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Firefly

Firefly is a mobility advertising company. It sells digital and static taxi and rideshare car tops, car wraps, in-car screens (Taxi TV), LED trucks and experiential activations across the United States and Canada, and measures campaigns with third-party brand lift, foot traffic and sales lift studies. Firefly's digital car tops were named one of TIME's Best Inventions of 2019.

For agents: Firefly is a mobility advertising company selling taxi and rideshare car-top ads, Taxi TV screens, car wraps and LED trucks in the US and Canada, with campaign

mobility advertisingtaxi top adsin-car screensout-of-home advertisingad measurement

Their llms.txt

The beginning of the file, from our validated copy saved 2026-10-21T11:01:29.726Z. Cached copy · Source on fireflyon.com

# Firefly

> Firefly is a mobility advertising company. It sells digital and static taxi and rideshare car tops, car wraps, in-car screens (Taxi TV), LED trucks and experiential activations across the United States and Canada, and measures campaigns with third-party brand lift, foot traffic and sales lift studies. Firefly's digital car tops were named one of TIME's Best Inventions of 2019.

## Advertising formats
- [Advertising solutions](https://www.fireflyon.com/advertising-solutions): overview of all Firefly formats.
- [On-car advertising](https://www.fireflyon.com/on-car-advertising): digital and static taxi and rideshare tops, car wraps.
- [In-car advertising](https://www.fireflyon.com/in-car-advertising): Taxi TV screens inside taxis and rideshare cars.
- [Around-car advertising](https://www.fireflyon.com/around-car-advertising): coordinated vehicle swarms, complimentary branded rides and 3D animated holograms.
- [Experiential advertising](https://www.fireflyon.com/experiential-advertising): LED trucks, branded vehicle activations and street-level events.

## Measurement
- [Measurement and attribution](https://www.fireflyon.com/measurements-attribution): how Firefly campaigns are measured with third-party partners.
- [Case studies](https://www.fireflyon.com/case-studies): campaign results with named measurement partners.
- [Puma NYC flagship](https://www.fireflyon.com/case-studies/puma): foot traffic results for a New York store.
- [Tier 1 auto brand](https://www.fireflyon.com/case-studies/case-study-tier-1-auto-brand-2022): vehicle sales lift.
- [Leading CPG brand](https://www.fireflyon.com/case-studies/case-study-cpg-brand-nov-22): sales lift.
- [Convenience store with Foursquare](https://www.fireflyon.com/case-studies/case-study-firefly-foursquare-case-study-footfall-for-convenience-store): store visitation lift.
- [Grocery delivery service](https://www.fireflyon.com/case-studies/case-study-brand-lift-study-delivery-service-oct-2022): brand lift.
- [Current](https://www.fireflyon.com/case-studies/case-study-current): brand awareness and recall.
- [Brex](https://www.fireflyon.com/case-studies/case-study-brex): web traffic attribution.

## Company
- [About Firefly](https://www.fireflyon.com/about)
- [City Partners](https://www.fireflyon.com/cities): Firefly donates 10% of its advertising inventory to nonprofits, government agencies and social causes.
- [Air quality data](https://www.fireflyon.com/air-quality): air quality sensing from Firefly vehicles.
- [Brand and agency partners](https://www.fireflyon.com/firefly-brand-partners)
- [Contact](https://www.fireflyon.com/contact): campaign enquiries.
- [Blog](https://www.fireflyon.com/blog)

## Optional
- [For drivers](https://www.fireflyon.com/drivers): information for taxi, rideshare and delivery drivers.
- [Careers](https://www.fireflyon.com/working-at-firefly)
- [Privacy policy](https://www.fireflyon.com/privacy-policy)
- [Advertising terms and conditions](https://www.fireflyon.com/advert
…

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