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Robert Ritacca
Portfolio of Robert Ritacca, Principal Product Designer in Toronto: AI product case studies from Intuit, Meta and Augmenta, essays on design and AI, and Rift DS, an open React design system he designed and built.
Their llms.txt
The beginning of the file, from our validated copy saved 2026-10-25T10:38:50.436Z. Cached copy · Source on robertritacca.com
# Robert Ritacca
> Portfolio of Robert Ritacca, Principal Product Designer in Toronto: AI product case studies from Intuit, Meta and Augmenta, essays on design and AI, and Rift DS, an open React design system he designed and built.
## Work
Case studies. Index at https://robertritacca.com/work.
- [TurboTax in ChatGPT & Claude](https://robertritacca.com/work/embedded-ai-turbotax)
- [Agent Chat Platform](https://robertritacca.com/work/intuit-agent-chat)
- [Construction Platform](https://robertritacca.com/work/augmenta-ai)
- [Structured comp capture](https://robertritacca.com/work/meta-offers)
- [Immersive Offers](https://robertritacca.com/work/meta-immersive-offers)
- [Career Profile](https://robertritacca.com/work/meta-career-profile)
- [Building Rift DS](https://robertritacca.com/work/rift-ds)
- [FirstCaribbean](https://robertritacca.com/work/cibc-firstcaribbean)
## About & writing
The person behind the work, and long-form writing on design and AI.
- [About](https://robertritacca.com/about): background, principles, and career history
- [Writing](https://robertritacca.com/writing): essays on design and AI (mirrored from Substack)
- [Contact](https://robertritacca.com/contact): ways to get in touch, and to book a paid one-hour consultation
## Rift DS
The design system this site is built on. Designed and built by Robert Ritacca, published as an open npm package with its own documentation site.
- [About Rift DS](https://robertritacca.com/design-system): what it is and what building it involved
- [Building Rift DS](https://robertritacca.com/work/rift-ds): the case study, on what makes a design system rule actually hold
- [Documentation](https://rift-ds.com): components, tokens, templates and the playground
- [llms.txt](https://rift-ds.com/llms.txt): the agent index for the system itself, including its MCP endpoint and per-component prop contracts
- [npm package](https://www.npmjs.com/package/rift-ds): `npm install rift-ds`
## Optional
- [Sitemap](https://robertritacca.com/sitemap.xml)
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