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Zilker Trail Consulting
Zilker Trail Consulting is an Austin, Texas digital product growth consultancy that helps B2C enterprises in retail, travel and hospitality, and quick-service restaurants turn digital products, data and AI into measurable revenue, using its GPS (Goals, Problems, Solution hypotheses) method.
- Authority
- 46 reach 0 · trust 10 · quality 21 · freshness 15
- Tier
- listed
- llms.txt
- https://www.getzilker.com/llms.txt
- Sections
- 7
- Links
- 31
- Size
- 5051 bytes
- Registered
- 2022-12-15
- Country
- United States Hosting inference
- Hosting country
- United States Hosting inference
- Country evidence
- No published address evidence collected yet
- Categories
- Food and dining
- For agents
- Transactional: buying or booking an agent could carry out
- First seen
- 2026-10-25T22:15:05.477Z
- Last checked
- 2026-10-25T22:15:06.766Z
- Badge
Their llms.txt
The beginning of the file, from our validated copy saved 2026-10-25T22:15:05.483Z. Cached copy · Source on getzilker.com
# Zilker Trail Consulting
> Zilker Trail Consulting is an Austin, Texas digital product growth consultancy that helps B2C enterprises in retail, travel and hospitality, and quick-service restaurants turn digital products, data and AI into measurable revenue, using its GPS (Goals, Problems, Solution hypotheses) method.
Zilker Trail is a professional services firm. It does not sell software and does not operate as a staff-augmentation shop. Engagements combine strategy with hands-on delivery by senior practitioners. The team brings 20+ years of B2C digital experience and has supported 100+ enterprise digital initiatives. Not affiliated with Zilker Park or other Austin, Texas places named Zilker.
## Organization
- [Who we are](https://www.getzilker.com/who-we-are): leadership and practice leads. Co-founders: Brian Cahak (Managing Partner) and Jared Bauer (Head of Services).
- [How we do it: the GPS Method](https://www.getzilker.com/how-we-do-it): the operating framework that aligns Goals, Problems and Solution hypotheses so digital work stays tied to measurable business impact
- [Industries we serve](https://www.getzilker.com/industries-we-serve): [retail and consumer brands](https://www.getzilker.com/industries-we-serve#retail), [travel and hospitality](https://www.getzilker.com/industries-we-serve#travel), [quick-service restaurants](https://www.getzilker.com/industries-we-serve#restaurant)
- [Contact](https://www.getzilker.com/contact): hello@getzilker.com
- [LinkedIn](https://www.linkedin.com/company/zilker-trail-consulting/)
## Services
- [Digital Product Growth](https://www.getzilker.com/what-we-do/digital-product-growth): executive-level operating model connecting business goals, customer insight and performance data to repeatable growth
- [Strategy + Delivery](https://www.getzilker.com/what-we-do/strategy-delivery): aligning product direction, operating models and delivery systems
- [Data Infrastructure, Automation + AI](https://www.getzilker.com/what-we-do/data-infrastructure-automation-ai): unifying fragmented data pipelines for analytics, automation and AI
- [Experience Optimization](https://www.getzilker.com/what-we-do/experience-optimization): A/B testing and structured experimentation programs
- [Growth Marketing](https://www.getzilker.com/what-we-do/growth-marketing): acquisition, lifecycle and journey orchestration
- [Research](https://www.getzilker.com/what-we-do/research): qualitative and quantitative research into B2C customer decision drivers
- [Analytics](https://www.getzilker.com/what-we-do/analytics): enterprise analytics implementation and governance, including 30-day Adobe Analytics to CJA migrations
- [AEO / GEO](https://www.getzilker.com/what-we-do/aeo-geo): Answer Engine Optimization and Generative Engine Optimization so brands are cited accurately in AI assistants and AI search
## Case studies
- [Wyndham Hotels](https://www.getzilker.com/case-studies/wyndham-hotels): experimentation and platf
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|---|---|---|---|---|---|---|---|
| foodsafetynews.com | Food Safety News | informational Food and dining Media | — | 67 | ✓ | ✓ | |
| sktthemes.org | SKT Themes | transactional Ecommerce Food and dining +1 | US | 67 | ✓ | ✓ | |
| kraftheinz.com | Kraft Heinz | informational Food and dining | US | 66 | ✓ | ✓ | |
| sfist.com | SFist - San Francisco News, Restaurants, Events, & Sports | informational Food and dining Media +1 | — | 66 | ✓ | ✓ | |
| clifbar.com | Clif Bar | transactional Ecommerce Food and dining | CA | 65 | ✓ | ✓ | |
| nrf.com | National Retail Federation | documentation Ecommerce Food and dining +1 | US | 65 | ✓ | ||
| restaurantguru.com | Restaurant Guru | documentation Food and dining | US | 65 | ✓ | ||
| spoton.com | SpotOn | documentation Ecommerce Finance and payments +2 | US | 65 | ✓ | ✓ |
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