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Teaching Entrepreneurship

Free, classroom-tested lesson plans, syllabi, exercises and tools for college instructors who teach entrepreneurship, plus the Experiential Entrepreneurship Curriculum (ExEC) for a complete course. Founded by Justin Wilcox. The team is three people who have taught entrepreneurship at the college level and build tools for other instructors.

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# Teaching Entrepreneurship

> Free, classroom-tested lesson plans, syllabi, exercises and tools for college instructors who teach entrepreneurship, plus the Experiential Entrepreneurship Curriculum (ExEC) for a complete course. Founded by Justin Wilcox. The team is three people who have taught entrepreneurship at the college level and build tools for other instructors.

Everything below is free to read and to cite. Lesson-plan downloads ask for an email address.

## Syllabi and course design

- [Intro to Entrepreneurship Syllabus and How to Teach It](https://teachingentrepreneurship.org/intro-to-entrepreneurship-syllabus-and-instructor-guide/): The 2026-2027 intro syllabus template (AI, finance, 30+ lesson plans) followed by the instructor guide: what a syllabus should include, class-format comparisons, a week-by-week outline, and an FAQ on assessment, teams and business plans.
- [15-Week Entrepreneurship Syllabus](https://teachingentrepreneurship.org/15-week-entrepreneurship-syllabus/): A complete 15-week semester plan with AI lessons and the Marketing Madness exercise, downloadable.
- [Social Entrepreneurship Course Outline](https://teachingentrepreneurship.org/social-entrepreneurship-course-outline/): Modules, assignments and a downloadable template for an experiential social entrepreneurship course.
- [Teaching Entrepreneurship with AI: A Framework](https://teachingentrepreneurship.org/teaching-entrepreneurship-with-ai-framework/): When to require AI, when to restrict it, and how to decide, with a lesson plan students work through in about 30 minutes.
- [ExEC: the Experiential Entrepreneurship Curriculum](https://teachingentrepreneurship.org/exec/): The complete course: 30+ lesson plans, slides, rubrics and LMS integration, updated every year.

## Lesson plans and classroom exercises

- [Business Model Canvas Template and Classroom Exercise](https://teachingentrepreneurship.org/business-model-canvas-template-classroom-exercise-osterwalder-method/): A free BMC template and Alex Osterwalder's own classroom exercise, Business Model Matching, ready to run in a college course.
- [Lean Canvas Template and Classroom Exercises](https://teachingentrepreneurship.org/lean-canvas-template-classroom-exercise/): Ash Maurya's nine blocks explained, the fill order, an honest Lean Canvas vs Business Model Canvas comparison, and three classroom exercises with lesson plans and a grading rubric.
- [Lean Canvas Examples: Fill in the Blanks](https://teachingentrepreneurship.org/lean-canvas-example-fill-in-the-blank/): Two worked Lean Canvas examples for class, Dollar Shave Club and Salesforce, with the scaffolding removed a round at a time.
- [How to Test a Lean Canvas: Find the Riskiest Assumption](https://teachingentrepreneurship.org/lean-canvas-riskiest-assumption/): Teaching students to rank assumptions and test desirability before feasibility, using the Ceres drone case.
- [Design Thinking 101: The Wallet Challenge](https://teachingentrepreneurship.org/desig
…

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