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Strategy & The Machine

Strategy & The Machine is an AI consulting practice based in Las Cruces, New Mexico, serving small businesses in the Las Cruces and El Paso region. Founded by Jerry Prochazka and owned in equal shares by Jerry Prochazka and Jordan Kahn, the practice focuses on practical AI implementation for independently owned businesses. Services include AI readiness assessments, custom tool and automation builds, team training, ongoing advisory, and care plans for delivered builds.

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listed
llms.txt
https://www.strategyandthemachine.com/llms.txt
llms-full.txt
https://www.strategyandthemachine.com/llms-full.txt
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3
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17
Size
7026 bytes
Registered
2026-02-19
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United States Hosting inference
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Documentation: developer or product docs worth reading, nothing to call
First seen
2026-10-23T09:19:03.736Z
Last checked
2026-10-23T09:19:04.879Z
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Their llms.txt

The beginning of the file, from our validated copy saved 2026-10-23T09:19:03.747Z. Cached copy · Source on strategyandthemachine.com

# Strategy & The Machine

> Strategy & The Machine is an AI consulting practice based in Las Cruces, New Mexico, serving small businesses in the Las Cruces and El Paso region. Founded by Jerry Prochazka and owned in equal shares by Jerry Prochazka and Jordan Kahn, the practice focuses on practical AI implementation for independently owned businesses. Services include AI readiness assessments, custom tool and automation builds, team training, ongoing advisory, and care plans for delivered builds.

- Jerry Prochazka is a co-owner and the founder. His career: founder and CEO of Ganymede Games (Techstars Boulder 2022; shipped Dark Sky to Steam in October 2024; Amazon Gaming partnership February 2025; the studio closed in 2025); CHRO and Head of Third-Party Publishing at Wargaming (shipped Total War: Arena); Head of People at Riot Games; Director of Research & Advisory Services at Mediatec Publishing; Senior Manager and Consultant at Accenture. He served twelve years in the U.S. Navy, from 1988 to 2000, as a nuclear engineer and surface warfare specialist, and was a plankowner of USS George Washington (CVN-73) and USS John C. Stennis (CVN-74).
- Education and credentials: MS in Rehabilitation Counseling, University of Wisconsin-Stout Polytechnic (conferred 2026); MA from the University of Chicago; BS in Industrial/Organizational Psychology, Old Dominion University. He is a Certified Rehabilitation Counselor (CRC, CRCC), effective August 2026. He also completed Stanford GSB's Leading Change and Organizational Renewal executive program in 2016 (non-degree; not an MBA).
- Jordan Kahn is a co-owner. He spent five years as Director of Operations at an indie game publisher, running process automation and internal tooling for a 230-title catalog and a 25-person remote team. He is not a software engineer; he builds production tools by directing Claude Code. He worked at Riot Games and Wargaming earlier in his career.
- Either owner takes point on an engagement, backed by the other. A client gets one point of contact, backed by two people's judgment, from assessment through build and training.
- Pricing: the AI Readiness Assessment is a flat $1,500 and stands alone as a deliverable. Builds are fixed price and fixed scope: Single Tool $2,500, Connected Workflow $6,000, Custom System from $12,000, priced after the assessment. Care plans for delivered builds are $350, $1,200, or $2,800 per month, month to month with 30 days notice. Terms: 50% deposit to start, balance at delivery, change orders quoted before work begins. There is no hourly billing. The 30-minute introductory call is free.
- Geography: assessments, team training, and ongoing advisory are focused on the Las Cruces and El Paso region. Builds and care plans are remote-friendly with no geography limit.
- The practice serves healthcare, professional services, restaurants, retail, trades, auto services, and nonprofits in the Las Cruces and El Paso area. Services are available in English and Spanish.
- T
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