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Stand The F*ck Out (STFO)
B2B positioning and go-to-market consultancy by Louis Grenier.
For agents: Stand The F*ck Out: Louis Grenier's B2B positioning and GTM consultancy, offering sprints, brand roasts, articles, newsletter, and a 309-episode podcast.
b2b positioninggo-to-marketbrand strategypodcastmarketing consultancy
- Authority
- 48 reach 7 · trust 5 · quality 21 · freshness 15
- Tier
- listed
- llms.txt
- https://www.stfo.io/llms.txt
- Sections
- 5
- Links
- 16
- Size
- 1674 bytes
- Popularity rank
- #499722
- Categories
- Business software · Marketing
- For agents
- Transactional: buying or booking an agent could carry out
- Inferred actions
- Search content Buy products Book a service About these labels
- Audience
- business · agents can: search content, buy, book · en
- First seen
- 2026-10-19T10:43:39.696Z
- Last checked
- 2026-10-21T04:58:35.273Z
- Badge
Their llms.txt
The beginning of the file, from our validated copy saved 2026-10-21T04:58:33.989Z. Cached copy · Source on stfo.io
# Stand The F*ck Out (STFO)
> B2B positioning and go-to-market consultancy by Louis Grenier.
> STFO helps established B2B companies find what makes them genuinely
> different and communicate it clearly. Sprint-based engagements, not
> retainers. Author of "Stand The F*ck Out" (2024, ISBN 9798989862603).
> Host of "Everyone Hates Marketers" (2M+ downloads).
## Core pages
- [Home](https://www.stfo.io/): GTM Sprint service, pricing, methodology
- [About Louis](https://www.stfo.io/about): Bio, credentials, background
- [Book](https://www.stfo.io/book): Stand The F*ck Out (4 stages, 4.8/5 Amazon)
## Products
- [GTM Sprint](https://www.stfo.io/): 5-8 week positioning + GTM engagement
- [Speaking](https://www.stfo.io/products/speaking): Keynotes and workshops
## Content
- [Roasts](https://www.stfo.io/roasts): No-BS brand audits scored against the STFO methodology
- [Articles](https://www.stfo.io/articles): B2B positioning, brand strategy, GTM thinking
- [Newsletter](https://www.stfo.io/newsletter): Join 14,000+ subscribers
## Podcast: Everyone Hates Marketers
- [Podcast Archive](https://www.stfo.io/podcast/): Full episode archive (309 episodes, 2M+ downloads)
- [Guest Archive](https://www.stfo.io/podcast/guests/): All podcast guests with episode links
- [Podcast Feed](https://feeds.stfo.io/podcast.xml): RSS feed
## Case studies
- [Balsamiq](https://www.stfo.io/work/balsamiq): +40% qualified trial signups
- [PTDC](https://www.stfo.io/work/ptdc): ~$2M profit in under 12 months
- [900.care](https://www.stfo.io/work/900care): 500+ retail locations in 10 months
- [Leadsie](https://www.stfo.io/work/leadsie)
- [LatinUs](https://www.stfo.io/work/latinus)
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