speero.com valid
Speero
Growth experimentation agency that builds, manages, and scales experimentation programs for product and marketing teams. Founded 2011 (as CXL), 50 people, serving SaaS, ecommerce, DTC, retail, B2B, and travel. Part of the CXL + Wynter ecosystem.
For agents: Speero: growth experimentation agency running CRO and experimentation programs (retainers, 12-month XOS engagement) for product and marketing teams.
growth experimentationconversion rate optimizationab testingcustomer experience optimizationexperimentation programs
Their llms.txt
The beginning of the file, from our validated copy saved 2026-10-21T04:38:54.659Z. Cached copy · Source on speero.com
# Speero
> Growth experimentation agency that builds, manages, and scales experimentation programs for product and marketing teams. Founded 2011 (as CXL), 50 people, serving SaaS, ecommerce, DTC, retail, B2B, and travel. Part of the CXL + Wynter ecosystem.
## Experimentation programs (retainers)
- [Full-Service Experimentation Program (XOS)](https://speero.com/experimentation-services/full-service-experimentation-program): Speero's flagship 12-month engagement. Covers audits, research, test execution, and program buildout. Requires 100K+ monthly uniques. (1.5K tokens)
- [Conversion Rate Optimization](https://speero.com/experimentation-services/conversion-rate-optimization): CRO retainer focused on research-led testing to increase revenue from existing traffic. Ongoing engagement with dedicated cross-functional team. (1.5K tokens)
- [Customer Experience Optimization](https://speero.com/experimentation-services/customer-experience-optimization): Full-journey CX optimization that goes beyond conversion rate to test across the entire customer lifecycle. (1.5K tokens)
## Program audits and maturity scoring
- [Experimentation Maturity Audit](https://speero.com/experimentation-services/experimentation-maturity-audit): Diagnostic assessment across four pillars (strategy and culture, people and skills, process and methodology, data and tools). Paid engagement with Speero's team. (1.5K tokens)
- [Experimentation Program Maturity Audit (Free Self-Assessment)](https://speero.com/experimentation-program-maturity-audit): Free self-service maturity benchmark tool. Scores your program against 200+ companies. (1.5K tokens)
- [ROI Benchmark Analysis](https://speero.com/data-technology-services/benchmark-the-roi-of-your-testing-program): Calculates how much revenue your testing program generates and compares it to industry benchmarks. (1.5K tokens)
- [Experimentation Maturity Program Reports 2025](https://speero.com/experimentation-maturity-program-reports-2025): Download Speero's annual benchmark reports based on hundreds of program assessments. (1.5K tokens)
## Research and strategy
- [Conversion Research (ResearchXL)](https://speero.com/user-research-services/customer-research): Multi-method research program (analytics, heuristics, surveys, usability, session recordings) that feeds a prioritized test roadmap. (1.5K tokens)
- [ICP Research](https://speero.com/user-research-services/icp-research): B2B ideal customer profile research uncovering motivations, fears, and messaging opportunities. (1.5K tokens)
- [Acquisition Strategy Research](https://speero.com/user-research-services/acquisition-strategy-research): Top-of-funnel research to inform channel strategy and messaging based on real customer behavior. (1.5K tokens)
- [Copy Testing](https://speero.com/user-research-services/copy-testing): Pre-ship message testing via Wynter to validate whether website and marketing copy resonates with target buyers. (1K tokens)
- [Usability Studies](https://speero.com/u
…
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