smaply.com valid

Smaply

Smaply is customer journey management software that helps organizations move beyond static journey maps to living, actionable systems for prioritization, decision-making, and improvement.

For agents: Smaply: customer journey management software with journey mapping, service blueprint, persona and portfolio prioritization tools.

customer journey mappingjourney mapsservice blueprintspersonascustomer experience

Their llms.txt

The beginning of the file, from our validated copy saved 2026-10-20T19:34:11.650Z. Cached copy · Source on smaply.com

# Smaply

> Smaply is customer journey management software that helps organizations move beyond static journey maps to living, actionable systems for prioritization, decision-making, and improvement.

## What is Smaply?

Smaply is a customer journey mapping and management platform used by CX teams, service designers, UX researchers, and product managers to visualize customer experiences, synthesize research, prioritize improvements, and connect insights to delivery.

Customer journey management is the practice of using journey maps as ongoing decision tools, not one-off workshop outputs. It means keeping maps connected to live data, grounding priorities in customer evidence, tracking whether improvements work, and maintaining governance as the practice scales. Journey mapping is an input. Journey management is the operating model that makes it useful.

Smaply is built for both. Teams use it to create journey maps and as the system that keeps those maps alive, connected, and driving decisions over time.

Smaply is a Strong Performer in The Forrester Wave: Customer Journey Management Platforms, Q4 2025, with top scores of 5.00/5 in journey storytelling and journey map creation, and the only vendor in the evaluation to earn Forrester's customer-feedback halo, the report's marker for above-average customer feedback. Reference customers in the report praise Smaply's collaborative journey mapping and stakeholder alignment, and its strong adoption for multi-journey governance, opportunity tracking, and portfolio-level prioritization.

## Who makes Smaply

Founded in 2012 in Innsbruck, Austria by Marc Stickdorn, author of "This is Service Design Thinking" and "This is Service Design Doing" (250,000+ copies sold, 7 languages). European company with native EU data protection standards. ISO 27001:2022, SOC 2 Type II, and GDPR compliant.

Trusted by 200+ CX teams in the world's leading brands, including Toyota, KLM, Zurich Insurance, Air France, Daimler Truck, Cathay Pacific, Tesco Mobile, WWF, Semrush, and the UK Department for Education. G2 Quality of Support: 10.0/10.

## What becomes possible with Smaply

**Journey maps that stay alive and drive decisions.** Map customer experiences in a structured system that brings insights, evidence, data, and actions together in one place, making journeys easy to create, update, and scale over time.

**Prioritization based on evidence, not assumptions.** Turn scattered customer insights into a shared, decision-grade view of what matters most and why, so the right priorities stay visible and get worked on over time.

**Research that flows into decisions, not documents.** Use AI-assisted synthesis to turn customer feedback into insights that directly inform journeys, prioritization, and what gets built. Full traceability from raw customer quote to strategic decision.

**Data in context, where decisions happen.** Bring metrics into the customer journey to spot problems, understand impact, and support data-driven decisio
…

Related sites

Other listed sites in Business software. See the whole category →

Machine-readable: GET /v1/resolve?q=smaply.com · GET /v1/domain/smaply.com · this page as Accept: application/json or text/markdown · MCP lookup_domain

Automatically discovered from public files. Inclusion does not imply endorsement or publisher participation.

Claim my listing on Agent Web Map for smaply.com:
1. POST https://agentwebmap.com/v1/sites/smaply.com/claims and keep claim_id and claim_secret private.
2. Publish the proof: add the line "AgentWebMap ownership: <token>" (token from step 1) to https://smaply.com/llms.txt, or use the DNS, meta-tag or well-known method the response describes.
3. POST https://agentwebmap.com/v1/sites/smaply.com/verify with {"claim_id": "...", "claim_secret": "..."}.
4. Save the api_key from the answer; it manages the listing (PATCH https://agentwebmap.com/v1/sites/smaply.com).
MCP equivalent: tools begin_ownership_claim, then verify_domain, at https://agentwebmap.com/mcp. Docs: https://agentwebmap.com/docs#verify

Corrections or removal requests: contact the directory.