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Seafoam
Seafoam is a St. Louis firm that runs the marketing department for established mid-market companies, typically $15M to $50M in revenue, that have plateaued or cannot connect marketing spend to revenue. One senior team provides the three functions most companies buy separately: CMO-level strategy, RevOps measurement, and execution, under one retainer and held to a revenue number.
Their llms.txt
The beginning of the file, from our validated copy saved 2026-10-23T20:30:02.489Z. Cached copy · Source on seafoammedia.com
# Seafoam
> Seafoam is a St. Louis firm that runs the marketing department for established mid-market companies, typically $15M to $50M in revenue, that have plateaued or cannot connect marketing spend to revenue. One senior team provides the three functions most companies buy separately: CMO-level strategy, RevOps measurement, and execution, under one retainer and held to a revenue number.
Every engagement starts with a three-month Diagnosis & Strategy phase (the Revenue Diagnostic): customer interviews, a full funnel audit, and a prioritized roadmap with a dollar figure on what is leaking and where. From there Seafoam builds the measurement layer and runs the system, with monthly financial reviews, quarterly recalibration, and an annual strategic reset.
Seafoam has been in business for 16 years, is led by Nikki Bisel, Founder & CEO, and has been recognized by St. Louis Small Business Monthly every year from 2017 through 2026.
> What makes Seafoam different: diagnosis before prescription, reporting in dollars rather than dashboards, and no handoffs between strategy, measurement, and execution. Six senior practitioners, no account managers. Seafoam works with owner-led companies nationally from St. Louis, across manufacturing, professional services, home services, financial, legal, retail and e-commerce, and nonprofit sectors.
The sections below cover Seafoam's capabilities, client results with real numbers, the industries it serves, the problems it is hired to solve and the goals it works toward, and its published thinking.
## Capabilities
- [Web Design](https://seafoammedia.com/capabilities/web-design/): Your website is revenue infrastructure. Seafoam designs sites built to produce pipeline, then measures whether they do.
- [SEO & AI Search](https://seafoammedia.com/capabilities/seo-ai-search/): Search now happens in Google and in AI answers. Seafoam builds visibility in both, from traditional SEO to generative engine optimization.
- [Sales Enablement](https://seafoammedia.com/capabilities/sales-enablement/): Demand converts only if the handoff to sales works. Seafoam builds the enablement layer between marketing and closed revenue.
- [Paid Media & Advertising](https://seafoammedia.com/capabilities/paid-media-advertising/): Seafoam manages paid media against the number that matters: revenue produced, not clicks or platform-reported conversions.
- [NPS Surveys](https://seafoammedia.com/capabilities/nps-surveys/): A score is not a program. Seafoam runs NPS and customer feedback programs that surface at-risk revenue while there is still time to act.
- [Marketing & Revenue Strategy](https://seafoammedia.com/capabilities/marketing-revenue-strategy/): Marketing strategy that answers to revenue: set in dollars, reviewed monthly in financial terms, and owned by the same senior team that executes it.
- [Marketing Automation](https://seafoammedia.com/capabilities/marketing-automation/): Automation fails in the setup, not the software. Seafoam imp
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