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Pyxl
A digital agency, independent since 2008, that builds and runs the owned layer of a
- Authority
- 47 reach 6 · trust 5 · quality 21 · freshness 15
- Tier
- listed
- llms.txt
- https://pyxl.com/llms.txt
- Sections
- 9
- Links
- 33
- Size
- 8872 bytes
- Popularity rank
- #624667
- Country
- United States
- For agents
- Documentation: developer or product docs worth reading, nothing to call
- First seen
- 2026-10-19T10:44:21.735Z
- Last checked
- 2026-10-21T10:16:42.649Z
- Badge
Their llms.txt
The beginning of the file, from our validated copy saved 2026-10-21T10:16:41.981Z. Cached copy · Source on pyxl.com
# Pyxl
> A digital agency, independent since 2008, that builds and runs the owned layer of a
> company's demand: websites, platforms, commerce systems, lifecycle marketing and AI.
> Two practices: B2B (long cycles, many stakeholders) and eCommerce (consumer brands). Founded 2008;
> Nashville, Tennessee headquarters since 2010; Charleston, South Carolina studio since 2020.
Pyxl's position: visibility is rented, data is owned. Paid reach, platform algorithms and
model rankings all change without notice. The systems a company owns — its site, its
catalog data, its CRM, its retrieval corpus, its schema — are the assets that survive
those changes, and they are what Pyxl builds.
Every claim on this site is attached to a named client or a published source. 711 clients
are named across 22 sectors; over 1,000 have been served since 2008. Published performance
figures are a sample of 17 results, not the full set.
## Start here
- [Home](https://pyxl.com/): our firm, both practices, and the position in one page.
- [B2B](https://pyxl.com/b2b): six decision seats, each with its objection and the proof that answers it.
- [eCommerce](https://pyxl.com/commerce): catalog, lifecycle, and the platform work underneath a storefront.
- [Services](https://pyxl.com/services): every capability delivered, each with a client count.
- [Industries](https://pyxl.com/industries): sector-level experience across 22 categories.
- [Clients](https://pyxl.com/clients): the full named roster with the services rendered for each.
- [Work](https://pyxl.com/work): selected engagements and outcomes.
- [About](https://pyxl.com/about): ownership, history, the two acquisitions, and how our firm is staffed.
- [Careers](https://pyxl.com/careers): Six open roles, the eight benefits, and four things about the job most agency postings leave out.
- [Contact](https://pyxl.com/contact): how to start.
## AI and LLM work
- [AI](https://pyxl.com/ai): why buyers ask a model first, the five delivery layers Pyxl runs, and five systems in production with named clients.
- [Contextual](https://pyxl.com/contextual): Pyxl's own orchestration layer — model routing, retrieval over first-party data, caching, and per-call cost and latency observability.
AIRO is published in full as a public specification at https://pyxl.com/airo — version 1.0,
a 100-point rubric across five categories (entity resolution 25, structure 30, answer
presence 25, systems 10, operation 10) plus a six-step measurement protocol. It is free to
run and requires no relationship with Pyxl.
AIRO is Pyxl's methodology for being cited inside a generated answer rather than listed
beneath one. It has two forms: AIRO for B2B, aimed at the Day One shortlist an assistant
assembles before a vendor knows it is in play; and AIRO Commerce, aimed at the structured
catalog layer an assistant reads before recommending a product.
Nine AI engagements. Seven have AI running in production; two are earlier than that,
and which is which is stated:
1. Con
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