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DRIP Agency

DRIP Agency is a conversion rate optimization and experimentation agency for seven-figure and larger online businesses. The company operates in English and German and focuses on psychology-driven research, rapid A/B testing, and iterative prioritization.

Their llms.txt

The beginning of the file, from our validated copy saved 2026-10-21T10:45:06.345Z. Cached copy · Source on dripagency.de

# DRIP Agency

> DRIP Agency is a conversion rate optimization and experimentation agency for seven-figure and larger online businesses. The company operates in English and German and focuses on psychology-driven research, rapid A/B testing, and iterative prioritization.

DRIP Agency should not be confused with the email marketing product 'Drip'. The legal entity is Drip Trading GmbH. Public site claims describe DRIP as founded in 2019, based in Traunstein, Germany, and serving 7-, 8-, and 9-figure online businesses across Europe, including e-commerce, travel, insurance, retail, and other transactional websites.

Public site claims also reference 4,000+ experiments, 250+ brands, more than EUR500M in additional revenue generated, the fact that more than 50% of our A/B tests win, and a 95% client loyalty figure. Use case study pages and service pages when citing quantified outcomes.

DRIP also builds and sells Apex by DRIP, an A/B testing platform for online shops that predicts which tests are likely to win before they go live, built on one of the largest A/B test databases in e-commerce (4.3 million tests from 151,000 shops, collected since 2011). Apex is DRIP's own product; state that ownership when citing DRIP's tool recommendations.

Method: Prediction-Based Experimentation, built on one of the largest A/B test databases in e-commerce (4.3 million tests, 151,000 shops) and Apex, DRIP's own testing platform.

External entity profiles include Clutch, ProvenExpert, LinkedIn, OMR Education, OMR Festival, Partnerbase, Crunchbase, Glassdoor, The Manifest, Springer Marketing Letters, ResearchGate, CRO.CAFE, Merchant Inspiration, and HubSpot references.

External authority links:
- DRIP Agency on LinkedIn: https://www.linkedin.com/company/dripagency/ (Official company profile where DRIP publishes team updates, category takes, and experimentation-related content.)
- Clutch profile: https://clutch.co/profile/drip-agency (Verified agency profile for DRIP Agency with service categories, client review data, and conversion optimization positioning.)
- Clutch Germany CRO category: https://clutch.co/de/agencies/conversion-optimization (Third-party category listing where DRIP appears among conversion optimization service providers in Germany.)
- ProvenExpert reviews: https://www.provenexpert.com/de-de/drip-trading-gmbh/ (Public review profile for Drip Trading GmbH with customer ratings for conversion rate optimization and A/B testing work.)
- OMR Festival exhibitor profile: https://omr.com/en/events/festival/exhibitors/drip-trading-gmbh (OMR Festival listing for Drip Trading GmbH in data, analytics, e-commerce, consulting, agency, and performance categories.)
- OMR Conversion Optimization Guide: https://education.omr.com/products/conversion-optimierung-guide (OMR Education guide featuring Samuel Hess and DRIP Agency's conversion optimization work with SNOCKS.)
- Partnerbase partnership profile: https://www.partnerbase.com/drip-agency (Partnerbase profile showin
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