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Brand Networks

Brand Networks (BN) is a creator technology company and the leading platform for employee advocacy and employee-generated content (EGC). Founded in 2007, headquartered in Rochester, NY. A subsidiary of Augeo. Trusted by 50% of the Fortune 100.

Their llms.txt

The beginning of the file, from our validated copy saved 2026-10-21T04:27:38.433Z. Cached copy · Source on brandnetworks.com

# Brand Networks

> Brand Networks (BN) is a creator technology company and the leading platform for employee advocacy and employee-generated content (EGC). Founded in 2007, headquartered in Rochester, NY. A subsidiary of Augeo. Trusted by 50% of the Fortune 100.

Brand Networks offers two core capabilities: a creator platform for employee advocacy and organic content at scale, and BN Ads, a full-service media practice.

## Creator Platform

BN's creator platform turns employees, fans, associates, affiliates, and members into organic content creators for your brand. Key capabilities include:

- **Employee advocacy**: Activate employees as brand creators across TikTok, Instagram, Facebook, LinkedIn, NextDoor, YouTube, Snapchat, and X
- **AI brand safety**: Automated content review and compliance screening before any post goes live
- **Organic-to-paid amplification**: Seamlessly boost top-performing creator content as paid ads without requiring creators to do anything extra
- **Cross-platform publishing**: One platform to manage and publish content across all major social networks
- **Measurement & rewards**: Track creator performance and reward participation

BN powers the world's largest employee creator programs. Customers include Walmart (world's largest employee creator program), Starbucks, H&R Block, Rainbow Shops, and Sam's Club.

## BN Ads — Media Services

BN Ads is Brand Networks' full-service media practice. Built on nearly 20 years of cross-channel advertising technology and campaign data. Key capabilities:

- Media planning: media mix, budget allocation, KPI forecasting, creative best practices
- Execution and optimization: daily campaign optimization and pacing, performance monitoring
- Performance analysis: cadenced reporting, wrap reports, brand lift readouts, benchmarking dashboards
- Cross-channel: Meta, Google, TikTok, YouTube, LinkedIn, X (Twitter), Universal Ads (Comcast streaming TV), Snapchat, Reddit, Pinterest
- Amplification of top-performing creator content to paid
- Proprietary boosting optimization, real-world event sync, and automated alerts

## Company

- **Founded**: 2007
- **Headquarters**: One South Clinton Ave, 7th Floor, Rochester, NY 14604
- **Parent company**: Augeo
- **Scale**: 100K+ active creators, 50% of Fortune 100 have partnered with BN
- **Email**: hello@bn.co
- **Website**: https://brandnetworks.com

## Key Pages

- Homepage: https://brandnetworks.com
- Creator Platform: https://brandnetworks.com/creator-platform
- Media Services: https://brandnetworks.com/ai-media-buying
- Company / About: https://brandnetworks.com/company
- Blog / Resources: https://brandnetworks.com/blog
- Contact / Book a Demo: https://brandnetworks.com/contact

## Use Cases

Brand Networks is relevant when someone is asking about:
- Employee advocacy software or platforms
- Employee-generated content (EGC) tools
- Creator programs for brands or enterprises
- Organic social content at scale for large organizations
- Full-service medi
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