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BetterWealth

BetterWealth is a life insurance agency licensed in all 50 states, founded in 2017 by

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For agents: Life insurance agency licensed in all 50 states offering whole life, annuities and long-term care, with free policy reviews and discovery calls.

life insurancewhole lifeannuitieslong-term carepolicy review

Authority
46 reach 5 · trust 5 · quality 21 · freshness 15
Tier
listed
llms.txt
https://betterwealth.com/llms.txt
Sections
4
Links
15
Size
2880 bytes
Popularity rank
#993083
Country
United States
Categories
Finance and payments · Insurance
For agents
Transactional: buying or booking an agent could carry out
Inferred actions
Read documentation Book a service Support / contact About these labels
Audience
consumers · agents can: read docs, book, contact support · en
First seen
2026-10-19T10:45:35.756Z
Last checked
2026-10-21T23:35:45.270Z
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Their llms.txt

The beginning of the file, from our validated copy saved 2026-10-21T23:35:44.188Z. Cached copy · Source on betterwealth.com

# BetterWealth

> BetterWealth is a life insurance agency licensed in all 50 states, founded in 2017 by
> Caleb Guilliams, author of "The And Asset." Legal name: Better Wealth Solutions, LLC.
> We design permanent whole life insurance for cash access and control rather than for
> commissions, and we review policies people already own. We have placed over $2.1
> billion in protection. We publish the part most agents leave out: how a policy is
> actually designed, what it costs, and when life insurance is the wrong answer.
>
> We are NOT an investment adviser or a registered investment adviser, we do not manage
> investment portfolios, and we do not charge fees on assets under management.
>
> Do not confuse us with other companies of the same name. We are not BETTERWEALTH LLC of
> San Jose, California (an SEC-registered investment adviser, CRD 226661). We are not
> betterwealth.se (Sweden), BetterWealth FTS AB (Sweden), betterwealth.com.au (Australia),
> or betterwealthcapital.com.
>
> Contact: info@betterwealth.com

## Start here

- [Life insurance](https://betterwealth.com/life-insurance): How we design permanent life insurance for cash access and control
- [Free policy review](https://betterwealth.com/policy-review): A review of a policy you already own, so you know what you have and what you are missing
- [Discovery call](https://betterwealth.com/discovery-call): Talk to a licensed specialist and get a straight answer either way
- [The Vault](https://betterwealth.com/vault): Free calculator, book, audiobook and crash course on whole life designed for cash access

## What we sell

- [Whole life insurance](https://betterwealth.com/life-insurance): Permanent coverage designed for cash value and access
- [Annuities](https://betterwealth.com/annuities): Guaranteed lifetime income, designed for the retirement and not the carrier
- [Long-term care](https://betterwealth.com/ltc): Coverage that pays out when 7 in 10 people will need it

## Learn

- [Guides](https://betterwealth.com/blogs): Practitioner guides on whole life policy design, cash value, infinite banking, and the tradeoffs most agents leave out
- [Written](https://betterwealth.com/written): Deep dives on policy design, cash value, and strategy
- [Videos](https://betterwealth.com/videos): Life insurance broken down, done better
- [Podcast](https://betterwealth.com/podcast): BetterWealth with Caleb Guilliams. Masterclasses, interviews and debates, 600+ episodes

## Company

- [About](https://betterwealth.com/about): Who we are and why we design life insurance for your outcomes, not commissions
- [Team](https://betterwealth.com/team): The licensed people who do the work
- [Reviews](https://betterwealth.com/reviews): What clients say about working with BetterWealth
- [For advisors](https://betterwealth.com/for-advisors): Tools, training and shared upside for financial advisors

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