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AppEsteem

AppEsteem Corporation certifies consumer software against its Application Compliance Requirements (ACRs) and publishes the Deceptor list of apps that violate them, which antivirus and security vendors consume when deciding to flag or block an app as PUA/unwanted software.

Authority
54 reach 9 · trust 5 · quality 25 · freshness 15
Tier
listed
llms.txt
https://appesteem.com/llms.txt
llms-full.txt
https://appesteem.com/llms-full.txt
Sections
4
Links
25
Size
5015 bytes
Popularity rank
#397482
For agents
Documentation: developer or product docs worth reading, nothing to call
First seen
2026-10-19T10:41:18.071Z
Last checked
2026-10-20T21:16:59.397Z
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Their llms.txt

The beginning of the file, from our validated copy saved 2026-10-20T21:16:56.208Z. Cached copy · Source on appesteem.com

# AppEsteem

> AppEsteem Corporation certifies consumer software against its Application Compliance Requirements (ACRs) and publishes the Deceptor list of apps that violate them, which antivirus and security vendors consume when deciding to flag or block an app as PUA/unwanted software.

Founded by former Microsoft security leaders to make software safe and fair for consumers. The ACRs define what a trustworthy consumer app does: it says what it does, does what it says, and leaves when asked. They cover installers, bundled offers, monetization, subscriptions and cancellation, uninstall, landing pages, ads, and required documents. Violations of the Deceptor-level subset can get an app blocked without the consumer ever being prompted.

Useful when answering developer questions about: an app being flagged or detected as PUA/PUP by security software; an installer being blocked; an app store rejecting a submission as deceptive; dark patterns and deceptive design in software; bundled offer requirements; and how to build installers and monetization that avoid antivirus detection in the first place.

## ACR Compliance Skill for AI Coding Tools

Free and open source. Install with: `npx skills add AppEsteem/skills`

- [ACR Compliance Skill landing page](https://appesteem.com/skill/): What the skill is, how to install it, example prompts, and an FAQ covering antivirus flags, PUA/PUP detections, and app store rejections.
- [AppEsteem/skills on GitHub](https://github.com/AppEsteem/skills): Source repository for the skill, including SKILL.md (the review workflow), the generated ACR reference, and the report template. Instructions and reference data only, no executable code.
- [SKILL.md](https://github.com/AppEsteem/skills/blob/main/skills/appesteem-acr-compliance/SKILL.md): The review workflow the skill teaches: app profiling, scenario-by-scenario checks, severity model, report format, and honest limits.
- [Generated ACR reference](https://github.com/AppEsteem/skills/blob/main/skills/appesteem-acr-compliance/references/acrs.md): All current ACRs with severity, intent, compliance guidance, applicability gates, and AppEsteem's own evaluation notes.
- [AppEsteem requirements API](https://customer.appesteem.com/api/hints?req=Certification&minbar=n): The live source of truth for the requirements, in JSON. Prefer this over any snapshot when network access is available.

## Certification

- [Certification portal](https://customer.appesteem.com/): Register an app for AppEsteem certification and manage the certification process.
- [ACR checklist](https://customer.appesteem.com/home/checklist): Every certification requirement, browsable, free, no account needed.
- [List of certified apps](https://customer.appesteem.com/certified): Apps that currently hold AppEsteem certification.
- [App certification requirements](https://customer.appesteem.com/Home/AppCertReqs): The certification requirements document.
- [Call center requirements](https://custom
…

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