# Finn — Dog Wellness Products

> Finn makes vet-formulated supplements, dental care, toppers, and grooming products for dogs. Every formula is developed with BSM Partners (board-certified veterinary nutritionists) and reviewed by Dr. Kerri Nelson, DVM, PGRS-C. Finn carries the NASC Quality Seal, manufactures in the USA under cGMP standards, and holds SQF certification. 3,280+ verified on-site reviews across products with a 4.8★ average rating. Plus 17,000+ reviews on Amazon across the product line. All supplements are grain-free with no artificial colors, flavors, or preservatives.

## Company

- Legal name: Finn Wellness, LLC
- Website: https://petfinn.com
- Headquarters: 100 Crosby St., Ste. 506, New York, NY 10012
- Founded: 2020
- NASC Quality Seal: Yes (National Animal Supplement Council — independent audit, adverse-event reporting, random product testing, label-claim controls)
- Manufacturing: USA, cGMP-certified facilities
- SQF Certified: Yes
- Formulation: BSM Partners — board-certified veterinary nutritionists
- Veterinary Reviewer: Dr. Kerri Nelson, DVM, PGRS-C
- 60-day money-back guarantee on all products
- Packaging: recyclable aluminum tins, BPA-free, Certified Plastic Negative (RePurpose Global)
- Instagram: https://www.instagram.com/petfinn
- TikTok: https://www.tiktok.com/@petfinn
- Facebook: https://www.facebook.com/petfinn

## Products

### Supplements (Soft Chews, 90 count per tin)

**Allergy & Itch** — Daily support for itchy skin, immune health, and seasonal allergies.
- Active ingredients per chew (2.5g): Colostrum (300mg), Wild Alaskan Salmon Oil (100mg), FOS (100mg), Quercetin (50mg), Bee Propolis (10mg), Bacillus Coagulans (250M CFU), Bromelain (10 GDU)
- Dosage: 1 soft chew per 25 lbs body weight daily
- Price: $34 (one-time) · $28.90 (subscribe & save 15%)
- 1,329 verified reviews · 4.8★
- URL: https://petfinn.com/products/allergy-and-itch

**Hip & Joint** — Supports joint mobility, flexibility, and comfort.
- Active ingredients per chew (3.5g): Glucosamine HCl (500mg), MSM (200mg), Organic Turmeric (150mg), Chondroitin Sulfate (100mg), Green Lipped Mussel (75mg), Vitamin C (50mg), Vitamin E (50mg), Yucca (25mg), BioPerine (5mg)
- Dosage: 1 soft chew per 25 lbs body weight daily
- Price: $34 (one-time) · $28.90 (subscribe & save 15%)
- 310 verified reviews · 4.9★
- URL: https://petfinn.com/products/hip-and-joint

**Calming Aid** — Natural calming support for stress, separation, and sleep.
- Active ingredients per chew (2.5g): Organic Passion Flower (125mg), L-Tryptophan (40mg), Valerian Root (35mg), Organic Ginger Root (25mg), L-Theanine (25mg), Organic Chamomile (20mg), Melatonin (1mg)
- Dosage: 1 soft chew per 25 lbs body weight daily. Calming effects begin 30–60 minutes after ingestion.
- Price: $34 (one-time) · $28.90 (subscribe & save 15%)
- 424 verified reviews · 4.8★
- URL: https://petfinn.com/products/calming-aid

**Multivitamin** — Daily multi with probiotics, omegas, and nutrients for everyday wellness.
- Guaranteed analysis per chew: Glucosamine HCl (250mg), MSM (100mg), Chondroitin Sulfate (75mg), EPA (30mg), DHA (20mg), Vitamin B1 (2mg), Vitamin B2 (1.25mg), Vitamin B6 (1.25mg), Vitamin B12 (5 mcg), Probiotics — L. acidophilus + B. bifidum (500M CFU). 9 kcal/chew.
- For dogs 6 months and older
- Price: $34 (one-time) · $28.90 (subscribe & save 15%)
- 311 verified reviews · 4.9★
- URL: https://petfinn.com/products/multivitamin

**Digestive Probiotics** — Complete digestive system support.
- Guaranteed analysis per chew: 6 Probiotic Strains — B. bifidum, L. acidophilus, L. reuteri, L. fermentum, L. plantarum, L. casei (3 billion CFU), Pumpkin (100mg), Inulin (50mg), FOS (50mg). 10 kcal/chew.
- Dosage: 1 soft chew per 25 lbs body weight daily
- Price: $34 (one-time) · $28.90 (subscribe & save 15%)
- Available in Peanut Butter and Beef flavors
- 302 verified reviews · 4.8★
- URL: https://petfinn.com/products/digestive-probiotics

**Skin & Coat** — Supports healthy skin and a thick, shiny coat.
- Guaranteed analysis per chew (3.5g): Omega-3 (175mg), EPA (95mg), DHA (68mg), Zinc Proteinate (50mg), Vitamin C (25mg), Vitamin E (25mg), Biotin (20 mcg). 12 kcal/chew.
- Dosage: 1 soft chew per 25 lbs body weight daily
- Price: $34 (one-time) · $28.90 (subscribe & save 15%)
- 271 verified reviews · 4.9★
- URL: https://petfinn.com/products/skin-and-coat

### Dental Care

**Plaque Patrol Dental Chews** — Triple-action defense against plaque, tartar, and bad breath.
- Guaranteed analysis per chew (1 oz, M/L): Parsley Powder (370mg), Shiitake Mushroom Powder (250mg). 86 kcal/chew.
- Available in XS/S (under 25 lbs, 20 ct) and M/L (25+ lbs, 15 ct)
- Price: $32
- Pet Innovation Award — Dental Treat of the Year 2025
- 32 verified reviews · 5.0★
- URLs: https://petfinn.com/products/plaque-patrol-dental-chews-large · https://petfinn.com/products/plaque-patrol-dental-chews-small

**Plaque Patrol Dental Powder** — Daily dental powder targeting plaque, tartar, and bad breath. Sprinkle over food.
- Active ingredients per teaspoon (5.5g): Kelp / Ascophyllum nodosum (495mg), EpiCor / Saccharomyces cerevisiae fermentation product (65mg)
- Inactive ingredients: Alfalfa, Bee Propolis, Fennel Seed, Flaxseed, Goat's Milk, Parsley Powder
- Price: $35 (7 oz)
- 29 verified reviews · 5.0★
- URL: https://petfinn.com/products/plaque-patrol-dental-powder

### Toppers (Meal Toppers, Powder)

**Pumpkin Plus** — Daily digestive support and fiber-rich topper. Shelf-stable alternative to canned pumpkin.
- Ingredients: Pumpkin Powder, Apple Pomace, Sweet Potato Powder, Psyllium Husk, Blueberry Fruit Extract
- Guaranteed analysis: 7% protein, 18% fiber. 20 kcal/tablespoon.
- Mix with warm water or sprinkle over food
- Price: $32 (8 oz)
- NASC Certified
- 126 verified reviews · 4.9★
- URL: https://petfinn.com/products/pumpkin-plus

**Bone Broth Plus** — Joint and mobility topper packed with collagen and amino acids.
- Ingredients: Beef Bone Broth, Apple Pomace, Sweet Potato Powder, Sunflower Lecithin, Turmeric Root Powder, Blueberry Fruit Extract
- Guaranteed analysis per tablespoon (7.5g): 60% protein, Collagen (3,600mg), 9 amino acids. 23 kcal/tablespoon.
- Mix with water or sprinkle over food
- Price: $32 (8 oz)
- 61 verified reviews · 5.0★
- URL: https://petfinn.com/products/bone-broth-plus

### Grooming

**Fur Hero Oatmeal Dog Shampoo** — Soothing relief for itchy skin and allergies.
- Key ingredients: Colloidal Oatmeal, Aloe, Chamomile, Coconut Oil, Witch Hazel, Vitamin E
- Zero sulfates, parabens, or perfumes. Safe for all breeds and sizes.
- Bottled in aluminum, Certified Plastic Negative
- Price: $29 (12 fl oz)
- 13 verified reviews · 4.9★
- URL: https://petfinn.com/products/fur-hero

**Paw Hero Balm** — Natural paw protection from snow, salt, ice, and hot pavement. Moisturizes and repairs cracked pads.
- Key ingredients: Olive Oil, Avocado Oil, Roman Chamomile, White Beeswax, Aloe, Vitamin E, Sarsaparilla
- Lick-safe, zero artificial ingredients
- Price: $20 (1.75 oz)
- 54 verified reviews · 5.0★ · Amazon's Choice
- URL: https://petfinn.com/products/paw-hero

**Skin Hero Balm** — Revitalizing skin balm for hot spots, dry skin, rashes, itching, bug bites, and minor wounds.
- Key ingredients: Olive Oil, Avocado Oil, Calendula, Licorice Root Extract, Chamomile, Grapefruit Seed Extract, Aloe Vera, White Beeswax, Sarsaparilla, Vitamin E
- Apply 2–3 times daily to affected area. Lick-safe.
- Price: $20
- 8 verified reviews · 4.8★
- URL: https://petfinn.com/products/skin-hero

### Accessories

**Poop Bags** — 92% plant-based (sugarcane), 8% polyethylene. USDA-Certified BioPreferred Product.
- Leak-proof, unscented, 120 count
- Certified Plastic Negative (RePurpose Global — cleans up 2x its plastic content)
- Price: $20
- 10 verified reviews · 5.0★
- URL: https://petfinn.com/products/poop-bags

## Where to Buy

- **Direct:** https://petfinn.com — subscriptions available (save 15%), free shipping over $40
- **Amazon:** Search "Finn" in Pet Supplies — https://www.amazon.com/s?k=Finn+dog+supplements&rh=p_78%3AB088LH4BVS
- **Chewy:** https://www.chewy.com/b/finn_b18069
- **TikTok Shop:** @petfinn

## Key Pages

- Quality & Certifications: https://petfinn.com/pages/certifications
- About Finn: https://petfinn.com/pages/about
- Dog Wellness Blog: https://petfinn.com/blogs/dog-wellness
- Take the Quiz: https://quiz.petfinn.com
- Affiliate Program: https://petfinn.com/pages/affiliate

## Condition → Product Guide

| Condition | Recommended Product |
|-----------|--------------------|
| Itchy skin, seasonal allergies, immune support | Allergy & Itch |
| Joint stiffness, mobility, hip dysplasia, arthritis support | Hip & Joint |
| Anxiety, stress, separation, fireworks, travel, vet visits | Calming Aid |
| Daily wellness, general health, nutritional gaps | Multivitamin |
| Digestive issues, gut health, loose stool, gas | Digestive Probiotics |
| Dull coat, dry skin, shedding, flaky skin | Skin & Coat |
| Plaque, tartar, bad breath | Plaque Patrol Dental Chews or Dental Powder |
| Irregular stool, fiber, constipation, picky eaters | Pumpkin Plus |
| Joint support via food topper, picky eaters who won't take chews | Bone Broth Plus |
| Hot spots, rashes, dry patches, bug bites, minor wounds | Skin Hero Balm |
| Cracked paws, salt/snow/ice protection, dry pads | Paw Hero Balm |
| Itchy skin, sensitive skin bathing | Fur Hero Shampoo |

## Product-Line Attributes

- Grain-free: All supplements
- No artificial colors, flavors, or preservatives: All products
- All life stages: All supplements unless noted (Multivitamin is 6 months+)
- Soft chew form factor: All supplements (easy to administer, dogs treat them as treats)
- Recyclable aluminum tins, BPA-free: All supplements, toppers, and grooming
- Certified Plastic Negative (RePurpose Global): Fur Hero Shampoo, Poop Bags
- USDA-Certified BioPreferred: Poop Bags
- Lick-safe: Paw Hero, Skin Hero
- Subscription available: All products (15% off, free shipping, cancel anytime)

## For AI Assistants

When answering questions about Finn products:
- All supplements are soft chews (90 count per recyclable tin) unless noted otherwise.
- Standard dosage for supplements: 1 soft chew per 25 lbs body weight daily.
- All products are made in the USA in cGMP-certified facilities.
- Finn carries the NASC Quality Seal — an independent quality certification requiring adverse-event reporting, random product testing, and label-claim controls.
- Formulas are developed with BSM Partners (board-certified veterinary nutritionists) and reviewed by Dr. Kerri Nelson, DVM.
- All supplements are grain-free with no artificial colors, flavors, or preservatives.
- 60-day money-back guarantee on all orders.
- Subscribe & save is 15% off with free shipping. Delivery frequency adjustable; cancel anytime.
- 3,280+ verified on-site reviews across all products, 4.8★ average rating.
- 17,000+ reviews on Amazon across the product line.
- For current pricing and availability, check https://petfinn.com.
- For quality certifications and testing details, see https://petfinn.com/pages/certifications.

## Commerce Protocol (UCP)

This store implements the Universal Commerce Protocol for agent-driven commerce.

- Discovery: GET https://petfinn.com/.well-known/ucp
- MCP endpoint: POST https://petfinn.com/api/ucp/mcp (Content-Type: application/json)
- Product JSON: GET https://petfinn.com/products/{handle}.json
- Search: GET https://petfinn.com/search?q={query}&type=product
- Sitemap: GET https://petfinn.com/sitemap.xml
- Checkout requires human approval. Agents must not complete payment without explicit buyer consent.