Generated by All in One SEO v4.9.1, this is an llms.txt file, used by LLMs to index the site. # Josh Steimle ## Sitemaps - [XML Sitemap](https://joshsteimle.com/sitemap.xml): Contains all public & indexable URLs for this website. ## Posts - [Blog](https://joshsteimle.com/blog) - [2016 Top 100 Most-Followed CMOs on Twitter](https://joshsteimle.com/marketing/top-100-most-followed-cmos-on-twitter.html) - Which chief marketing officers have built the largest followings on Twitter? Here's the big list of the top 100, plus a bonus 10 who almost made the list. - [How to Write a Business Book](https://joshsteimle.com/writing/how-write-business-book.html) - If you want to write a business book you face three primary challenges. You'll have to figure out how to: Get started Keep going Finish and publish Before I go into each challenge and some tricks to make these a lot easier, my own story as a first-time author might be instructive. I published my - [How Much Does It Cost To Publish A Book?](https://joshsteimle.com/writing/cost-to-publish-book.html) - It depends. Asking how much it costs to publish a book is like asking how much it costs to buy a car or a house—it depends. Do you want a 10-year old used Hyundai with 200K miles on it, or a new BMW straight off the factory floor? Do you want the upgraded sound system - [8 Power Messages For Your Book](https://joshsteimle.com/writing/8-power-messages.html) - Your book doesn't need to be limited to one message. The more messages the better, because you never know which one could change the reader's life. - [Review: Pubby Helps You Get Amazon Reviews](https://joshsteimle.com/writing/pubby-amazon-reviews.html) - If you're asking yourself, "How do I get more Amazon reviews!" then this is one way. Pubby is an online service that helps you get Amazon reviews for your book. - [3 Ways to Get Book Reviews on Amazon](https://joshsteimle.com/writing/amazon-reviews-book.html) - How do you get book reviews? Here are three of my favorite ways, and they're all legit and won't get you in trouble with Amazon. - [What's Your Book Message?](https://joshsteimle.com/writing/whats-your-book-message.html) - Your message is not the words your audience reads in your book, it’s what remains in their mind when they’re done reading. - [There is No Perfect Book](https://joshsteimle.com/writing/there-is-no-perfect-book.html) - Is perfectionism keeping you from writing your book? An imperfect book can still be a great book. Don't let perfectionism stop you from starting it at all. - [How to Start Your Book](https://joshsteimle.com/writing/how-to-start-your-book.html) - You want to write a book but somehow you never get started. Why not? One way to overcome the initial struggle is to start a book parking lot. - [How to Make Time to Write Your Book](https://joshsteimle.com/writing/how-to-make-time-to-write-your-book.html) - "I want to write a book but I don't have time." Trust me, I get it. However, I also know that a book will either be your priority or it will never be a book. - [Be A Servant-Author](https://joshsteimle.com/writing/be-a-servant-author.html) - If you could help people, simply by sharing what you know in a book, don't you have an obligation to write it? Don’t let fear hold you back. - [What is a Thought Leadership System and Why Do I Need One?](https://joshsteimle.com/writing/thought-leadership-system-and-why-i-need-one.html) - A book is one of the best anchors to tie your thought leadership system together and maximize how much goes into your business bucket. - [How to Create a Book Hook](https://joshsteimle.com/writing/how-to-create-a-book-hook.html) - What’s your book hook—your one-sentence description of your book? Your book hook is the most important part of your book. - [Why Are You Writing a Book and How Can You Get the Result You Want?](https://joshsteimle.com/writing/why-writing-book.html) - What do you want your audience to do when they read your book? Most of us want something more concrete than good feelings from our readers. We want them to do something. - [There Are Two Sides To Every Entrepreneurship Story](https://joshsteimle.com/entrepreneur/there-are-two-sides-to-every-entrepreneurship-story.html) - Every leader, entrepreneur, company, and hire has two stories. Which one are they telling you? - [Context-Based Learning](https://joshsteimle.com/education/context-based-learning.html) - From 1980, the year I began kindergarten at the local public school in Arcadia, California, until I graduated from high school, I was part of the traditional K12 education system in the US. This education system was ingrained in my family. My mother earned a graduate degree in education and was a teacher for ~15 - [6 Easy Ways To Market Your Business Book](https://joshsteimle.com/writing/6-easy-ways-market-business-book.html) - The average self-published book sells around 250 copies...during its entire lifetime! The first bit of good news is that it's not difficult to do better than this. The people selling 250 copies of their book are putting it up on Amazon and then they don't do a single additional thing to market it. Here are - [Who Holds the Visionary Accountable?](https://joshsteimle.com/entrepreneur/who-holds-visionary-accountable.html) - Q: I'm the visionary in my company and I don't like being held accountable. Well, I do and I don't. Am I a problem that needs to be fixed? If you're an entrepreneur who uses EOS, you're already familiar with terms like "visionary" and "integrator" and what they mean. If you're not sure what I'm - [Shortcut Your Book Writing With a Hero Book](https://joshsteimle.com/writing/book-writing-with-hero-book.html) - No need to reinvent the wheel when writing your book. Use a "hero book" to shortcut the process. Your “hero book” is a book you use as a template for your own. However, you're not going to copy or plagiarize it, rather, you’ll look to your hero book (or multiple hero books) as guidance, whenever - [System 1: Vision - The 7 Systems For Authors](https://joshsteimle.com/uncategorized/system-1-vision.html) - Influential people have a clear and compelling vision of what they want to do. If you're here, you probably have a vision that you’re going to publish a book. - [System 2: Genius Zone - The 7 Systems for Authors](https://joshsteimle.com/writing/system-2-genius-zone-7s.html) - This is the second in a series of posts about how to leverage The 7 Systems of Influence to become a better author. If you want to start from the beginning or find links to all the posts in this series, go here. Would you like to do work that is both intellectually stimulating and - [The 7 Systems of Influence for Authors](https://joshsteimle.com/writing/7s-for-authors.html) - The 7 Systems is a framework used by business leaders, academics, teachers, politicians, parents, and every other type of leader to get things done. - [System 3: Audience - The 7 Systems For Authors](https://joshsteimle.com/writing/7s-system-3-audience.html) - When you identify your ideal audience and focus on them and only them you’ll also get dramatic results. - [System 4: Content - The 7 Systems For Authors](https://joshsteimle.com/writing/7s-system-4-content.html) - What’s my message? Every other content creator faces the same question. Your message is not the words your audience reads in your book, it’s what remains in their mind when they’re done reading. - [System 5: Action - The 7 Systems For Authors](https://joshsteimle.com/writing/system-5-action-7s.html) - Action is not merely about starting, but following through. For some of us, the most natural thing is acting. It’s the tenacity to keep going that is difficult. - [System 6: Collaboration - The 7 Systems For Authors](https://joshsteimle.com/writing/system-6-collaboration-7s.html) - This is the sixth in a series of posts about how to leverage The 7 Systems of Influence to become a better author. If you want to start from the beginning or find links to all the posts in this series, go here. Harper Lee, the Pulitzer-winning author of To Kill A Mockingbird, is perhaps the - [System 7: Love - The 7 Systems For Authors](https://joshsteimle.com/writing/system-7-love-7s.html) - When it comes to influence, love is the key ingredient to bring meaning, purpose, and joy to what would otherwise be a checklist of to-do items. - [Self Publish or Traditional Book Deal?](https://joshsteimle.com/writing/self-publish-traditional-book-deal.html) - You want to write a book. Should you self publish or try to get a book deal? It's not quite that simple. There are four different paths to publishing your book: 1. Self publish You keep all the rewards but you also do all the work (or find contractors to do parts of the work - [Should You Write a Book Proposal?](https://joshsteimle.com/writing/should-write-book-proposal.html) - What is a book proposal and do you need one? A book proposal is only necessary if you plan to pitch your book to a traditional publisher. However, the exercise of creating a book proposal is valuable, even for authors who self-publish. Creating a book proposal will help you: 👉 Refine the structure of your - [What Is A Book Coach?](https://joshsteimle.com/writing/what-is-a-book-coach.html) - This is the first in a series of posts about hiring and working with a book coach. See Should I Hire a Book Coach? and How to Hire a Book Coach to learn more or, if you're ready to hire one right now, check out my book coaching options. This post focuses on just one - [Should You Hire A Book Coach?](https://joshsteimle.com/writing/should-you-hire-book-coach.html) - If you just read my post What is a Book Coach? you might be saying to yourself, "Now I know what a book coach is, but how do I know if I need one or not?" You've come to the right place for the answer, but if you're already thinking you need a book coach, - [How To Hire A Book Coach](https://joshsteimle.com/writing/how-hire-book-coach.html) - I'll assume you've read my posts What is a Book Coach? and Should You Hire a Book Coach? or that you feel you already know enough to move on to the meaty question—how do I actually go about hiring a book coach? And not just any book coach, but the right book coach for me? - [How to Create Intentional Content For Your Book](https://joshsteimle.com/writing/create-intentional-content-your-book.html) - As you write your book, how much of it is intentional? By "intentional," I mean it's on purpose, rather than incidental. Each of us creates hundreds, perhaps thousands, of pieces of "content" each day, most of it without ever thinking “Now, I’m going to create some content.” Every email you send, word you say, and - [The 80/20 Rule of Writing and Publishing Your Book](https://joshsteimle.com/writing/80-20-rule-writing-publishing-book.html) - The Pareto Principle and Richard Koch’s book The 80/20 Principle state that 80% of results come from 20% of the inputs. This is especially true when it comes to the results you get with books—just having a book, even if it’s far from perfect, will give you the vast majority of results. Don't get me - [Your New Identity: Published Author](https://joshsteimle.com/writing/your-new-identity-published-author.html) - There has never been an easier time to be an author, nor a time when your voice was needed more. Since there’s no time to waste, grab a sheet of scrap paper, a sticky note, or anything else at hand, and write: My name is [insert your name] and I am an author. Put that - [3 Ways To Make Writing Your Book Less Stressful](https://joshsteimle.com/writing/ways-writing-book-less-stressful.html) - Writing a book is a challenge. As Churchill said: To begin with it is a toy and an amusement. Then it becomes a mistress, then it becomes a master, then it becomes a tyrant. The last phase is that just as you are about to be reconciled to your servitude, you kill the monster and - [The Only Podcast Equipment List You'll Ever Need](https://joshsteimle.com/influence/podcast-equipment-list.html) - Good heavens, it's amazing how many podcast equipment lists I read through and yet STILL I ended up having to buy more and more stuff as each time I bought a new thing, it turned out I needed some other thing to go with it. Here's the entire list of everything I use—if your podcasting - [How To Turn Your CEO Into A Thought Leader](https://joshsteimle.com/influence/how-to-turn-your-ceo-into-a-thought-leader.html) - You've been assigned the task of turning your CEO into a thought leader. Where do you begin? First, let me tell you the short version of my story: I started a marketing agency in 1999. In 2013 we almost went out of business. That same year I began writing for Forbes, publishing a few articles - [How To Get Me To Write An Article About Your Company](https://joshsteimle.com/marketing/how-to-get-me-to-write-an-article-about-your-company.html) - I'm sharing my secrets. Here are 6 tips to help me become interested in writing about you or your company. - [Use White-Label Public Relations To Grow Your PR Firm](https://joshsteimle.com/entrepreneur/white-label-public-relations-pr-firm.html) - Here's a drop-dead easy business idea...if you have the right connections and/or aptitude—use white-label PR services to grow your own PR firm. This is ideal for: Existing PR firms Freelance PR professionals Someone who wants to start a PR agency Individuals and companies that already help companies with their marketing, thought leadership, and personal branding - [Affirmations For Entrepreneurs](https://joshsteimle.com/entrepreneur/affirmations-entrepreneurs.html) - Do positive affirmations work? Yes, if you actually do them. And if they're good affirmations (a lot of them are silly and I had to do a lot of curation and creation to come up with a smaller number of affirmations I think are worth repeating). Positive affirmations have been shown through studies to improve - [Now Hiring: Email List Building & Marketing](https://joshsteimle.com/miscellaneous/hiring-email-list-building-marketing.html) - Building an engaged email list is important. I know. You don't have to tell me. I'm the guy who tells everyone else that not building an email list back in 2002, when I started blogging, is one of my greatest regrets (not buying tons of Bitcoin at $1 apiece is another). Today, I have an - [How I Got Verified On Instagram](https://joshsteimle.com/marketing/verified-instagram.html) - Want to know how to get verified on Instagram? I can't guarantee my formula will work for you, but it worked for me. The crazy thing is that I tried for years to get verified and couldn't make it happen, and then I changed ONE THING and within days I had the coveted blue badge - [Top 50 Marketing Writers To Follow In 2018](https://joshsteimle.com/marketing/top-50-marketing-writers-follow-2018.html) - Want to learn how to become a master of marketing from marketers who don't just know marketing, but know how to write about marketing in a way that is a pleasure to read? Follow the folks on this list. In no particular order: Dorie Clark Dorie Clark is a marketing strategy consultant, professional speaker, and - [You have a plaque on your wall of a life preserver with the words "sense of humor" written on it](https://joshsteimle.com/entrepreneur/you-have-a-plaque-on-your-wall-of-a-life-preserver-with-the-words-sense-of-humor-written-on-it.html) - This hung in the home I grew up in until my dad gave it to me upon my requesting it. I figured I needed it more than he did. I think it's older than I am because it's been in our house ever since I can remember. It might help if I tell some stories - [Your Guide To LinkedIn Engagement Pods](https://joshsteimle.com/linkedin/linkedin-engagement-pods.html) - How do some people on LinkedIn get hundreds and even thousands of likes and comments on their content, while others are lucky to get a handful of likes and perhaps a comment or two? The best way to go viral is to consistently create incredible content that attracts a large, loyal, relevant, and engaged audience - [How Can I Help You?](https://joshsteimle.com/miscellaneous/how-can-i-help.html) - I regularly receive messages from people asking if I can jump on a phone call or meet in person to provide them with advice of one sort or another. I would LOVE to meet with you or hop on a phone call, but I'm afraid there simply aren't enough hours in the day to respond - [The Best Executive Coaching Books](https://joshsteimle.com/coaching/books-executive-coach.html) - As recently as 2015 the thought of doing executive coaching had never crossed my mind. I had my marketing agency, MWI, I was writing for Forbes and several other publications, and my plate was full. Then someone offered me $1,000 per month, just to give her advice. I wasn't prepared for that offer. I didn't - [How To Become A Thought Leader On LinkedIn](https://joshsteimle.com/linkedin/how-to-become-a-thought-leader-on-linkedin.html) - Want to become a thought leader on LinkedIn? Today, it's easier than ever. LinkedIn was once the place where you could create an online version of your resume and then...nothing would happen. These days, LinkedIn is so much more than a database of resumes, it has become the primary platform for business thought leaders to - [How I Sold My Online Course Before I Created It](https://joshsteimle.com/influence/how-sold-online-course-before-created.html) - Desperation is the mother of creativity, or so the saying goes. Add to desperation a healthy dose of a desire to do big things, things that require money, and I was in a tight spot. It was a Wednesday, and I was coming to the realization I had bills to pay, and I wasn't going - [How to Become a Forbes Writer](https://joshsteimle.com/writing/become-forbes-writer.html) - Want to become a writer at Forbes? Here's how I did it, and the tips I give to anyone who asks how they can too. - [Telling your story to find your "why" and write a better book](https://joshsteimle.com/writing/telling-your-story-find-your-why-write-better-book.html) - Today in the private group for my Published Author Masterclass, one of our members was asking for feedback on his "why," ala Simon Sinek's book Start With Why, and when I started to think about my own "why" I realized it sounded kind of boring. I'm interested in influence and running this masterclass is because I believe - [I was wrong—every author needs a roadmap](https://joshsteimle.com/writing/every-author-needs-roadmap.html) - I was going to send this out solely to my Published Author Masterclass, but then thought, there's an important lesson here, why not share it with everyone? To provide context for those of you who aren't (yet) members of the masterclass, it's a program to help entrepreneurs write and publish a book, as well as create - [20 Reasons to Invest in Thought Leadership](https://joshsteimle.com/writing/20-reasons-invest-thought-leadership.html) - Because you want to call yourself a "thought leader" is NOT one of them. Here are 20 reasons to invest in thought leadership: You want to publish a book. You're an entrepreneur. You're an executive. You want to do public speaking. To up your game on social media. To attract top talent. You have a - [Struggling to find your book idea? Try the "If only I could..." exercise.](https://joshsteimle.com/writing/find-your-book-idea.html) - "I know I've got great experience and something to say that will help people, I just can't figure out exactly what it is." Is that how you feel when you think about writing a book? Welcome to the club. We've all been there. Try this simple exercise to see if it will open some mental - [What Time of Day Should You Write Your Book?](https://joshsteimle.com/writing/what-time-day-write-book.html) - Problem: You're working on a book, but you never seem to actually work on it. Solution: Work on it at the right time of day. According to Ron Friedman, Ph.D., author of The Best Place to Work, the first three hours of your day are when you're most productive. “Typically, we have a window of about - [Write Better PR Pitch Emails With The 7 Systems of Influence](https://joshsteimle.com/marketing/pr-pitch-emails.html) - Q: Hey Josh, I just read an article written by you titled "How To Get Free Press For Your Business." It's an older article, but I stumbled upon it because I am part of a small start up that is trying to find ways to increase our visibility. To that end, I thought about writing - [My Top 15 Business Book Writing Hacks](https://joshsteimle.com/writing/15-business-book-writing-hacks.html) - These are the top fifteen things I wish I would have known when I began to write my first book. This list is continually updated as I continue to learn new things about how to write, publish, and leverage nonfiction books to grow my own businesses. Download this post as a PDF 1. WRITE A - [How To Become A $100,000 Ghostwriter](https://joshsteimle.com/writing/how-become-100k-ghostwriter.html) - I charge six figures to ghostwrite a book. If you want to become a $100K ghostwriter, please steal my formula. The method I use to maximize my ghostwriting income is to follow The 7 Systems of Influence, a framework I developed to help people get what they want. You can learn more about it at - [12 Perennial Sellers That Will Help You Write a Perennial Seller](https://joshsteimle.com/writing/perennial-sellers-help-write-perennial-seller.html) - On the New York Times website is a page explaining how they choose the books that gain a spot on the coveted New York Times Bestseller list. Towards the end of the page you'll find this paragraph: Among the categories not actively tracked at this time are: perennial sellers, required classroom reading, textbooks, reference and - [Bragging Is A Lost Art](https://joshsteimle.com/influence/bragging-is-a-lost-art.html) - ​That line was part of an email I got from Rich Litvin, author of The Prosperous Coach. I'm not sure I agree, but it depends on your definition of "bragging." If it's pointing your thumbs at yourself and saying "I'm better than you! Look at how awesome I am!" then nah, we don't need more of - [How To Guarantee Yourself More Writing Ideas](https://joshsteimle.com/writing/how-to-guarantee-yourself-more-writing-ideas.html) - Need to write articles or blog posts, but find yourself struggling to come up with good ideas? Here's a single tip I guarantee will make a huge difference, or your money back. - [What's Your Time Management System?](https://joshsteimle.com/entrepreneur/whats-your-time-management-system.html) - My experience with time management started when I served as a missionary for the LDS Church. As a missionary, we were trained to use various time management tools (all paper-based at the time) and we had a strict schedule of when we woke up and went to bed, when we studied, and when we ate. - [A Beginner's Guide To Smiling In Public](https://joshsteimle.com/marketing/a-beginners-guide-to-smiling-in-public.html) - I don't smile enough when speaking in public, and when I do, my mouth gets tired. Here are the tips I've received on overcoming these weaknesses. - [The Apprentice - Fear You or Like You?](https://joshsteimle.com/entrepreneur/the-apprentice-fear-you-or-like-you.html) - I have to admit that although I don't watch much TV, and while I certainly don't consider The Apprentice reality TV, I do find it mildly entertaining if I'm forced to watch it. What I have a hard time believing is that out of a million applicants these are the best people they could find. - [Pride, Arrogance, and Leadership](https://joshsteimle.com/entrepreneur/pride-arrogance-and-leadership.html) - I recently sent an email to the founder and CEO of a large online retailer. His company had recently created a new brand and a new advertising campaign to match. In my humble opinion, the branding as well as the ad campaign were poorly conceived, and I sent an email to the CEO offering my - [Sense of Humor - A Life Preserver](https://joshsteimle.com/entrepreneur/sense-of-humor-a-life-preserver.html) - I'm currently writing a recommendation letter for a former employee who is applying to the Wharton MBA program at the University of Pennsylvania. One of the questions they ask is "How would you describe the applicant's sense of humor (seriously)?" Yes, that is the question they ask--verbatim. I was a bit surprised and quite pleased - [Ten Things I’ve Learned by Starting a Business](https://joshsteimle.com/entrepreneur/ten-things-ive-learned-by-starting-a-business.html) - By no means is this list inclusive, but if you don't want to read 100 things I've learned then we better stop at 10. 1. Personality-wise, there are givers and there are takers. Know the difference, be a giver, and work with givers. 2. There are owners and there are employees. Know the difference. 3. - [10 Tips on How to Get a Job as a Designer](https://joshsteimle.com/marketing/10-tips-on-how-to-get-a-job-as-a-designer.html) - This is from a letter I wrote to the faculty of the Visual Arts Department at Brigham Young University. ___________________________ Hello BYU faculty, I'm the owner of a firm in Draper that provides graphic and web design services. I get a lot of resumes, emails, and phone calls from recent BYU graduates and students of - [The Business of Being Nice](https://joshsteimle.com/entrepreneur/the-business-of-being-nice.html) - Do nice guys finish last in business? What does it mean to be "nice"? When you're running a business is it better to be a mean guy or a nice guy? Does being the nice guy sometimes mean you're the mean guy in the end and vice versa? I'm fairly convinced that being a nice - [Basic Competence is Rare](https://joshsteimle.com/entrepreneur/basic-competence-is-rare.html) - Do you know what it means to be competent? It means you can get things done. That's all. Do you know someone who gets things done? I'll bet you know fewer people who get things done than you think you do. Ok, maybe competence is a little more than just getting things done. It's getting - [Do Business Networking Groups Really Work?](https://joshsteimle.com/entrepreneur/do-business-networking-groups-really-work.html) - I don't feel like I'm boasting when I say that I am a master networker. At least I was. I have spent countless hours over the past six years networking around Utah. I've joined every networking group I could find. I've donated my time and have been in the leadership of some of them. Out - [Owen Cherrington, A Personal Tribute](https://joshsteimle.com/miscellaneous/owen-cherrington-a-personal-tribute.html) - I just received an email newsletter from the Rollins Center for eBusiness at BYU containing this article - http://ebusiness.byu.edu/newsletter/news.cfm?newsletterid=59&id=186. Out of all the professors I had at BYU I don't believe I had more one on one talks with any of them more than with Owen. The last time I talked with Owen was a - [CEOs Who Blog](https://joshsteimle.com/marketing/ceos-who-blog.html) - Just saw a link to a page of CEO bloggers on Paul Allen's blog. Paul also has a post entitled All CEOs Should Blog that's worth reading. It's pretty short. Coincidentally, on the same page he has a post about the progress FundingUniverse.com is making. I've been paying some attention to this because I had - [What It Means To Be An Entrepreneur](https://joshsteimle.com/entrepreneur/what-it-means-to-be-an-entrepreneur.html) - So you think you're an entrepreneur? I say you might be an entrepreneur if... - [Bad-Mouthing, Gossip, Hating, and Winning](https://joshsteimle.com/entrepreneur/bad-mouthing-gossip-hating-and-winning.html) - I've been running my own business for over five years now. That's enough time to have a few lessons pounded into my head. When I see people making mistakes with their businesses or having bad luck, I don't laugh at them and say "What an idiot" I think "Ha, I used to be there, I - [Givers and Takers](https://joshsteimle.com/entrepreneur/givers-and-takers.html) - I just read a post by Alex Lawrence called Win-Win Is Not A Tired Buzzword - It Is An Important Business Concept . Almost a year ago I posted to this blog my top ten list of things I had learned by being an entrepreneur, and Alex's comments reminded of what I had written down - [You Don't Know What Bad Design Is](https://joshsteimle.com/marketing/you-dont-know-what-bad-design-is.html) - I had something of an epiphany the other day. For years I've assumed that most non-designers, clients included, don't know what good design is. But now I'm looking at things in an entirely different way. I think the problem might be that most clients don't know what bad design is. Think about it. When was - [Common Youth Marketing and Advertising Mistakes](https://joshsteimle.com/marketing/common-youth-marketing-and-advertising-mistakes.html) - I often wonder how it is that adults can so easily forget what it was like to be a teenager. I think about this frequently, because I frequently see marketing and advertising campaigns, designed to target the 13-20 year-old demographic, that are so completely out of touch as to be damaging to the brand, product, - [Successful Client Relations - Managing Expectations](https://joshsteimle.com/entrepreneur/successful-client-relations-managing-expectations.html) - "I'm disappointed in you" were words my dad could use in a calm and direct way that was more powerful than any physical punishment or tongue-lashing I can imagine. In fact, I'm pretty sure my dad only had to use these words on me once, because the first time was enough. Well, there was the - [The World Famous Fives](https://joshsteimle.com/miscellaneous/the-world-famous-fives.html) - It's 1:20am, and that means it's prime time for a blog entry before I go home. Not wanting to think too much at this time of the morning, I'm opting for an installment of the World Famous Fives. A Top 5 with myself, that is: Top 5 movies and/or TV shows that are randomly connected - [Branding Utah](https://joshsteimle.com/marketing/branding-utah.html) - If you're looking for a branding firm in Utah click here. However, this is a post about the process of creating a new brand for the state of Utah, as covered in this latest article from the Deseret News. It's a process fraught with danger as well as potential payoff, although in my opinion the - [If Microsoft Designed the iPod Packaging](https://joshsteimle.com/marketing/if-microsoft-designed-the-ipod-packaging.html) - So I'm republishing what I saw on somebody else's blog as well as somebody else's, so what? Isn't that what blogging is all about? This was too good to pass up, however, because it leads into a good conversation on a number of topics, including: 1. Because a company is big, does that mean everything - [Utah's New Brand](https://joshsteimle.com/marketing/utahs-new-brand.html) - "Life Elevated" That's Utah's new brand. "The new slogan embodies the heart and soul of our state," Gov. Jon Huntsman Jr. said in a prepared statement. "It captures the essence of life in America's greatest state." I wonder who prepared the statement for him? In what appears to have been a rather rude and unnecessary - [Advice from Established Bloggers, a Marketing Research Study on Blogging](https://joshsteimle.com/marketing/advice-from-established-bloggers-a-marketing-research-study-on-blogging.html) - I recently was invited to participate in a marketing research study on blogging. The study was conducted by Nora Ganim Barnes, Ph.D., Chancellor Professor of Marketing and Director, Center for Marketing Research at the University of Massachusetts Dartmouth. Here is the text of the survey I was sent with my responses: Inside Blogs Survey Conducted - [Marketing to Skateboarders](https://joshsteimle.com/marketing/marketing-to-skateboarders.html) - Pet peeves? Yeah, I've got a few. One of them has to do with being poorly marketed to. I don't mind people marketing to me, but for the sake of Pete do your research and use your basic intelligence to create something that will have at least a chance of reaching me. There are over - [Micromanagement, Management, and Leadership](https://joshsteimle.com/entrepreneur/micromanagement-management-and-leadership.html) - I like failure. I like failures. I like letting my employees fail. Why? Because I want my business to succeed. I believe failure is one of the quickest and best ways to learn how to suceed. Those leaders who do not allow their followers to fail are micromanagers, and they rob their followers of opportunities - [Entrepreneurship - Don't Do It](https://joshsteimle.com/entrepreneur/entrepreneurship-dont-do-it.html) - I thought Jack Britain, Dean of the David Eccles College of Business at the University of Utah, made some good points about entrepreneurship in his presentation that was covered in Utah Business magazine. His main point? Don't do it. Most people who hear that the average business owner spends 80 hours per week at work - [You've maxed out more than $50K in credit cards to fund your business.](https://joshsteimle.com/entrepreneur/youve-maxed-out-more-than-50k-in-credit-cards-to-fund-your-business.html) - This is the first in a 75-part series entitled "You might be an entrepreneur if..." that will add details to the list composed a year ago on another post entitled What it Means to Be an Entrepreneur. And so it begins...you might be an entrepreneur if you've maxed out more than $50K in credit cards - [You've risked permanent bladder damage because you don't take time to go to the bathroom](https://joshsteimle.com/entrepreneur/youve-risked-permanent-bladder-damage-because-you-dont-take-time-to-go-to-the-bathroom.html) - For those who are getting depressed reading my entries this one will be a breath of fresh air, like receiving a pick-me-up bouquet from Merlin Olsen. You might be an entrepreneur if...you've risked permanent bladder damage because you don't take time to go to the bathroom. What's the longest time you've sat working without getting - [You haven't been paid in three years](https://joshsteimle.com/entrepreneur/you-havent-been-paid-in-three-years.html) - You might be an entrepreneur if...you haven't been paid in three years. You're probably thinking "He's getting paid somehow, he's just not taking a standard paycheck is what he means." This is true, if you count reimbursements as pay. But even the reimbursements I've received have been pretty slim compared to what I've put in. - [You've had an employee get angry at you for giving someone else their paycheck before them](https://joshsteimle.com/entrepreneur/youve-had-an-employee-get-angry-at-you-for-giving-someone-else-their-paycheck-before-them.html) - You might be an entrepreneur if...you've had an employee get angry at you for giving someone else their paycheck before them. This is a tough one. There are some things I've done as an employer wherein if my employees were to get angry or frustrated I could hardly blame them, and yet there's not much - [You've had to explain to your employees why there's no money for their paychecks](https://joshsteimle.com/entrepreneur/youve-had-to-explain-to-your-employees-why-theres-no-money-for-their-paychecks.html) - You might be an entrepreneur if...you've had to explain to your employees why there's no money for their paychecks. You might be reading this thinking "This guy doesn't sound like an entrepreneur, he sounds like a poor businessman." That may very well be, but if being ill-prepated to make payroll puts me into a certain - [You've worked overnight for two nights to pay an employee's mortgage](https://joshsteimle.com/entrepreneur/youve-worked-overnight-for-two-nights-to-pay-an-employees-mortgage.html) - You might be an entrepreneur if...you've worked overtime, over a weekend, or two consecutive days not so that you could pay your own mortgage, but so that you could get money to pay one of your employees' mortgages. Anyone who has started a business knows the working life of an entrepreneur differs dramatically from that - [You've taken any money you had in savings and put it into your business](https://joshsteimle.com/entrepreneur/youve-taken-any-money-you-had-in-savings-and-put-it-into-your-business.html) - Yes, you might be an entrepreneur if you've taken any money you had in savings and put it into your business. Part II in a 75-part series. Wise people have given the financially sound advice that all households retain one year's worth of income in a savings account, just in case. I heartily support that - [Guy Kawasaki's Top Ten Lies of Entrepreneurs](https://joshsteimle.com/entrepreneur/guy-kawasakis-top-ten-lies-of-entrepreneurs.html) - Guy Kawasaki's Top Ten Lies of Entrepreneurs isn't just a blog post, it's part of the curriculum he uses when teaching and training wannabe entrepreneurs. Several years ago I had the chance to attend an entrepreneur boot camp put on by Garage Technology Ventures, the venture capital firm of which Guy is the managing director. - [Your only source of income over the past three years has come from your wife](https://joshsteimle.com/entrepreneur/your-only-source-of-income-over-the-past-three-years-has-come-from-your-wife.html) - You might be an entrepreneur if...your only source of income over the past three years has come from your wife. A toast to the spouses of entrepreneurs, we couldn't do it without them. It's typical for a male entrepreneur, when asked to give a speech at a business event, to give some token credit to - [You've "borrowed" money from the IRS by not paying your payroll taxes so that you have enough money to pay your employees](https://joshsteimle.com/entrepreneur/youve-borrowed-money-from-the-irs-by-not-paying-your-payroll-taxes-so-that-you-have-enough-money-to-pay-your-employees.html) - You might be an entrepreneur if...you've "borrowed" money from the IRS by not paying your payroll taxes so that you have enough money to pay your employees. I guess you could say I like knowing where the limits are. How long can I go without making my loan payment before they refer me to the - [In the six years you've been married you've never taken your wife on a vacation](https://joshsteimle.com/entrepreneur/in-the-six-years-youve-been-married-youve-never-taken-your-wife-on-a-vacation.html) - You might be an entrepreneur if...in the six years you've been married you've never taken your wife on a vacation. It got up to seven years, but right after our seventh anniversary we actually took our first vacation. We went to Oregon for a week and stayed with friends in Portland and Seaside. Hopefully we - [You've had to explain to your employees the concept of "no money"](https://joshsteimle.com/entrepreneur/youve-had-to-explain-to-your-employees-the-concept-of-no-money.html) - You might be an entrepreneur if...you've had to explain to your employees the concept of "no money". In no way do I mean to ever insinuate that employees are not justified in demanding to be paid on time. That's their right. It's part of the contractual agreement between employer and employee unless specifically stated otherwise. - [Entrepreneurs - Born or Made?](https://joshsteimle.com/entrepreneur/entrepreneurs-born-or-made.html) - I just read 'Born' or 'made,' entrepreneurs share key traits by Joseph Walker who has been affiliated with the Center for Entrepreneurship at BYU for the past ten years. As part of his article he shares a list of entrepreneurial traits he got from John G. Burch that I found at first elementary, but then - [Check Your Email](https://joshsteimle.com/miscellaneous/check-your-email.html) - About three weeks ago I had an issue with my donloper.com email. I check a lot of email addresses through my email client and since my donloper.com email was acting up I turned it off. Then I forgot to turn it back on again until about three hours ago. 467 messages, included 68 notifications about - [You've averaged 60-80 hours per week of work for the past five years](https://joshsteimle.com/entrepreneur/youve-averaged-60-80-hours-per-week-of-work-for-the-past-five-years.html) - You might be an entrepreneur if...you've averaged 60-80 hours per week of work for the past five years. When I was a kid I felt like I had been sold into slave labor if I had to do two hours of work in a week. I worked at Little Caesar's for a few months during - [You're the lowest paid employee in your company](https://joshsteimle.com/entrepreneur/youre-the-lowest-paid-employee-in-your-company.html) - Yes, you might be an entrepreneur if...you're the lowest paid employee in your company. A common misconception amongst the general public is that people with "CEO" or "President" on their business card make lots of money. If the company name on that card is "IBM" or "Ford" then that's probably true (although if you're at - [You've had dreams about your employees' wives yelling at you](https://joshsteimle.com/entrepreneur/youve-had-dreams-about-your-employees-wives-yelling-at-you.html) - You might be an entrepreneur if...you've had dreams about your employees' wives yelling at you. Ah, I've been looking forward to this one. This is based on a true experience, that is, a real dream I had. When I've been in danger of being late on payroll I start getting more and more stressed as - [You begin interviews by saying "Of course, from time to time we won't be able to pay you."](https://joshsteimle.com/entrepreneur/you-begin-interviews-by-saying-of-course-from-time-to-time-we-wont-be-able-to-pay-you.html) - You might be an entrepreneur if...you have to begin interviews of potential employees by saying "I need you to understand that sometimes I won't be able to pay you." This one is more of a joke. In reality I would never tell a potential employee they might not get paid. I prefer to lie to - [You've had to explain to your employees that without profits you can't save up for a rainy day](https://joshsteimle.com/entrepreneur/youve-had-to-explain-to-your-employees-that-without-profits-you-cant-save-up-for-a-rainy-day.html) - You might be an entrepreneur if...you've had to explain to your employees that in order to save up money so that you will never be late on payroll again you have to have at least one month where you make more money than you have to spend to stay in business. When I've been late - [You work for two days straight without sleeping and then feel guilty for buying a hamburger off the dollar menu at McDonald's because you really can't afford it.](https://joshsteimle.com/entrepreneur/you-work-for-two-days-straight-without-sleeping-and-then-feel-guilty-for-buying-a-hamburger-off-the-dollar-menu-at-mcdonalds-because-you-really-cant-afford-it.html) - You might be an entrepreneur if...you work for two days straight without sleeping and then feel guilty for buying a hamburger off the dollar menu at McDonalds because you really can't afford it. If you knew me well you'd know I wrote this over a year ago because I haven't eaten at McDonald's since I - [You don't understand how people find time to exercise](https://joshsteimle.com/entrepreneur/you-dont-understand-how-people-find-time-to-exercise.html) - You might be an entrepreneur if...when you see a grown man riding his bike for exercise at 7am when you're on your way to work you think "How in the world does anyone have time for that?" Ironically I just started a new exercise regimen and went walking for 50 minutes this morning. But I - [You get rid of your TV and don't miss it one bit](https://joshsteimle.com/entrepreneur/you-get-rid-of-your-tv-and-dont-miss-it-one-bit.html) - TV and I have a love/hate relationship. If I sit down on a Saturday afternoon to watch a few hours of worthless TV, then it's kind of like eating a half gallon of ice cream in one sitting--momentary satisfaction that turns into a slight case of nausea just prior to more serious regrets due to - [How Necessary is Office Space?](https://joshsteimle.com/entrepreneur/how-necessary-is-office-space.html) - I've got another question for the masses and would appreciate your candid responses. We've got fairly nice office space here at MWI. It's about 3,500 square feet, newly built out, nice conference room, four offices, receptionist area, open space, big sign on the building where it's highly visible, etc. But for a long time I've - [You start hoping that you become a victim of identify theft because maybe everyone who is after you to pay your bills will go after the thief.](https://joshsteimle.com/entrepreneur/you-start-hoping-that-you-become-a-victim-of-identify-theft-because-maybe-everyone-who-is-after-you-to-pay-your-bills-will-go-after-the-thief.html) - You might be an entrepreneur if...you start hoping that you become a victim of identify theft because maybe everyone who is after you to pay your bills will go after the thief. To introduce this subject let me tell you a bit about my car, which I may have mentioned before, but to which I - [6pm feels like 1pm](https://joshsteimle.com/entrepreneur/6pm-feels-like-1pm.html) - Good heavens my fingers are sore. I've only been golfing once in my life, and I had never been to a driving range until last night. I don't know if my hands are just out of shape or if I dove into driving with too much relish, but my fingers are incredibly sore this morning. - [You spend 90% of your time feeling like a failure but you keep working anyway.](https://joshsteimle.com/entrepreneur/you-spend-90-of-your-time-feeling-like-a-failure-but-you-keep-working-anyway.html) - You might be an entrepreneur if...you spend 90% of your time feeling like a failure but you keep working anyway. What does persistence have to do with being an entrepreneur? Is it wisdom or foolishness to continue on with something that doesn't seem to be working out that well? Sometimes you have to know when - [You can't afford to quit](https://joshsteimle.com/entrepreneur/you-cant-afford-to-quit.html) - You might be an entrepreneur if...you can't afford to shut your business down because if you do you won't be able to keep up with the debt payments unless you were miraculously able to land a job making $250K per year. Aside from the question of whether I would do something different if I could - [How to Pick a Web Design Firm](https://joshsteimle.com/marketing/how-to-pick-a-web-design-firm.html) - I just got the latest issue of Connect Magazine today. Inside is an article called How to Pick a Web Design Firm which hasn't been posted to Connect's website yet, but once it is I'll link it here. The article is written by Brandon Anderson from i4, which is one of MWI's competitors. Of the - [Accountants Pass Out While Examining Your Books](https://joshsteimle.com/entrepreneur/accountants-pass-out-while-examining-your-books.html) - You might be an entrepreneur if...you hire an accountant and after looking at your books they come in with a frantically worried look on their face and say "You're going out of business!" and you calmly smile and say "No, that's just how we've been running the business for the past two years, it's nothing - [Ideal Age for an Entrepreneur](https://joshsteimle.com/entrepreneur/ideal-age-for-an-entrepreneur.html) - I'm writing an article for Connect Magazine that explores the question of what is the ideal age at which someone should start a business and am looking for some quotes from other entrepreneurs. The question I put to you is at what age or stage of your life are you ideally suited to be an - [How to, Create Controversy](https://joshsteimle.com/marketing/how-to-create-controversy.html) - The title is not "How to Create Controversy," it's "How to, Create Controversy." Or should that be a semi-colon instead of a comma? I can never remember. Based on purely unintentional and anecdotal experiences, I've come to the conclusion that if you want to drive more traffic to your blog and get more comments there - [How Not To Design Logos](https://joshsteimle.com/marketing/how-not-to-design-logos.html) - This is what I came up with when I purposely designed the worst logo I could come up with, using real design techniques I've seen. - [Empathy and Showing Empathy](https://joshsteimle.com/entrepreneur/empathy-and-showing-empathy.html) - Empathy. Definition: feeling of concern and understanding for another's situation or feelings. Have you ever met someone who didn't seem to understand who you were, how you felt, or what you were going through? Maybe you didn't consciously think "Gee, this guy lacks empathy" but maybe you thought about it in other terms. Maybe you - [Successful Leaders Create More Leaders](https://joshsteimle.com/entrepreneur/successful-leaders-create-more-leaders.html) - I'm a fan of planned obsolescence when it comes to management. That is, I believe a goal of managers should be to make themselves unnecessary to the successful operation of their organizations. Not only can this be done by creating a structure that enables it, but by helping those who are managed to develop leadership - [You've moved out of the house you were buying and are renting it because you can't afford to live in it](https://joshsteimle.com/entrepreneur/youve-moved-out-of-the-house-you-were-buying-and-are-renting-it-because-you-cant-afford-to-live-in-it.html) - You might be an entrepreneur if...you've moved out of the house you were buying and are renting it because you can't afford to live in it. But the more interesting part is who we ended up renting our house to and the ensuing chaos. Imagine this: Your renters are a month behind on their payments - [You know which restaurants in the area are open until midnight, and which are open after midnight](https://joshsteimle.com/entrepreneur/you-know-which-restaurants-in-the-area-are-open-until-midnight-and-which-are-open-after-midnight.html) - You might be an entrepreneur if...you know which restaurants in the area are open until midnight, and which are open after midnight. By the way, I had a dream last night wherein I was walking around at night and I noticed there were dollar bills all over the place just blowing around on the ground, - [You wear the same dress shoes to work every day for five years, despite the fact they are all scraped up and look horrible](https://joshsteimle.com/entrepreneur/you-wear-the-same-dress-shoes-to-work-every-day-for-five-years-despite-the-fact-they-are-all-scraped-up-and-look-horrible.html) - You might be an entrepreneur if...you wear the same dress shoes to work every day for five years, despite the fact they are all scraped up and look horrible. The funny thing about writing these posts is how many of them have improved during the last year. Case in point, I just got new dress - [How to Avoid Bad Clients](https://joshsteimle.com/entrepreneur/how-to-avoid-bad-clients.html) - Over the years I've had mostly positive experiences with clients, but I've had a few that were ugly, and a select few that were disasterous. I can't claim that I or my firm were completely innocent in every case, and in some times we helped client be "bad," but in most of the serious cases - [Best Buy's Results Oriented Work Environment, a Workplace Revolution in the Making](https://joshsteimle.com/entrepreneur/best-buys-results-oriented-work-environment-a-workplace-revolution-in-the-making.html) - I'm a business owner with employees and maybe you are too. Now think about this with me. Do you care how much time your employees put in, or do you care what they get done? Unless you run a law firm or another service business that bills strictly by the hour, you probably lean towards - [You have the desire to choke anyone who says "And you can just write it off as a business expense!"](https://joshsteimle.com/entrepreneur/you-have-the-desire-to-choke-anyone-who-says-and-you-can-just-write-it-off-as-a-business-expense.html) - You might be an entrepreneur if...you have the desire to choke anyone who says "And you can just write it off as a business expense!" Apparently 99% of the general population does not understand what "writing off a business expense" means, which is why it qualifies for a humorous exchange between Kramer and Jerry on - [I want a million dollar website. I have $1,500.](https://joshsteimle.com/entrepreneur/i-want-a-million-dollar-website-i-have-1500.html) - I began working in this industry at the end of 1999, and this is one of the slightly more interesting requests for proposal I have received during the past seven years. I don't mean to post this to make fun of the guy, who I believe is serious (although I'm not 100% sure), but I - [Partnership vs. Pay](https://joshsteimle.com/entrepreneur/partnership-vs-pay.html) - My firm has been propositioned more times than I can count to "partner" with a client. That is, share in the risk, and share in the reward. At first, I was more than happy to engage in these partnerships, but over time I have become less and less enthusiastic and more and more selective. Why? - [My First Computer Experience](https://joshsteimle.com/miscellaneous/my-first-computer-experience.html) - Yep, that's me. I can't imagine that I was more than six years old at the time when my dad bought his first computer, a TRS-80 from RadioShack. Can you believe RadioShack was one of the first computer manufacturers/retailers and today they're...well, what does RadioShack do anyway? I don't think I've ever been to one - [You've had the urge to fill the room with uppercuts when someone says they're having trouble living on $120,000 per year](https://joshsteimle.com/entrepreneur/youve-had-the-urge-to-fill-the-room-with-uppercuts-when-someone-says-theyre-having-trouble-living-on-120000-per-year.html) - You might be an entrepreneur if...you've had the urge to fill the room with uppercuts when someone says they're having trouble living on $120,000 per year. Oh, how I've looked forward to writing this post. This is based on an experience I had with a client who was particularly difficult to work with, and who - [You've worked multiple Christmas days](https://joshsteimle.com/entrepreneur/youve-worked-multiple-christmas-days.html) - You might be an entrepreneur if...you've worked multiple Christmas days. And not just Christmas, but every other holiday as well. There's a common myth that owning your own business means setting your own hours, making lots of money, taking vacations whenever you want to, etc. The truth is that when you own your own business - [The Craft of Clear and Concise Communication Through Competent Copywriting](https://joshsteimle.com/writing/the-craft-of-clear-and-concise-communication-through-competent-copywriting.html) - I am not a professional copywriter, but I know when I don't understand something. I respect those companies that can clearly and concisely communicate what it is they do and I admire the skills of the copywriter or marketer who creates good messaging. Getting your message across to the majority of recipients shouldn't be a - [You've at least considered asking your life insurance agent whether the policy you just took out is still valid if you commit suicide](https://joshsteimle.com/entrepreneur/youve-at-least-considered-asking-your-life-insurance-agent-whether-the-policy-you-just-took-out-is-still-valid-if-you-commit-suicide.html) - You might be an entrepreneur if...you've at least considered asking your life insurance agent whether the policy you just took out is still valid if you commit suicide. You know, Jimmy Stewart syndrome. Ok, first of all, I'm not suicidal. Man, everyone takes things so seriously these days. That's why I put the line in - [All your friends tell you they wish they had your job, and you tell them you wish you had their's](https://joshsteimle.com/entrepreneur/all-your-friends-tell-you-they-wish-they-had-your-job-and-you-tell-them-you-wish-you-had-theirs.html) - You might be an entrepreneur if...all your friends tell you they wish they had your job, and you tell them you wish you had their's. I was visiting with a friend of mine a year or two ago. He had a six or near-six-figure salary, a $650K house that was half paid off, nice cars, - [Why Web Design Awards are Meaningless](https://joshsteimle.com/marketing/why-web-design-awards-are-meaningless.html) - And I quote... Ogden – December 28, 2006 – Ogden based Wadman Corporation has been awarded a 1st Place Marketing Communications Award by Society of Marketing Professional Services, Utah Chapter, for outstanding electronic general for their newly redesigned website. Criteria used to judge the entries included research and planning; implementation practices; budget and cost data; - [You've wondered if there's any way to rationalize picking up a tobacco company as a client](https://joshsteimle.com/entrepreneur/youve-wondered-if-theres-any-way-to-rationalize-picking-up-a-tobacco-company-as-a-client.html) - You might be an entrepreneur if...you've wondered if there's any way to rationalize picking up a tobacco company as a client. There are many types of companies I will never work with, and a tobacco company is just one of them. You can add alcohol, gambling/gaming/lottery, and porn companies as those I would rather face - [Online Spending Tops $100 Billion in 2006](https://joshsteimle.com/marketing/online-spending-tops-100-billion-in-2006.html) - For the first time in history annual online spending topped $100 billion. Online shopping during the holidays rose 26 percent over sales during the same period in 2005. And the Monday after Thanksgiving this year was nothing unusual, as it was surpassed on 11 other days before the end of the year by greater sales. - [You keep working on your business despite everyone around you telling you it's a failure and you should just get a real job](https://joshsteimle.com/entrepreneur/you-keep-working-on-your-business-despite-everyone-around-you-telling-you-its-a-failure-and-you-should-just-get-a-real-job.html) - You might be an entrepreneur if...you keep working on your business despite everyone around you telling you it's a failure and you should just get a real job. "Have you ever thought about just shutting everything down and going and working for someone else?" That's the way people usually phrase it. Oh they mean well, - [How to Start an Agency](https://joshsteimle.com/entrepreneur/how-to-start-an-agency.html) - Dear Mr. Steimle, I come from a creative marketing/media background and recently went back to school to get my MBA degree. The final project involves creating and implementing a business plan for an integrated creative marketing agency such as MWI. I was hoping, if you have time (if not I understand) to give me some - [You cut your own hair](https://joshsteimle.com/entrepreneur/you-cut-your-own-hair.html) - You might be an entrepreneur if...you cut your own hair. I was going to say I don't think my dad has paid for a haircut since 1949, but I'm not altogether sure he has ever paid for a haircut. I'm positive he hasn't since I was born. He even installed a large mirror in his - [Teaching Employees to Make Exceptions](https://joshsteimle.com/entrepreneur/teaching-employees-to-make-exceptions.html) - I got my hair cut at Great Clips a month ago. While there, I heard somebody talking about a "touch up" policy I had never heard about before that allowed a customer to come back within a limited time period and get things touched up for any reason. I thought the time period that was - [Is Charisma an Important Leadership Quality?](https://joshsteimle.com/entrepreneur/is-charisma-an-important-leadership-quality.html) - The Irrational Quest for Charismatic CEOs is the title of a Q&A session with Rakesh Khurana, author of a new book titled Searching for a Corporate Savior: The Irrational Quest for Charismatic CEOs. Had I the time I'd like the read the book, but I barely have time to read the article, but read it - [Jason Fried and the Power of "No"](https://joshsteimle.com/entrepreneur/jason-fried-and-the-power-of-no.html) - To be honest, over the past few years I've gotten a bit lazy. In fact, I've always been lazy. That might not make much sense to those of you who know me as the guy who has worked 60-80 hr work weeks for the past four years while not taking a paycheck, but trust me, - [Marketing Quality to Price-Sensitive Customers](https://joshsteimle.com/marketing/marketing-quality-to-price-sensitive-customers.html) - This post is a question, not a statement. The question is how does one go about marketing a high-quality B2B product or service to customers who are at best price-sensitive, and at worst just plain cheap? Add to the situation that the product/service is a new offering, and the marketplace is already crowded with offerings - [My Entrepreneur Story for 100 Profiles](https://joshsteimle.com/entrepreneur/my-entrepreneur-story-for-100-profiles.html) - I was invited to participate in the Entrepreneur Story 100 Profiles over at The Hundred Dollar Business, so here goes. I'm going to take the easy route and just answer the suggested questions. 1. What happened to make you start a business? It was a combination of experiences I had growing up and while in - [You pay all your bills on the last possible day you can, and you know all those dates by heart for each bill](https://joshsteimle.com/entrepreneur/you-pay-all-your-bills-on-the-last-possible-day-you-can-and-you-know-all-those-dates-by-heart-for-each-bill.html) - You might be an entrepreneur if...you pay all your bills on the last possible day you can, and you know all those dates by heart for each bill. Here's a little test, just off the top of my head: Rent, due on the 1st of each month, but the landlord is pretty lenient and I - [Every time your credit card works you feel an overwhelming sense of relief](https://joshsteimle.com/entrepreneur/every-time-your-credit-card-works-you-feel-an-overwhelming-sense-of-relief.html) - You might be an entrepreneur if...every time your credit card works in a public place you feel an overwhelming sense of relief. Of course I'm talking about business credit cards, not personal credit cards. My wife manages our personal finances so those are always in good order. I, however, being of a somewhat riskier nature - [Your wife generally attends family functions by herself, even when it's your family.](https://joshsteimle.com/entrepreneur/your-wife-generally-attends-family-functions-by-herself-even-when-its-your-family.html) - You might be an entrepreneur if...your wife generally attends family functions by herself, even when it's your family. Before I dive in, allow me to explain why I haven't continued writing about this "you might be an entrepreneur if..." topic for a few months. As I've mentioned previously, I'm a new man, and as such - [You've taken out loans on both of your cars.](https://joshsteimle.com/entrepreneur/youve-taken-out-loans-on-both-of-your-cars.html) - You might be an entrepreneur if...you've taken out loans on both of your cars. Here's how it works. "Sweetie, I need to make payroll in two days, and I'm $10K short. Can I make a cash advance on the credit cards?" "No, they're all maxed out." "What about our personal bank account's overdraft account?" "You - [You've invited someone to lunch and then asked them to pay for it.](https://joshsteimle.com/entrepreneur/youve-invited-someone-to-lunch-and-then-asked-them-to-pay-for-it.html) - You might be a shame-faced entrepreneur if...you've invited someone to lunch and then asked them to pay for it. Geez, this is so embarrassing I think I'm repressing the memory and forgetting the details of how it all came about. Kids, don't do this. I mean, it's one thing if you forget your wallet, but - [Your wife feels guilty buying a $9 pair of shoes from Payless.](https://joshsteimle.com/entrepreneur/your-wife-feels-guilty-buying-a-9-pair-of-shoes-from-payless.html) - You might be an entrepreneur if...your wife feels guilty about buying a $9 pair of shoes at Payless even though her shoes are cracked on the bottom and you can see her foot through them. This happened last winter. I know it was winter because I remember thinking "Her feet have got to be getting - [You've slept on the floor of your office more than once.](https://joshsteimle.com/entrepreneur/youve-slept-on-the-floor-of-your-office-more-than-once.html) - You might be an entrepreneur if...you've slept on the floor of your office more than once. Heck, I've slept on the floor more times than I can remember, although thankfully it's been a while, plus I work from home now and I'm not so lazy that I can't make it to the bed. I wrote - [You've earned more than a million dollars but have nothing to show for it.](https://joshsteimle.com/entrepreneur/youve-earned-more-than-a-million-dollars-but-have-nothing-to-show-for-it.html) - You might be an entrepreneur if...your business has brought in more than a million dollars of revenue but you have nothing to show for it personally. When I was 21 I had a goal to make a million dollars by the time I was 30. I made that goal in a way, in that I - [You're not sure why any of your employees continue working for you.](https://joshsteimle.com/entrepreneur/youre-not-sure-why-any-of-your-employees-continue-working-for-you.html) - You might be an entrepreneur if...you're not sure why any of your employees continue working for you. One of the things I've been blessed with over the years, or cursed with depending on how you look at it, is a chain of highly loyal employees. A lot of them have stuck around a lot longer - [You've slept in your office chair.](https://joshsteimle.com/entrepreneur/youve-slept-in-your-office-chair.html) - You might be an entrepreneur if...you've slept in your office chair, or possibly a lobby chair (they're generally more comfortable) overnight. As an entrepreneur you become an expert on what is the most comfortable object or surface to fall asleep on, other than a bed. A concrete floor with 1/4 inch of office-grade carpet is - [Basic Keyword Strategy](https://joshsteimle.com/marketing/basic-keyword-strategy.html) - When beginning to start your search engine optimization efforts you run into a problem right off the bat--since you can't get a #1 ranking for every single keyword on your list, which keywords should you focus on? Here is a very simple matrix for helping you prioritize. One thing I've left out is competition. All - [The 4-Hour Work Week](https://joshsteimle.com/entrepreneur/the-4-hour-work-week.html) - Never has a book had more of an effect on me prior to reading it. Thanks Blake. It's on hold in the library system, but there are 18 holds in front of me as of yesterday, so it might be a little while before I read it. But just the tidbits I've gathered here and - [Doing Everything vs. Doing What You Do Well](https://joshsteimle.com/entrepreneur/doing-everything-vs-doing-what-you-do-well.html) - Sadly, it's often tempting as a business owner to try and do too many things. The thought process tends to go like this--Well, we're good at this, and this, and this, and this, and we're not so good at this but we can do it so we'll tell people we do it, and we can - [You might be an entrepreneur if...you've supported the campaign for a 36-hour day.](https://joshsteimle.com/entrepreneur/youve-supported-the-campaign-for-a-36-hour-day.html) - You might be an entrepreneur if...you've told politicians that you'll vote for them if they campaign for a 36-hour day. I really have, but I don't think he took me seriously. As an entrepreneur it just seems as though there's not enough time in the day. I remember when I was a kid in school - [Review of the Four Hour Work Week](https://joshsteimle.com/entrepreneur/review-of-the-four-hour-work-week.html) - A few weeks ago I said "Never has a book had more of an effect on me prior to reading it." with regards to Timothy Ferriss' book The Four Hour Work Week. But now I've read it, and I still think it's pretty good. Granted, it's not for everyone, and there's more swearing in it - [Website Domain Blunders](https://joshsteimle.com/entrepreneur/website-domain-blunders.html) - I once owned radiohead.org. I sold it for $200 in 1999, thinking I had made a killing, seeing as how I had bought it just months before for $35. But alas, I was a fool. I could have done some minimal search engine optimization to get the site ranking for the term "radiohead" which would - [Google Sitemaps](https://joshsteimle.com/marketing/google-sitemaps-2.html) - The word "sitemap" has typically been used to describe a page on your website that has links to all the other pages on your site in one place, arranged in a hierarchical structure, like this. The sitemaps we talk about in this post are similar, in a sense, and yet completely different. Both Google and - [You've actually taken a life coach's advice.](https://joshsteimle.com/entrepreneur/youve-actually-taken-a-life-coachs-advice.html) - You might be an entrepreneur if...when a life coach tell everyone in the room "Think about what you would do if you had a million dollars in the bank--now go out and do that and don't worry about the money" you get the impression you're the only person in history who has actually done this - [Small Business Loans for Startups vs. Bootstrapping](https://joshsteimle.com/entrepreneur/small-business-loans-for-startups-vs-bootstrapping.html) - Yeah, I got a loan to start my business. Not just one, either. Lots of them. Looking back it makes me wonder if having a good credit score is all it's cracked up to be. I've started the same business twice. The first time was in 1999, when I started Mindwire Interactive. "Investors" put in - [Comcast's Version of Customer Service](https://joshsteimle.com/entrepreneur/comcasts-version-of-customer-service.html) - I have Comcast's business Internet service, and I love it. I can't remember ever having an issue with it. I have 8-10 mbps down, and 1 mbps up for $160 per month. The problem is I'm not supposed to have that. You see, I called in two months ago and downgraded to their 6-8 mbps - [Who Are You Marketing to Anyway?](https://joshsteimle.com/marketing/who-are-you-marketing-to-anyway.html) - It's funny how you can have a thought and then see it enacted in the larger world. The last few months I've been thinking about how the majority of SEO sites seem to market themselves towards other SEO professionals, rather than people buying SEO services, and I don't know about you, but if I have - [Search Engine Friendly Blog Titles](https://joshsteimle.com/marketing/search-engine-friendly-blog-titles.html) - Do you blog for business? Heck, that doesn't even matter. Do you want people to visit your blog, whether it's for business or it's personal? Then here's a simple tip that might seem obvious, but which the majority of bloggers ignore. Use keywords to title your blog posts. Here's how... Use the Google Keyword Tool. - [You've convinced your employees to never start their own business.](https://joshsteimle.com/entrepreneur/youve-convinced-your-employees-to-never-start-their-own-business.html) - You might be an entrepreneur if...without trying you've succeeded in convincing all your employees to never try to start their own business. After all, for some of you this list along is enough to dissuade you of your entrepreneurial aspirations. But imagine if you had been a first-party witness to such going-ons. As near as - [What's Your Experience With Results Oriented Workplaces?](https://joshsteimle.com/entrepreneur/whats-your-experience-with-results-oriented-workplaces.html) - I'm writing an article for Connect Magazine on results-oriented workplaces or "results only work environments." Have you had any experience with one, or have you seen examples of workplaces where a results-focused approach is sorely needed? Post your experiences and you might get quoted in the article. For the record, a results only work environment - [Taking Criticism Constructively](https://joshsteimle.com/entrepreneur/taking-criticism-constructively.html) - A wise man once said "He who is offended when offense is not intended, is a fool; he who is offended when offense is intended, is also a fool." I've had a number of experiences with various "business leaders" who, although successful financially, seemed to have limited capacity to receive criticism constructively. One experience I - [What Kind of Entrepreneur Are You?](https://joshsteimle.com/entrepreneur/what-kind-of-entrepreneur-are-you.html) - If you're an entrepreneur or an aspiring entrepreneur, what kind of entrepreneur would you want to be, given the following three choices, and assuming your financial compensation would be the same regardless of your choice? 1. Big business. You start a business and grow it to 1,000+ employees and $250M+ in revenue as the CEO. - [Great Speaker = Great Leader?](https://joshsteimle.com/entrepreneur/great-speaker-great-leader.html) - Barack Obama has come under fire by the Clinton's for being able to speak well but offer little in the way of actual ideas or policies. Rush Limbaugh this week claimed that liberals hate George Bush because he lacks talent when it comes to public speaking. At first blush, the idea that a great leader - [Why Not to Protect Your Email Address from Being Harvested by Spammers](https://joshsteimle.com/marketing/why-not-to-protect-your-email-address-from-being-harvested-by-spammers.html) - I just became aware of a trademark/branding issue that affects someone I know. I don't know the guy well, by any means, but I know who he is, and I figured "Hey, I should probably let this guy know about this, just in case he's interested." So I went to his website, clicked through to - [Results Oriented Work Environment Group on Facebook](https://joshsteimle.com/entrepreneur/results-oriented-work-environment-group-on-facebook.html) - If you're a fan of the concept of results-oriented work environments (ROWE) then come join the Results-Oriented Work Environment Association group over at Facebook. The idea is to get people together who are in favor of companies being run in what is ultimately the only logical way to run a business--based on results. - [If only all clients paid this fast.](https://joshsteimle.com/entrepreneur/if-only-all-clients-paid-this-fast.html) - One of our search engine optimization clients is an eating disorder treatment center located near Logan, Utah. They've been with us for years, and one of the reasons we work extra hard to keep them happy is that they pay us so darn fast. Case in point, we invoiced them yesterday, and we received the - [Easy cancellation = easy customer acquisition.](https://joshsteimle.com/entrepreneur/easy-cancellation-easy-customer-acquisition.html) - I just canceled my membership at 24 Hour Fitness, but it wasn't easy, and that makes me hesitant to sign up with them again the next time I'm shopping for a gym. It used to be that you could just call the main number on the website and cancel quickly. But this time I got - [Free Business Idea - Triathlon Gym](https://joshsteimle.com/entrepreneur/free-business-idea-triathlon-gym.html) - About a year ago I got into doing triathlons and in March I did a half-Ironman (I was hoping when I finished the race the announcer would yell out "Joshua Steimle...you are half an Ironman!" but they said something else). Apparently I'm not one of the only new triathletes around and the sport is growing - [Why Gas Prices Are High](https://joshsteimle.com/miscellaneous/why-gas-prices-are-high.html) - I'm not sure why there is even a debate on this. Sure, I took economics classes in college, but I think I failed some of them and I still get this. I'm not surprised to hear Democrats coming up with strange explanations, but why Republicans can't explain it or are failing to explain it is - [Top 10 Reasons to Work at Home](https://joshsteimle.com/entrepreneur/top-10-reasons-to-work-at-home.html) - I've been working from home for over a year now and it is absolutely wonderful. Amongst the myriad benefits are: 1. My four-month old daughter. This might become a challenge when she's three and banging on my door. 2. Lunch with my wife. Not to mention being able to see her several times a day, - ["You may think of it we can do it!" or The Problem With Overseas Outsourcing](https://joshsteimle.com/marketing/you-may-think-of-it-we-can-do-it-or-the-problem-with-overseas-outsourcing.html) - A few years ago a my father told me that he had been asked by an businessman friend of his how I was keep my business going in light of the competition from India that was going to be able to provide web development services for 1/20 the cost I was charging. That was several - [You live in an apartment smaller than the one you lived in when you were a student](https://joshsteimle.com/entrepreneur/you-live-in-an-apartment-smaller-than-the-one-you-lived-in-when-you-were-a-student.html) - You might be an entrepreneur if...you live in an apartment that is smaller than the apartment you lived in when you were a student and had just gotten married. In the days of our parents the accepted standard of living was quite different than it is today. A couple got married and rented while saving - [Wordpress Tip - Different Number of Posts for Categories vs. Homepage](https://joshsteimle.com/marketing/wordpress-tip-number-posts-categories-homepage.html) - I can understand why Wordpress doesn't build in this functionality, after all, they can only do so much and they rely on the community to created plugins for this kind of thing, but I don't understand why nobody has created a simple plugin to allow Wordpress users to specify that they want a different number - [Without trying you’ve succeeded in convincing all your employees to never try to start their own business](https://joshsteimle.com/entrepreneur/youve-succeeded-convincing-employees-start-business.html) - You might be an entrepreneur if...without trying you’ve succeeded in convincing all your employees to never try to start their own business. This isn't a 100% true statement. I actually do have employees who have left my company to start their own businesses. However, if you include those employees who ran their own businesses prior - [When someone asks you what you're doing this weekend you say "Working, of course, just like any other day."](https://joshsteimle.com/entrepreneur/asks-weekend-working-day.html) - You might be an entrepreneur if...when someone asks you what you're doing this weekend you say "Working, of course, just like any other day." To weekends you can add holidays, vacations, family reunions, nights, and any other time period, regardless of the location or time of day--I've worked them all. Heck, I've worked at night - [You’ve felt a sense of relief when an employee has quit because now you don’t have to lay them off.](https://joshsteimle.com/entrepreneur/youve-felt-sense-relief-employee-quit-dont-lay.html) - You might be an entrepreneur if…you’ve felt a sense of relief when an employee has quit because now you don’t have to lay them off. I remember an SNL skit from about 20 years ago that featured two cruel bosses who made a bet as to who could fire the most employees the fastest as - [Financial Peace for the Entrepreneur](https://joshsteimle.com/entrepreneur/financial-peace-entrepreneur.html) - I was trying to think of a title for this post and my mind kept thinking of Dave Ramsey's "Financial Peace University" course that he provides to help people control their finances and live debt free, and that's what this post is really about--peace of mind for the entrepreneur when it comes to financial matters. - [If you feel the need to advertise it, then are you?](https://joshsteimle.com/entrepreneur/feel-advertise.html) - A leader. The simplest definition of the word leader might be "one who is followed". But I'd wager most of us have more complex definitions than that. I'd suppose that most of us see a leader as someone with some sort of admirable characteristics, even if we may disagree with how those characteristics are used. - [Typing - The Most Valuable Skill?](https://joshsteimle.com/miscellaneous/typing-valuable-skill.html) - This is an email I recently wrote to my family: It has come to my attention that some of my nieces and nephews are lacking when it comes to what I feel is one of the most valuable skills a person, especially a young person, can have today. This skill affects how educated you will - [Top 10 Lessons from Books on Business and Entrepreneurship](https://joshsteimle.com/entrepreneur/top-10-lessons-books-business-entrepreneurship.html) - These are given in the order in which I would read the respective books linked from each lesson. These lessons represent some of the most important things I've learned from reading business books and managing my business over the past 10 years. 1. Figure out what you really want to do and who you want - [Why We Don't Trust Realtors](https://joshsteimle.com/entrepreneur/trust-realtors.html) - Used car salesmen, insurance salesmen, financial advisers, lawyers, and...realtors. Why don't we trust them? For me, it has to do with statements contained in articles like this; "'Home sales in August were down slightly compared to last year, but with home prices continuing to go down and mortgage interest rates remaining at record lows, there - [Startup vs. Startover](https://joshsteimle.com/entrepreneur/startup-startover.html) - It's been a while since I added a new category to this blog, but it's time, because I'm entering a new phase in my life. I've already done the startup thing. In fact, I've done it more than once. But I now realize some of my "startup" attempts were really "startovers" and not "startups". A - [The System](https://joshsteimle.com/entrepreneur/system.html) - I recently read the E-Myth for the first time. Actually, I read The E-Myth Revisited, which is the updated version of The E-Myth, apparently. Although cheesy in some parts, and I suspect the book was written only partially to generate revenue in and of itself but primarily to generate customers for the author's business coaching - [Why Start Over?](https://joshsteimle.com/entrepreneur/start.html) - Why am I starting over? Why would I want to risk give up working short hours from the comfort of home, having time to spend with my wife and daughter, do triathlons, write on this blog, and do many of the other things I enjoy? In answering that question I have to be careful. I - [The Mission Statement](https://joshsteimle.com/entrepreneur/mission-statement.html) - Oh good heavens, a mission statement? Do people still use those things? Wasn't that just one of those business fads created by Stephen R. Covey's in the 80's? Well, whatever, I don't know. I just think it's good to spell out what the purpose of the business is somewhere, just so people know. Just so - [The Operations Manual](https://joshsteimle.com/entrepreneur/operations-manual.html) - The vast majority of manuals, of any type, go unread. When's the last time you read a product manual? When's the last time you read a manual that your employer produced? If your employer hands you a binder with 200 pages in it spelling out the HR policy at your job, are you really going - [The Outrageous Deal](https://joshsteimle.com/entrepreneur/outrageous-deal.html) - I just sent out a proposal for a deal that could change MWI's trajectory. It's not "ridiculous" big, and it's nothing we can't handle (trust me, I've turned down plenty of "ridiculous" big deals in the past two years because I knew we would just be getting ourselves into trouble and possibly a lawsuit if - [Why I don't call you back.](https://joshsteimle.com/miscellaneous/call.html) - Those who communicate with me regularly might have noticed something, and depending on your communication preferences it might be annoying and/or frustrating to you. Yes, it's true, I never call you back. You call me and leave a voicemail, and then you get an email back from me. You call me, ask me to call - [How I Read So Many Books](https://joshsteimle.com/entrepreneur/read-books.html) - Several people have commented on how many books I read, since I'm always updating the WeRead app on Facebook with 2-3 or more books per week. To answer that question once and for all, the answer is triathlons. What do triathlons have to do with reading, you ask? Well, I train for anywhere from 10-15 - [I Quit.](https://joshsteimle.com/entrepreneur/i-quit.html) - I would like to announce my resignation from the Doba + Shopify experiment for one of the following reasons: a. I want to spend more time with my family. b. I want to spend more time hiking the Appalachian trail. c. I want to spend more time with my Argentinian mistress. d. I really, really - [The Silence of Success](https://joshsteimle.com/entrepreneur/the-silence-of-success.html) - Today is one of the most exciting days of my life. It represents the culmination...ok, not the culmination, but the beginning of the culmination of 10 years of work. Today I launched a project which, to the casual observer, may seem like no big deal, but when you understand the numbers in aggregate, then it - [Redefining Business Success](https://joshsteimle.com/entrepreneur/redefining-business-success.html) - 15 years ago I thought being a successful businessman meant being the CEO of a Fortune 500 company. 10 years ago I thought it meant being the CEO of a large advertising agency, providing services to Fortune 500 companies. Either way, I dreamed of big buildings, big revenues, lavish and stylishly modern offices, nice clothes, - [What I've Been Working On](https://joshsteimle.com/entrepreneur/what-ive-been-working-on.html) - There's not much use trying to hide it any longer. If you really must know what big secret thing I've been working on, the cat's out of the bag. Go check it out at DeclareMedia.com. There are already 720 live directories, and probably 10,000 more coming online in the next six months. Yes, I am - [Making a Plan](https://joshsteimle.com/miscellaneous/making-a-plan.html) - I spent 13 years preparing for and trying to get into the the MBA program at the Harvard Business School. I may very well be their most well-known reject, but that's neither here nor there. The point is that when I was finally convinced I should pursue a doctoral degree instead, I had to review - [How To Get Your Hong Kong Startup Profiled In The Media](https://joshsteimle.com/marketing/hong-kong-startup-featured.html) - [What Is A "Lean Startup"?](https://joshsteimle.com/entrepreneur/what-is-a-lean-startup.html) - I like to think of a lean startup as a startup which, whether it has money or not, acts like it doesn't. - [The Cost of a Bad Experience with Qwest](https://joshsteimle.com/entrepreneur/cost-bad-experience-qwest.html) - I just got off of a phone call with a nice-sounding sales lady from Qwest. The phone call ended with me saying something along the lines of "No, thank you." Where did this start? It started over 10 years ago, in an apartment on 500 North in Provo, UT, when I was first starting my - [An Inquisitive Mind](https://joshsteimle.com/miscellaneous/an-inquisitive-mind.html) - The guys over at 37signals have an interesting way of deciding what new features to include in their software. They don't track feature requests, at least not formally. They look at feature requests from customers, and then they delete them. If they keep getting the same requests over and over again, then it sticks in - [Rework Book Review](https://joshsteimle.com/entrepreneur/rework-book-review.html) - I can't believe I haven't already written a review of this book. I read Rework months ago, several months ago, in fact. It's by the guys over at 37signals, who make the Basecamp project management software, which I've used for many years and have come to rely on heavily. I'm often surprised I'm only paying - [Hiring a Virtual Assistant from the Philippines](https://joshsteimle.com/entrepreneur/hiring-a-virtual-assistant-from-the-philippines.html) - Back in 2007 I read The Four Hour Work Week by Tim Ferriss, in which he talked about hiring a virtual assistant (VA) and how it enabled him to duplicate himself and get more of his time back. Sounds nice, doesn't it? Then I spent 10 years trying to hire VA and make it work - [Theory and Method](https://joshsteimle.com/miscellaneous/theory-and-method.html) - Since I've started reading academic journals I've noticed a few things: 1. They are not targeted at normal people. 2. It's handy to have a dictionary nearby. 3. I better brush up on my stats. 4. There are two different types of papers, those referred to as "theory" papers, and those that focus on "method". - [Why I'm Switching to a Mac](https://joshsteimle.com/entrepreneur/why-im-switching-to-a-mac.html) - I've had it with PCs, and I'm switching to Mac. It might come as a surprise to those who know me that I'm not already on a Mac. After all, I'm a designer, I'm thin, and I'm neat. My history with Macs is fairly one-sided, or rather, nonexistent. I used one when I was in - [The Online Backup Solution I Need Doesn't Exist](https://joshsteimle.com/entrepreneur/the-online-backup-solution-i-need-doesnt-exist.html) - I'm a simple man with simple needs. I assume there are others out there with similar needs. In a free market, one would assume that the needs of a viable consumer base would be met, perhaps even prior to that consumer base being aware of their own need. And yet I have been looking for - [The Value of Another Perspective](https://joshsteimle.com/entrepreneur/the-value-of-another-perspective.html) - I've never had a formal board or advisory board for my company. But I do have mentors, friends, my wife, and other associates, and from time to time I've received input from them that has been of great value to me. One such event happened yesterday. But to give some backstory... 2-3 years ago I - [How Not To Run a Facebook Ad Campaign](https://joshsteimle.com/marketing/how-not-to-run-a-facebook-ad-campaign.html) - Today's lesson in using social media websites like Facebook to do Internet marketing will be short and sweet. If you run an ad on Facebook like this: Don't have it take people to a webpage like this: Any questions? - [Partnerships: Never Say Never](https://joshsteimle.com/entrepreneur/partnerships-never-say-never.html) - MWI, my SEO firm, has been through a few iterations. I started it in December 1999 after quitting my job as a web designer at MyComputer.com, which then turned into Omniture and was then acquired by Adobe. My company was called DonLoper.com at the time, for lack of a better name and because I owned - [God and Business](https://joshsteimle.com/entrepreneur/god-and-business.html) - I'm not sure I've ever brought up my religious beliefs on this blog, but there's a first time for everything.... It's an interesting thing to be a religious entrepreneur, as I am. Were I an atheist, then it would be easy to look at my business and say "I built this" and that would be - [Is a Solid State Hard Drive Worth It?](https://joshsteimle.com/miscellaneous/is-a-solid-state-hard-drive-worth-it.html) - Last week my 2011 Macbook Pro crashed. Well, it started crashing a month or two ago. 1-2 times per day it would suddenly freeze up, often while I was watching video on YouTube or Vimeo, and I would get a gray screen, or a white screen, or a black screen, or sometimes a gray screen - [My Thoughts on the Macbook Air](https://joshsteimle.com/miscellaneous/my-thoughts-on-the-macbook-air.html) - Yesterday was the first day I used a Macbook Air. The Mac repair place I went to gave me one as a loaner while my Macbook Pro is being repaired. So far I'm pleasantly surprised. First, it was easy to get my entire system copied onto it using Carbon Copy Cloner. Don't worry about the - [Is My Data Safer In The Cloud Or On My Home PC?](https://joshsteimle.com/miscellaneous/is-my-data-safer-in-the-cloud-or-on-my-home-pc.html) - Disclaimer: I do not work for any cloud-based company. I do not stand to benefit (at least not at the moment) by pushing people to store their data in the cloud. I'm also no expert on cloud computing, I'm just a somewhat techie guy thinking out loud. My wife uses Microsoft Money for our finances. - [Easy Out = Easy In?](https://joshsteimle.com/entrepreneur/easy-out-easy-in.html) - A few years ago I had a bad experience with a gym membership. That is, the membership was fine, but canceling it was a nightmare. It was obvious that the contract was set up in such a way as to get an extra $30 out of each customer when they quit, although it actually got worse than - [Review of Highrise from 37signals](https://joshsteimle.com/entrepreneur/review-of-highrise-from-37signals.html) - I swear I'm such a laggard. All my friends and family think I'm some sort of tech guy, but I never have the latest phone, I never have the latest computer, and when it comes to software I'm the guy saying "Nah, I'm good." It's only when I get forced into a corner that I - [DonLoper.com Relaunch Preview](https://joshsteimle.com/miscellaneous/donloper-com-relaunch-preview.html) - Lot's of changes coming in the next few weeks. A move to Hong Kong to open a branch office of MWI, I was just signed up as a contributor at Forbes (click the "+Follow" link to be informed when my first piece goes live), major push going on with Full Occupancy, looking forward to the launch - [Questions and Answers](https://joshsteimle.com/miscellaneous/questions-and-answers.html) - Time to set the record straight on a few minor misconceptions. Here are some questions and answers related to my recent and upcoming activities. Q: Are you already in Hong Kong? A: Not quite. Our flight out is May 25th, 2013. We arrive in Hong Kong on June 7th (we have a few stops on - [SpaceMonkey, The Backup Solution I've Been Waiting For?](https://joshsteimle.com/entrepreneur/spacemonkey-the-backup-solution-ive-been-waiting-for.html) - SpaceMonkey is a Utah-based startup. I saw them present at Launchup a little over a week ago. I was particularly interested in their presentation because online computer backup has been a particular sore point for me, as you can see here, here, and here. Offline backup is less of an issue. Apple's Time Machine is - [How To Follow My Writing on Forbes](https://joshsteimle.com/writing/how-to-follow-my-writing-on-forbes.html) - I was recently "hired" as a contributor to Forbes Magazine online. I say "hired" because I don't get paid in any traditional sense that involves money. But I don't write for free, I do obtain substantial benefits from writing for Forbes in the forms of experience, feedback on my writing, exposure, and simply the enjoyment - [How The Death of Google Reader Made Me Fall in Love With RSS All Over Again](https://joshsteimle.com/entrepreneur/how-the-death-of-google-reader-made-me-fall-in-love-with-rss-all-over-again.html) - On July 1st, 2013 Google Reader will die. In the wake of its announced execution a petition to preserve Google Reader attracted over 150,000 signatures and articles decried the impending loss with poetic flourish. Then hope shined forth as other RSS aggregators stepped up, Feedly leading the way. Newsroom employees and tech geeks rejoiced and the conversation turned from mourning to - [Hong Kong Moves Blog Relaunched](https://joshsteimle.com/miscellaneous/hong-kong-moves-blog-relaunched.html) - I've been blogging over at HongKongMoves.com, trying to focus the content there more for family and friends, but also people who may be moving to Hong Kong. It was a steep learning curve for us and I'm hoping we can make it a bit easier for someone. I'll blog here on DonLoper.com about experiences in - [So You Want To Be An Entrepreneur In Asia?](https://joshsteimle.com/entrepreneur/so-you-want-to-be-an-entrepreneur-in-asia.html) - I got an email this morning from Derek Sivers about a new book called Entrepreneur's Guide to Hong Kong 2013. This couldn't be better timing for me, since I'm leaving Utah to move to Hong Kong this very week where I'll be starting a branch office of MWI, and perhaps working on other business ventures - [Some Observations After Two Weeks Writing For Forbes](https://joshsteimle.com/writing/some-observations-after-two-weeks-writing-for-forbes.html) - My first article on Forbes went live two weeks ago. To clarify the arrangement I am a "contributor" not a staff writer. That means it's not a job, and I don't get paid. There is a contract, however, although it mainly covers ethics and general rules. There are no specifics about how often I will - [Where Is Medium Going?](https://joshsteimle.com/entrepreneur/where-is-medium-going.html) - Twitter is kind of a big deal, right? After all it's worth billions of dollars and such. So if the founders of Twitter started a new company you'd probably think it's got a reasonable chance of being successful, right? Might be something worth checking out? Well, their new thing, amongst others, is Medium. Aside from - [Working Across Time-Zones](https://joshsteimle.com/entrepreneur/working-across-time-zones.html) - I've been in Hong Kong for two weeks and it's been interesting, to say the least. Part of the fun is working in a time zone that is 14 hours ahead of our headquarters in Salt Lake City, Utah. Last night I had a phone call at 10 pm. This morning I had one at - [The New DonLoper.com](https://joshsteimle.com/miscellaneous/the-new-donloper.html) - Welcome to the recently redesigned DonLoper.com, folks. Designed and coded by two talented individuals to be fully responsive for desktop, tablet, and mobile. This new website was inspired by a fortunate series of events that have led me to rebrand myself as something of a knowledge expert or thought leader (terms I'm still uncomfortable using - [How Being A Forbes Contributor Works](https://joshsteimle.com/writing/how-being-a-forbes-contributor-works.html) - I became a Forbes contributor in early 2013 and have written over 160 articles for the publication. Here are answers to frequently asked questions about how the contributor program works. - [How To Get Your Photo Showing Up In Google Search Results](https://joshsteimle.com/marketing/how-to-get-your-photo-showing-up-in-google-search-results.html) - When I was working on figuring this out I was surprised how hard it was to find the information I share below, and then surprised again at how easy it was to implement what I wanted to do. Part of the problem was I didn't know what to search for other than "how to get - [Platform by Michael Hyatt - The Experiment](https://joshsteimle.com/marketing/platform-by-michael-hyatt-the-experiment.html) - I just finished reading the book Platform by Michael Hyatt. I enjoyed it so much and found it full of so many practical tips that are relevant to what I want to accomplish that I'm going to try an experiment. For the next 3.5 months (through the end of October, 2013) I am going to - [Platform Experiment - Step 1, Checklist](https://joshsteimle.com/marketing/platform-experiment-step-1-checklist.html) - In my previous post I talked about how I had just finished reading Michael Hyatt's book Platform and how I was going to experiment with its practical steps for promoting one's self or business by applying as many of Michael's suggestions as possible over the next 3.5 months, with the experiment being concluded at the - [CEO Space, Scam Or The Real Deal?](https://joshsteimle.com/entrepreneur/ceo-space-scam-real-deal.html) - Yesterday I had an hour-long phone call with Bernhard (Berny) Dohrmann, founder of CEO Space. CEO Space is a sort of networking/training organization. You pay $7,500 or thereabouts to join, and then you go to all sorts of events. The pitch from Berny was effectively that I would walk out of an event with several - [What Is The Most Valuable Thing Your Virtual Assistant Does For You?](https://joshsteimle.com/entrepreneur/what-is-the-most-valuable-thing-your-virtual-assistant-does-for-you.html) - Like so many of you, the first time I ever heard of the concept of a virtual assistant or VA was when I read The 4-Hour Workweek by Tim Ferris. The idea of being able to offload many of my day to day tasks to someone else for a few hundred dollars per month sounded - [Platform - Brand Consistency](https://joshsteimle.com/marketing/platform-brand-consistency.html) - To understand the full context of this post, first read here. In the book Platform by Michael Hyatt he talks about creating a consistent brand across all your various properties. I just had the DonLoper.com blog redesigned, so now is the perfect time for me to update everything else. I started with my Twitter page: Before After I - [A Special Offer For Three Hong Kong Businesses](https://joshsteimle.com/miscellaneous/a-special-offer-for-three-hong-kong-businesses.html) - While my company remains headquartered in Salt Lake City, Utah, early this year I incorporated my online marketing firm MWI in Hong Kong and secured an office in Causeway Bay. We are bringing an entirely new paradigm of online marketing to Hong Kong and Asia that will transform your business and boost sales far beyond - ["Like I Said..." And Other Harmful Things We Say](https://joshsteimle.com/entrepreneur/like-i-said-and-other-harmful-things-we-say.html) - I'm doing research for an upcoming Forbes article and need your input. The article is on phrases we use, most likely unintentionally, that damage relationships. Perhaps you've heard them in the workplace, or used them yourself. Perhaps a client asked you a question you already responded to, and because you don't want them to think - [Two Books To Help You Get Control](https://joshsteimle.com/entrepreneur/two-books-to-help-you-get-control.html) - Feel overwhelmed? Like you're losing control? Nevermind, not that you're losing control, but that you're completely out of control? Maybe you're not completely out of control, but do things slip through the cracks? Do you find yourself forgetting to do an important task for a week that should have been done the day after you - [Attending Digital Marketing 101 With Jay Oatway](https://joshsteimle.com/marketing/attending-digital-marketing-101-with-jay-oatway.html) - Tonight I'm attending an intro class to a multi week course on Digital Marketing 101, offered through General Assembly and hosted by co working space The Hive. The course is being taught by online marketing expert and fellow Feedly lover Jay Oatway. There are about 50 in attendance. I came because hey, digital marketing is - [New Facebook Page For Don Loper](https://joshsteimle.com/marketing/new-facebook-page-for-don-loper.html) - I've never worried much about my overlapping professional and personal lives online before, but that's starting to change. And when it comes to separating social media profiles it seems that it makes sense to separate them sooner rather than later. As a result I've launched a new Facebook page to accompany this blog. Posts from - [Walmart Coming To Hong Kong?](https://joshsteimle.com/miscellaneous/walmart-coming-to-hong-kong.html) - MarketWatch reported that Walmart is considering buying out a local chain of supermarkets here in Hong Kong. The Park 'n Shop stores are, generally speaking, convenience stores. There is nothing here like a Walmart, let alone Sam's Club or Costco. Walmart is one of the things I miss about the US, and I'd be the - [How To Get Quoted Using HARO](https://joshsteimle.com/marketing/how-to-get-quoted-using-haro.html) - Do you need some exposure in the media for you or your company? Then check out HARO (Help A Reporter Out), but allow me to add some guidelines, based on my recent experience asking for input for an article I'm writing, and to which I received a LOT of responses. Doing these things will not - [Art Lee's Top 3 Tips On Using eBooks For Online Marketing](https://joshsteimle.com/marketing/art-lee-top-3-tips-on-ebooks-for-online-marketing.html) - I'm at a meetup tonight at The Hive, listening to online marketing expert Art Lee of Passkit and Hong Kong Internet Marketing Coach on the topic of using eBooks for online marketing. He gave a great presentation. Afterward I asked him for his top three tips. Here they are: 1. Understand what your customer wants to hear. - [Web Wednesday In Hong Kong](https://joshsteimle.com/entrepreneur/web-wednesday-in-hong-kong.html) - I'm attending my first Web Wednesday in Hong Kong tonight. Web Wednesday is an active networking group on Facebook, LinkedIn, and Google+...although the Google+ version doesn't seem to be active since January. It is billed as "Asia's premier networking event for internet executives and digital start-ups." It was started by one Napoleon Biggs (how's that for - [What Is It Like As A Writer To Shop An Article Around?](https://joshsteimle.com/writing/like-writer-shop-article-around.html) - I recently had the experience of shopping an article around to several publications and if you're a writer, or have ever wanted to get an article published in a mainstream publication, you might find it instructive. The article was just published on VentureBeat, and is about a new online service called FeedPress, which is a - [Attending Social Media Matters Hong Kong](https://joshsteimle.com/marketing/attending-social-media-matters-hong-kong.html) - I'll be adding to this blog throughout the day as I attend Social Media Matters Hong Kong. And I have a confession to make. I snuck in. InvestHK gave me a guest pass, but I forgot as I was walking in and told the folks in registration I was with the media, since that's how - [A Tip For PR Firms And Startups Looking For Coverage](https://joshsteimle.com/marketing/tip-pr-firms-startups-looking-coverage.html) - Since becoming a contributor at Forbes I've had the new experience of being contacted several times each week by PR firms on behalf of their clients, and less frequently by companies themselves. The PR firms are hoping I will write a story on Forbes about their clients. The companies are hoping I'll write a story - [How I Pay Contractors Around The World](https://joshsteimle.com/entrepreneur/pay-contractors-around-world.html) - As it stands I've got people doing work for MWI in the US, the Philippines, India, and I'm in Hong Kong. These people all seem to have an interest in getting paid for the work they do, and as a result I've had to figure out how to get them all paid while dealing with - [Paypal Buys Braintree For $800M In Cash And All I Got Was This Story](https://joshsteimle.com/miscellaneous/paypal-buys-braintree-800m-cash-got-story.html) - It's official, Paypal has acquired Braintree for $800M in cash. Congrats to Bryan Johnson, Braintree's founder and a former client of mine. I met Bryan back in 2003 when he was working on a real estate development in Sandy, Utah. I still remember where I was a few years later when he was starting Braintree - [Journalists Don't Hate You, They're Just Busy](https://joshsteimle.com/marketing/journalists-dont-hate-theyre-just-busy.html) - Have you ever tried to pitch an idea to a journalist or writer, or an article about your tech startup to a publication like TechCrunch or Mashable ? I have. But as of this year I've also become a writer, and I've learned something about being on the other side, the side that receives the - [How Long Does It Take Google To Index And Rank A New Webpage?](https://joshsteimle.com/marketing/long-take-google-index-rank-new-webpage.html) - You have a website. You've just published a new page on it. How long will it be until Google knows the new page exists and ranks it in its search results? Here is one example to show how fast it can happen, and since it deals with a well known, highly trafficked site cannot be - [The Heart Of A Teacher](https://joshsteimle.com/marketing/heart-teacher.html) - Dave Ramsey is fond of saying with respect to realtors, financial advisors, and anyone else you hire, that they should have "the heart of a teacher." But is having the heart of a teacher good business strategy? It takes more time. It takes more effort. It requires caring. But if these are things most people - [Don't Fear The Phone](https://joshsteimle.com/entrepreneur/dont-fear-phone.html) - I have a confession to make. I have a fear of telephones. Cordless, cordful, mobile, immobile, smart, dumb, they all terrify me. When my phone rings the first thing I think is "Ugh, how do I send this straight to voicemail without the person calling knowing it?" I also don't like making phone calls. If - [Hong Kong, The Land Of Too Much Opportunity](https://joshsteimle.com/entrepreneur/hong-kong-land-much-opportunity.html) - America may be the land of opportunity, but Hong Kong is the land of too much opportunity. I've now been here for 5 months and I've long passed the point of realizing I cannot keep up with it all. I'm sure some of it stems from a more positive attitude. Upon moving here I decided to - [How I Use Buffer To Manage Twitter Audiences Across Time Zones](https://joshsteimle.com/marketing/use-buffer-manage-twitter-audiences-across-time-zones.html) - Buffer is an app that allows you to easily schedule your Twitter posts. It has become a necessity for me because I work in two time zones. I work in Hong Kong while I'm awake, since that's where I live, and I work in the US while I'm sleeping. But most of my followers - [A Real Life View Of Entrepreneurship](https://joshsteimle.com/entrepreneur/real-life-view-entrepreneurship.html) - What's it like to be an entrepreneur? It's not what you see above. It's more like the email below, which I just sent to my bank, and which will give you a small taste of the glory of entrepreneurship. I have removed the name in order to give my bank the benefit of the doubt. - [Does Sharing A Bunch Of Articles On Twitter Get You More Followers?](https://joshsteimle.com/marketing/sharing-bunch-articles-twitter-get-followers.html) - Roughly a week ago I began a fairly unscientific experiment--to find out if sharing a bunch of articles on a regular basis would get me more Twitter followers. I used Buffer to schedule tweets, and Feedly to scan articles worthy of sharing. Since Buffer and Feedly are integrated this minimized the time I had to - [Be Prepared To Ask A Favor](https://joshsteimle.com/entrepreneur/prepared-ask-favor.html) - A few years ago I presented at LaunchUp in Provo, Utah. At the end of my presentation someone in the audience asked me "How can we help you?" In the face of this gracious offer from the startup community, 200 or so of whom were in attendance that evening, I was speechless. Not because I - [Does Sharing A Ton Of Articles On Twitter Get You More Followers?](https://joshsteimle.com/marketing/sharing-ton-articles-twitter-get-followers.html) - Last week I wrote about an experiment I tried, posting lots of articles on Twitter to see if it resulted in new followers. The results of the experiment showed that at least in my case, it had little to no effect. So I did what all good researchers do, I doubled down. Instead of just - [5 Things Every College Entrepreneur Should Know](https://joshsteimle.com/entrepreneur/5-things-every-college-entrepreneur-know.html) - I started my business in 1999. I didn't graduate from college until 2002. There were pros and cons to doing this. I did some things right, and I made plenty of mistakes. Here are five things I know now that I wish I would have known then. 1. Talk to your professors. I went and - [Does Favoriting A Lot Of Tweets Get You More Followers On Twitter?](https://joshsteimle.com/marketing/favoriting-lot-tweets-get-followers-twitter.html) - In the latest installment of my Twitter experiments to follow on the heels of Does Sharing A Bunch Of Articles On Twitter Get You More Followers? and Does Sharing A Ton Of Articles On Twitter Get You More Followers?, I experimented to see if favoriting a lot of posts would gain me any extra followers. Each day I - [Don't Be Sad, Be Awesome](https://joshsteimle.com/entrepreneur/dont-sad-awesome.html) - I don't know an entrepreneur who hasn't failed. Sure, you might be look at an entrepreneur who has a successful company and a billion dollars and say "No, this guy isn't a failure, no way," but you would be mistaking failing with being a failure. Failing is a one-time event. It may happen again, it - [Which Part Of A Website Redesign Takes The Most Time?](https://joshsteimle.com/marketing/part-website-redesign-takes-time.html) - You've got a website you're planning to redesign and relaunch. What's going to take up most of your time? Finding the right designer? Getting the design done? Perhaps because we call it a website redesign we often think of the design part as being the biggest part of a website relaunch. We're also visual creatures, - [Bitly Bulk Shorten](https://joshsteimle.com/marketing/bitly-bulk-shorten.html) - You've got 100 URLs, and you want to convert them all to Bitly shortened URLs. But you don't want to copy and paste 100 times into Bitly, and then another 100 times out of Bitly. Here's a bulk solution that allows you to use Google Docs and the Bitly API to automate the process. This - [The Killer Feature Linkedin Doesn't Have](https://joshsteimle.com/linkedin/killer-feature-linkedin-doesnt.html) - Linkedin could make some serious cash off me if it implemented the feature I'm about to describe. And if you're an entrepreneur you'd probably pay a pretty penny for it as well. I need to add a sales ninja to my team. I'd like to hire someone based on a personal referral. So I send - [Does ADHD Help Or Hurt Entrepreneurs?](https://joshsteimle.com/entrepreneur/adhd-help-hurt-entrepreneurs.html) - David Neeleman, Richard Branson (allegedly), and other famous entrepreneurs have claimed they have Attention Deficit Hyperactivity Disorder. Whenever someone famous claims to have a disorder, everyone else with that disorder rushes to point out how that disorder is actually a competitive advantage, perhaps even desirable. I call this "Einstein child syndrome," after all the parents - [How Should An Entrepreneur Handle Risk?](https://joshsteimle.com/entrepreneur/how-should-an-entrepreneur-handle-risk.html) - Everyone deals with risk on a daily basis. Sometimes it gets us, sometimes it doesn't. Entrepreneurs deal with risk on a daily basis, and how they deal with it can mean the difference between success and failure. I was recently asked some questions on the topic of risk as an entrepreneur and here are my - [How To Use HARO For Content Marketing Ideas](https://joshsteimle.com/marketing/use-haro-content-marketing.html) - I've written previously about how to use HARO to get quoted in the press, and by the way, if you happen to be in Hong Kong on the evening of January 16th, 2014 I'll be speaking on the topic of getting press for your startup at CoCoon. Over 100 people have already signed up so - [Top 3 Linkedin Mistakes](https://joshsteimle.com/linkedin/top-3-linkedin-mistakes.html) - There are a lot of articles out there about the mistakes people make on Linkedin. Those are helpful, but many of them turn into lists of things you should do couched as "mistakes," and many of them go into the finer details of refining your profile to make it more effective. But there are some - [How To Avoid Connecting With Fake Linkedin Profiles](https://joshsteimle.com/linkedin/avoid-connecting-fake-linkedin-profiles.html) - You're rushing to work and while you're on the subway/metro, bus, or taxi, you think "Hey, why not kill a few minutes and accept some Linkedin invitations?" You open the app and start clicking "accept" on every one. Two days later, you get a Linkedin message from someone whose name you don't recognize, offering you - [What Happened When I Stopped Following People On Twitter](https://joshsteimle.com/marketing/happened-stopped-following-people-twitter.html) - I've been conducting a number of experiments with Twitter over the past few months. Nothing too scientific, mind you, but just messing around with my own account to see what happens when I do different things. My latest Twitter experiment was to unfollow virtually everyone I had been following. This wasn't just a random experiment, - [Want More Clients? Embrace Spam.](https://joshsteimle.com/marketing/want-clients-embrace-spam.html) - Every step you make people take to contact you means less people contact you. - [How And Why I Got Involved With Startup Grind In Hong Kong](https://joshsteimle.com/entrepreneur/got-involved-startup-grind-hong-kong.html) - I'll confess that three months ago I had never heard of Startup Grind. I had been talking with Jeremy Hanks from Doba/Dropship Commerce about bringing his event series LaunchUp to Hong Kong, and we were pretty far down that road. The idea behind LaunchUp is to bring the entrepreneurial community together for a sort of "barn - [My 2013 In Review. Hong Kong, Forbes, Adoption, And More.](https://joshsteimle.com/miscellaneous/2013-review-hong-kong-forbes-adoption.html) - As I sit in a Starbucks in Hong Kong, typing with my freezing fingers (it gets pretty cold here in the winter, who knew? not me) and nursing a hazelnut steamed milk (too expensive, but I figure it's the price I pay for a place to work when I'm out and about in the city), - [How To Create Content Marketing Success From Old Emails](https://joshsteimle.com/marketing/create-content-from-old-email.html) - I've gotten amazing value from turning old emails into blog posts. Here are some examples. - [Easy Content Marketing Idea - Respond To News](https://joshsteimle.com/marketing/easy-content-marketing-idea-respond-news.html) - Looking for another easy way to come up with content? Respond to news that's related to your industry and business. Case in point, I have a Google Alert set up to tell me whenever something new is indexed for the keywords "hong kong online marketing." This morning I received the following alert: Hong Kong marketers - [What Do You Do When Your Marketing Is Too Successful?](https://joshsteimle.com/marketing/marketing-successful.html) - A friend recently sent me the blog post 13 reasons your content marketing strategy is failing by Mike Morgan, Founder and Director of High Profile Enterprises and Content Director for TrinityP3. It's a good post. Here's a gem for you: 5. Too much sell, sell, sell This is boring to everyone. No one wants to share your content if there is - [3 Marketing Tips For The Entrepreneur With No Money](https://joshsteimle.com/marketing/marketing-tips-entrepreneur-money.html) - Since I started my firm in 1999, I've been approached many, many times by entrepreneurs saying the same thing, "I really want MWI's SEO, web design, and other services, but I can't pay for them," followed by offers of equity in their company, revenue sharing, or more money later once they're up and running and - [Do Frequent Blog Posts Really Grow Traffic?](https://joshsteimle.com/marketing/frequent-blog-posts-really-grow-traffic.html) - I have a problem with this blog. The issue is that this blog doesn't rank, and because it doesn't rank, it doesn't get much traffic. But that wasn't always the case. Here are my analytics stats going back to 2006 when I started using Google Analytics on this site. In April 2011 traffic peaked - [What It's Like To Teach At General Assembly](https://joshsteimle.com/marketing/like-teach-general-assembly.html) - I'll be teaching SEO 101 at General Assembly in Hong Kong on April 22nd, 2014. This will be the second time I've taught at General Assembly, and I think they have an intriguing business model that may be a large part of the future of adult professional education. But first, some background. The way I - [How I'm Preparing To Give My First TEDx Talk](https://joshsteimle.com/marketing/im-preparing-give-first-tedx-talk.html) - I'll be speaking at the next TEDx Hong Kong event, coming up this May. How did I obtain such a honor? I know many of you are curious about that, but it's not the purpose of this post and frankly, isn't that interesting in my case, so I'll just say bribery, blackmail, personal favors, shame, - [What I Look For In A Sales Guy (Or Gal)](https://joshsteimle.com/entrepreneur/look-sales-guy-gal.html) - If you're trying to land a sales job you're in a unique position, because the very act of interviewing is a demonstration of your ability to perform within the role. A programmer has to sell himself in a job interview just like you do, but if he does a bad job selling himself, that doesn't - [But I Repeat Myself](https://joshsteimle.com/marketing/repeat.html) - I've written enough now that I sometimes worry that I've forgotten what I've already written and may be repeating myself. But does it matter? Am I in danger of a duplicate content penalty from Google? I suppose it depends whether I repeat myself verbatim. Doing so would be an impressive feat if it has been - [How Entrepreneurship Is Like Hiking](https://joshsteimle.com/entrepreneur/entrepreneurship-like-hiking.html) - I live in Hong Kong, but not the big city part of Hong Kong, the out in the country part of Hong Kong that nobody outside of Hong Kong knows about. I live 35 minutes from the downtown Hong Kong you associate with the city, but where I live we have mountains, forest, cows, water - [The Most Important Thing I Learned In College](https://joshsteimle.com/entrepreneur/important-thing-learned-college.html) - This is not an anti-college rant. I'm glad I went. I loved college. I better have, because I stayed there for 7 years. And I'm planning on going back for a PhD, which means another 5 to 6 years. Then research for who knows how long. So I'm definitely not against higher education. Other than for - [How To Get People To Subscribe To Your Blog](https://joshsteimle.com/marketing/get-people-subscribe-blog.html) - Regardless of what else you do with marketing your blog, you want to get people to subscribe to get your posts via email. Here are 3 ways how. - [Making Social Media Social Is A Choice](https://joshsteimle.com/marketing/making-social-media-social-choice.html) - There is no shortage of articles asking whether social media has made us less social as a society, studies showing that Facebook users are lonely and unhappy, and pundits asking if social media has made us less connected than before. While the implications for society at large are both important and interesting, the solutions are to - [Every Successful Business Blog Post Does This](https://joshsteimle.com/marketing/every-successful-business-blog-post-does-this.html) - I'm a business blogger. I'm interested in how to write posts that will get search engine traffic and get shared. If you're reading this, you're probably interested in the same thing. I won't tell you you're going to instantly be successful with this "one weird trick," or that I have figured out how to write posts - [One Year Of Writing For Forbes](https://joshsteimle.com/writing/one-year-writing-forbes.html) - One year ago today I published my first post on the Forbes website, detailing some of my experiences as an entrepreneur. I had no idea how writing for Forbes would change my life. In looking back, it's hard to believe how much has happened in one short year. Before anything else, I'd like to thank - [Content Marketing Quick Tip: Print Every Name In The Phone Book](https://joshsteimle.com/marketing/content-marketing-tip-24-print-every-name-phone-book.html) - Want more people to read your blog posts? Then include more names in them. And not just the names of dead people. - [Yes, More Frequent Blogging Really Does Increase Traffic](https://joshsteimle.com/marketing/yes-frequent-blogging-increase-traffic.html) - Many of the experts say that posting more frequently on your blog will increase traffic to it. Neil Patel says his blog "only started to see big traffic increases when I started to publish 5 pieces of content a week." One month ago I decided to experiment and see for myself whether or not more frequent blogging would - [If You Were An Idiot A Year Ago That's A Good Thing](https://joshsteimle.com/entrepreneur/idiot-year-ago-thats-good-thing.html) - A year ago, I was an idiot. I spent 10% of my company's annual revenues, about half our profits, on a harebrained marketing scheme that didn't pan out. I did this instead of paying a vendor. Because I ended up in debt to this vendor, I ended up selling off most of my client list to - [Twitter Experiment, Clicking The "Follow All" Button](https://joshsteimle.com/marketing/twitter-experiment-clicking-follow-button.html) - I enjoy performing experiments, even at great cost to myself. This is why I figure I'm destined for academia and research. I see a situation and think "What would happen if I..." and then I think "Well, XYZ could happen, and that could be a mess." And then I think "Ah, you only live once, - [How I Manage Work Life Balance As An Entrepreneur](https://joshsteimle.com/entrepreneur/manage-work-life-balance-entrepreneur.html) - The first thing to know about being an entrepreneur and work life balance is that there is no balance. There's no balance if you work a normal 9 to 5, either. You just don't feel as guilty because you have to be there 9 to 5. So you get over it. But your family always - [What I Learned From My First Time On TV](https://joshsteimle.com/marketing/learned-first-time-tv.html) - When I wrote the article Am I The Only Techie Opposed To Net Neutrality? I knew there might be a little controversy, and it might get some attention. Although the article got a decent amount of traffic, as of this posting the view count is still under 5,000. By contrast, my most widely read article - [Video And Slides From My TEDx Talk](https://joshsteimle.com/miscellaneous/video-slides-tedx-talk.html) - On May 31, 2014 I gave my first ever TEDx talk in Hong Kong to an audience of 1,000. The video went live on YouTube around July 19, 2014, and in the past two days has been viewed by a larger audience of almost 5,000. It was a terrifying experience, made more so by my - [When Should You Give Up On Your Blog?](https://joshsteimle.com/marketing/give-up-on-your-blog.html) - On 10 April, 2014 I asked the question Do Frequent Blog Posts Really Grow Traffic? I answered the question with my 23 May post Yes, More Frequent Blogging Really Does Increase Traffic, after blogging consistently, three times per week, for a month and a half. Traffic increased by over 50% as a result of that experiment. - [How Do I Say No When I Want To Say Yes?](https://joshsteimle.com/marketing/how-to-say-no-when-want-say-yes.html) - I've got a problem, and it's Michael Hyatt's fault. I'm a big fan of Michael Hyatt and his book Platform. I've applied it over the past year and a half. It works. You should buy the book and read it. It will work for you, too. The book teaches you how to get your message out - [How Do I Become A Successful Entrepreneur When I'm Young And Inexperienced?](https://joshsteimle.com/entrepreneur/become-successful-entrepreneur-young-inexperienced.html) - Q: I understand the industry we are entering is far from a new concept, what are the top ways to quickly gain recognition as being innovative in everything your company does? How can a new start up find ways to quickly stand out, especially considering my partner and I are viewed as inexperienced? We are - [All The Good Ideas Are Taken](https://joshsteimle.com/entrepreneur/good-ideas-taken.html) - You want so badly to be an entrepreneur, but what can possibly be done that hasn't already been done? Stop trying to solve your own problem by looking at solutions. Instead, solve other peoples' problems. You can start with mine: I want a laptop, unlike my brand new Retina MacBook Pro, that has a screen that doesn't - [What It's Really Like Flying Emirates Airlines Business Class](https://joshsteimle.com/miscellaneous/really-like-flying-emirates-airlines-business-class.html) - I'm in Dubai right now. I flew here on Emirates Airlines, Business Class, and I flew for free so I am in no way complaining--it was easily the best flight I've ever had. I just want to help you set your expectations straight in case you're getting ready to flying Emirates Business Class for the first - [I'm Planning My Email Vacation](https://joshsteimle.com/entrepreneur/im-planning-email-vacation.html) - I'm planning my email vacation. No, it's not a vacation from email, it's a vacation for email. - [Why Can't I Get Any Good PR For My Startup?](https://joshsteimle.com/entrepreneur/cant-get-good-pr-startup.html) - As a writer for Forbes and other publications I get a lot of pitches from young entrepreneurs. The smarter entrepreneurs ask for advice rather than making a straightforward pitch. This is smart because I'm more likely to respond to a request for advice than a pitch. Most of the requests run something like this: "I am - [Starting Over Again. Again.](https://joshsteimle.com/entrepreneur/starting.html) - I didn't quit. I started again, and again, and again. Things worked out. Maybe they'll work out for you as well. - [You Can't Be An Expert At Everything](https://joshsteimle.com/entrepreneur/cant-expert-everything.html) - "When you split an S-corp equally between two owners, does each one bear half the responsibility for the taxes on profits?" my wife asked me this evening. "I think so, but I'm not sure." "You don't know?" "Nope. But Mark knows." Mark is our CPA. "Shouldn't you know this?" "Probably. Along with a thousand other - [Don Loper Is Retiring](https://joshsteimle.com/miscellaneous/don-loper-is-retiring.html) - No, I'm not shutting down the blog, but I am retiring the use of "Don Loper" as its name. I've already transferred all my Twitter followers and history over to a new account @joshsteimle (it's pretty easy, see here), and a similar change will be happening everywhere else I've used the Don Loper name, including with - [Why I Moved To Hong Kong](https://joshsteimle.com/miscellaneous/why-i-moved-to-hong-kong.html) - We didn't move to Hong Kong because of a job. We moved here to adopt a child from China. - [iStock Poor Customer Service Experience](https://joshsteimle.com/customer-service/can-a-business-run-like-this-and-survive.html) - My recent experience with iStock, the stock photography website, shows how companies lose money when their upgrade process isn't online and self serve. - [In Which Asian Countries Is It Easiest For Travelers To Get Mobile Data?](https://joshsteimle.com/customer-service/in-which-asian-countries-is-it-easiest-for-travelers-to-get-mobile-data.html) - I'm still relatively new to Asia, but I've been to enough countries to "enjoy" a wide range of experiences when it comes to getting mobile data as a traveler. - [Applying The Paul Rand Logo Test To Rand Paul's 2016 Campaign Logo](https://joshsteimle.com/marketing/applying-the-paul-rand-logo-test-to-rand-pauls-2016-campaign-logo.html) - What happens when we apply designer Paul Rand's logo test to the logo for Rand Paul's 2016 Presidential campaign? - [How Long Will You Be In Hong Kong?](https://joshsteimle.com/miscellaneous/how-long-will-you-be-in-hong-kong.html) - The plan was always to be here for three to five years, and that is still the plan. Why that plan? Here's why. - [How Reading Made Me A Better Writer](https://joshsteimle.com/writing/my-single-piece-of-advice-for-new-writers.html) - In answer to a reader's request for advice on how to become a better writer, at first I was going to tell him "Write. A lot." But then I realized it wasn't writing that helped me become a writer. - [How To Film An Indoor Presentation With A GoPro Camera](https://joshsteimle.com/marketing/how-to-film-an-indoor-presentation-with-a-gopro-camera.html) - Many of the speaking engagements I have aren't filmed by the coordinator or event management company. I always post my slides to SlideShare as a way to get more marketing value out of my presentations, but felt like it was a shame to not have video of my presentations to post as well. Once you - [Why Americans Are Fat, And The Simple Yet Difficult Solution](https://joshsteimle.com/miscellaneous/why-americans-fat-simple-yet-difficult-solution.html) - Bad news for fat people. A new study shows that less than 1% of fat people will ever get thin. But I'm beating the odds. Here's how. - [How I Got My First Book Deal](https://joshsteimle.com/writing/how-i-got-my-first-book-deal.html) - I just got a contract with an established publisher to write my first book. Yes, I will receive a cash advance. Yes, I will receive royalties. Here's how it all happened. - [Don't Get A Job, Create One](https://joshsteimle.com/entrepreneur/dont-get-a-job-create-one.html) - If I were jobless today, straight out of college, with no experience or technical skills, what would I do to get a job? I wouldn't get a job at all. I'd create one. Here's how. - [What I Learned From 105 HARO Responses](https://joshsteimle.com/marketing/what-i-learned-from-105-haro-responses.html) - Help A Reporter Out (HARO) is a wonderful, amazing service. But some people are using it the wrong way. - [I Posted Something On BuzzFeed. You Won't Believe What Happened Next.](https://joshsteimle.com/marketing/i-posted-something-on-buzzfeed-you-wont-believe-what-happened-next.html) - I created a post in BuzzFeed's community section. When you see what happened your jaw will drop! - [Twitter's Revenue Problem Explained In One Graphic?](https://joshsteimle.com/marketing/twitters-revenue-problem-explained-one-graphic.html) - I performed an advertising experiment pitting Twitter against Facebook. Twitter didn't do so well, costing 9,600 times more than Facebook ads. - [How Apple Could Sell Me A LOT More Movies](https://joshsteimle.com/marketing/how-apple-could-sell-me-a-lot-more-movies.html) - Could this simple idea add tens of millions to Apple's bottom line? - [Growth Hacker Marketing Contests](https://joshsteimle.com/entrepreneur/growth-hacker-marketing-contests.html) - How might a marketplace to bring clients and growth hacker marketers together work? - [4 Reasons You Should Openly Share Your Startup Ideas](https://joshsteimle.com/entrepreneur/4-reasons-you-should-openly-share-your-startup-ideas.html) - Got an idea for the next hot startup? Maybe you should ditch that NDA and try sharing it. Openly. Publicly. - [How Amazon Could Sell Me A LOT More Books](https://joshsteimle.com/entrepreneur/how-amazon-could-sell-me-a-lot-more-books.html) - A virtually cost-free, easily testable way Amazon can sell me, and potentially a lot of other people, a LOT more books. - [Changes Coming to JoshSteimle.com](https://joshsteimle.com/marketing/changes-coming-to-joshsteimle-com.html) - I'm excited about some of the changes coming in the near future to this website, I hope you enjoy them too. Sign up for my weekly email to stay in the loop. - [How I Give Feedback To My Web Design Team](https://joshsteimle.com/marketing/how-i-give-feedback-to-my-web-design-team.html) - My website is going through a redesign process. Here's how I communicate with my dev team. - [What I Learned From My First 2 Minutes On Snapchat](https://joshsteimle.com/marketing/what-i-learned-from-my-first-2-minutes-on-snapchat.html) - I spent a brief moment with the app, and learned a few things. If you've been holding back, let me make it easy for you. - [Social Media 101](https://joshsteimle.com/marketing/social-media-101.html) - This is really, really basic social media stuff, which many people aren't doing. - [How You're Missing Out On Easy PR Opportunities](https://joshsteimle.com/marketing/how-youre-missing-out-on-easy-pr-opportunities.html) - I've never been contacted by some of the people who could get an easy story out of me. What PR opportunities are you missing out on? - [How To Spot A Twitter Spammer And Make Sure You Don't Get Mistaken As One](https://joshsteimle.com/marketing/how-to-spot-a-twitter-spammer-and-make-sure-you-dont-get-mistaken-as-one.html) - A few weeks ago I noticed an interesting phenomenon with my Twitter notifications. Each time I posted an article on Forbes, it would instantly be retweeted by a lot of people, and by a lot I mean at least 50, sometimes more than 100. Great, right? I wish. - [6 Ways To Create Emails That Get Opened And Read](https://joshsteimle.com/marketing/6-ways-create-emails-get-opened-and-read.html) - Nobody is reading your emails. This is why and what you can do about it. - [How I Got My Writing Into Mashable, TechCrunch, Entrepreneur, & More](https://joshsteimle.com/writing/how-my-writing-ended-up-on-mashable-techcrunch-time-entrepreneur-etc.html) - I've written around 200 articles for Forbes, Time, Mashable, TechCrunch and a host of other pubs. Here's what I've learned about how one gets to write for these outlets. - [The Beginner's Guide To Getting From One Place To Another In Hong Kong](https://joshsteimle.com/miscellaneous/the-beginners-guide-to-getting-from-one-place-to-another-in-hong-kong.html) - Whether you're moving to Hong Kong or just visiting, here are some simple tips to help you navigate the streets and not get lost. - [What Software Do I Use To Help Me Write?](https://joshsteimle.com/writing/what-software-do-i-use-to-help-me-write.html) - Having written 200+ articles for Mashable, Techcrunch, Forbes, and more, what software do I use to help me do it all? You might be surprised. - [Words That Make You Sound Less Confident](https://joshsteimle.com/marketing/words-that-make-you-sound-less-confident.html) - My recent interviews of executives have made it clear that certain words make a person sound less confident. Eliminate these words from your speech and writing to sound more sure of yourself. - [How I'm Conducting Interviews For CMOs At Work](https://joshsteimle.com/writing/how-conduct-interviews-cmo-book.html) - I'm interviewing 30 CMOs for my book, CMOs at Work. Here's a sneak peek at the process and what I've learned from it. - [How To Isolate Yourself Professionally - 4 Bonus Tips](https://joshsteimle.com/entrepreneur/how-to-isolate-yourself-professionally-4-bonus-tips.html) - I just published 7 Ways You're Isolating Yourself At Work (And What To Do Instead) at Forbes. Here are the 4 tips I didn't include, now delivered to you as bonus tips. - [4 Ways To Get Press With Reverse Public Relations](https://joshsteimle.com/marketing/4-ways-to-get-press-with-reverse-public-relations.html) - Public relations focused primarily on pitching--actively reaching out to journalists. Reverse PR gets the journalists to come to you. Here's how. - [3 Ways Not To Pitch Via HARO](https://joshsteimle.com/marketing/3-ways-not-to-pitch-via-haro.html) - Do you use HARO for public relations pitches? Here are 3 things not to do. - [Why I Don't Proofread Or Edit My Writing](https://joshsteimle.com/writing/why-i-dont-proofread-or-edit-my-writing.html) - All this writing I do for Forbes, Entrepreneur, Mashable, TechCrunch, etc.? I rarely even read over it, let alone edit it in any substantial way. - [How 5 Minutes Drove 13,000 Extra Visitors To A Blog Post](https://joshsteimle.com/marketing/how-5-minutes-drove-13000-extra-visitors-to-a-blog-post.html) - This is so drop dead easy and takes so little time everyone should be doing it. But most people don't know the opportunity exists, and even if they do, they get lazy and don't do it. - [19 People To Meet At ClickZ Live 2015 In Singapore](https://joshsteimle.com/marketing/19-people-to-meet-at-clickz-live-2015-in-singapore.html) - Among the many worthy attendees at this upcoming event, here are 19 of the top people to meet at ClickZ Live 2015 in Singapore. - [How To Interview People For A Book Or Article](https://joshsteimle.com/marketing/how-to-interview-people-for-a-book-or-article.html) - This is how I conducted interviews for the my book Chief Marketing Officers at Work including the technology, systems, and organization. - [How Do You Define Hustle?](https://joshsteimle.com/entrepreneur/how-do-you-define-hustle.html) - This is my definition of hustle, but what is yours? - [How To Create A Rockstar Twitter Profile In 5 Minutes](https://joshsteimle.com/marketing/how-to-create-a-rockstar-twitter-profile-in-5-minutes.html) - Two years ago I had about 500 followers. Today I have over 6,000 and the number is growing by hundreds each month. What's my secret? It starts with having a complete profile. - [Do You Really Love Working Or Are You Fooling Yourself?](https://joshsteimle.com/entrepreneur/do-you-really-love-working-or-are-you-fooling-yourself.html) - Last night, Google's Larry Page said "Companies have pretty bad reputations in the world. It's not like most people get up and say, ‘Oh, I wish I could go work for a company.' They do it because they have to." But do we? - [Why Hong Kong? Expanding Your Business To Asia.](https://joshsteimle.com/entrepreneur/why-hong-kong-expanding-your-business-to-asia.html) - Why did I open my first international office in Hong Kong? Here is the slide deck I used at a presentation last night to answer that question. - [Books Don't Change Lives](https://joshsteimle.com/marketing/books-dont-change-lives.html) - What book have you read that has changed your life? The fact of the matter is, no book has ever changed your life. Books don't change lives, quotes do. - [5 Writing Tips For The Beginning Thought Leader](https://joshsteimle.com/writing/5-writing-tips-for-the-beginning-thought-leader.html) - I recently received an email from an aspiring thought leader asking me to critique a post of his on the LinkedIn Pulse network. Here's the feedback I sent him. - [Should Women Lean In Or Should We All Lean Back?](https://joshsteimle.com/miscellaneous/women-lean-in-all-lean-back.html) - Sheryl Sandberg's book Lean In seems to tell us we can work ourselves to death and it won't harm our children. But why bother? Why would I be searching for an excuse to be away from my kids anyway? - [What I Got From The Twitter Chat #custserv](https://joshsteimle.com/customer-service/twitter-chat-custserv.html) - If you've never been part of a Twitter chat and are wondering whether it can be worth it, here's what I got out of one on customer service. - [What To Do Now That Buffer Suggestions Are Gone](https://joshsteimle.com/marketing/what-to-do-now-that-buffer-suggestions-are-gone.html) - Earlier this year my favorite social media sharing tool Buffer decided to terminate what was one of my favorite Buffer features--Buffer suggestions. Here's what I'm doing to replace it. - [9 Ways To Make Your Content Marketing Stand Out](https://joshsteimle.com/marketing/9-ways-make-content-marketing-stand-out.html) - Connor Blakely asks "What are your suggestions for making content stand out in an ecosystem cluttered with content?" Here's my answer. - [Not Sure How To Start Blogging? Try This.](https://joshsteimle.com/writing/not-sure-how-to-start-blogging-try-this.html) - One method to overcoming writers block and getting that first blog post out is to ask for help. But here's what, and how, you ask for it. - [Blogging Tips For Revising Your First Draft](https://joshsteimle.com/writing/blogging-tips-revising-first-draft.html) - Earlier this week I wrote about how to get started blogging. Once you get that first draft, here are the next steps. - [How To Take Control Of Your Life, Part I: Desire, Metrics, And Strategy](https://joshsteimle.com/entrepreneur/how-get-control-of-your-life-desire-metrics-strategy.html) - "I have been thinking a lot about time management and adding some more structure to my life," a friend asked me via Facebook. "Any ideas or resources you would suggest?" - [I'm About To Go Out Of Business. What Do I Do?](https://joshsteimle.com/entrepreneur/im-about-to-go-out-of-business-what-do-i-do.html) - I received an email this morning asking this question. Here's my response. - [How To Take Control Of Your Life, Part II: Artificial Limits, Shadow Time, & Books](https://joshsteimle.com/entrepreneur/take-control-of-your-life-part-2.html) - Artificial limits, shadow time, habits and systems, and links to the books that have helped me along the way. - [My Goal For 2016? Grow Up.](https://joshsteimle.com/miscellaneous/my-goal-for-2016-grow-up.html) - What should I focus on in 2016? Read the post and let me know in the comments below. - [How To Use Twitter Lists To Spike Traffic To Your Blog](https://joshsteimle.com/marketing/how-to-use-twitter-lists-to-spike-traffic-to-your-blog.html) - Here's how I used a Twitter list to create content that couldn't be ignored. - [6 Reasons Why Ghostwriters Haven't Worked Out For Me](https://joshsteimle.com/writing/why-ghostwriters-havent-worked-for-me.html) - If you want it done right, you usually have to do it yourself. - [Making The Transition From Physical To Virtual Office](https://joshsteimle.com/entrepreneur/making-the-transition-from-physical-to-virtual-office.html) - Neil asks: Have you ever written an article on moving from physical to virtual? The transition...how it was received internally? Externally? Software you use that has made it work etc? - [How Do I Get An Investor For My Startup?](https://joshsteimle.com/entrepreneur/get-investor-startup.html) - A young entrepreneur asks me how he can attract investors for the learning management system he and his team are building. Despite not being an investor, here's my answer. - [9 Rules For Working Remotely](https://joshsteimle.com/entrepreneur/rules-for-working-remotely.html) - I've been working mostly from home since 2007. Here are some of the lessons I've learned along the way. - [How I Raised $1.3M On Kickstarter](https://joshsteimle.com/marketing/how-i-raised-1-3m-on-kickstarter.html) - Bryce Fisher just raised $1.3M for his Kickstarter project--one of only 152 campaigns to ever raise over $1M. In this video interview he shares his secrets. - [5 Twitter Tweet Formatting Tips For Beginners](https://joshsteimle.com/marketing/twitter-tweet-tips-beginners.html) - Part of the challenge Twitter faces when it comes to growing its user base is that it's not drop dead easy to use. Here are 5 tips to help you get started out the right way. - [10 Reasons You Should Write A Book](https://joshsteimle.com/writing/10-reasons-you-should-write-book.html) - My first book isn't even out yet and I'm already seeing the benefits. Here's just the latest example... - [10-Step Jerk Recovery Program](https://joshsteimle.com/miscellaneous/10-step-jerk-recovery-program.html) - This past week I pulled a jerk move. It was so bad, so embarrassing, I wasn't sure how I could recover. - [What's The Greatest Challenge You Face At Work?](https://joshsteimle.com/entrepreneur/greatest-challenge-at-work.html) - I recently asked readers of this blog to tell me about the greatest challenge they face in their occupation. Here are a sampling of responses. Then I'll tell you why I asked this question. - [If I Told You I Could Teach You How To Do What I've Done, What Would You Say?](https://joshsteimle.com/marketing/if-i-told-you-i-could-teach-you-how-to-do-what-ive-done-what-would-you-say.html) - Over the past 3 years I've gotten into almost every major business publication, got a book deal, and have been paid to speak around the world. What if I could teach you how do all this too? - [5 Ways To Improve Online Customer Support](https://joshsteimle.com/customer-service/5-ways-improve-online-customer-support.html) - This is not me whining about getting bad customer support. As customer support goes, this experience wasn't that bad. But there are improvements to be made here, which could be instructive for other companies as well. - [Twitter Hashtag and Handle Training](https://joshsteimle.com/marketing/twitter-hashtag-and-handle-training.html) - In this post I dissect several tweets to show how with small modifications they can be improved to increase engagement. - [Why I Don't Move To China](https://joshsteimle.com/entrepreneur/why-i-dont-move-to-china.html) - I would move to China in a heartbeat, except for this one thing. - [Start Seeing Opportunities Everywhere](https://joshsteimle.com/entrepreneur/opportunities-everywhere.html) - You know how once you start looking to buy a certain type of car you suddenly see that a lot of people just bought that same car? This is an illusion. - [Full List of 2015 Fortune 500 CMOs](https://joshsteimle.com/marketing/full-list-of-2015-fortune-500-cmos.html) - Below is a comprehensive list of chief marketing officers from the Fortune 500 for 2015. - [100 Leadership and Success Books to Read in a Lifetime](https://joshsteimle.com/entrepreneur/100-leadership-and-success-books-to-read-in-a-lifetime.html) - How many have you read, and which are your favorites? - [The Influencer Book](https://joshsteimle.com/writing/the-influencer-book.html) - "Influencer Inc" will be the title of my next book. Why this book, and why now? Read this post to find out. - [Fortune 500 Companies With CMOs Outperformed Those Without In 2015](https://joshsteimle.com/marketing/fortune-500-companies-with-cmos-outperformed-those-without-in-2015.html) - Will a company with a chief marketing officer perform better than a company without one? Short answer? Yes. - [Full List of 2015 Global 500 CMOs](https://joshsteimle.com/marketing/full-list-of-2015-global-500-cmos.html) - Every CMO or top marketer from the 2015 Global 500, compiled as part of my research for the book CMOs at Work. - [7 Signs You Could Be a Great Public Speaker](https://joshsteimle.com/speaking/7-signs-you-could-be-a-great-public-speaker.html) - You might be a great public speaker and you don't know it yet. Here are 7 signs that might give you a clue. - [23 Ways to Find Topics to Blog About](https://joshsteimle.com/writing/ways-to-find-topics-to-blog-about.html) - Having trouble figuring out what to blog about? Here are 23 ideas to inspire your creativity. - [3 Ways to Become a Better Public Speaker Without Speaking](https://joshsteimle.com/speaking/how-to-become-a-better-public-speaker-without-speaking.html) - Every speaker can become a better public speaker by organizing events, moderating panels, and being an MC. - [Formatting Tips For Your First Blog Post](https://joshsteimle.com/writing/formatting-tips-for-your-first-blog-post.html) - This is a big step for you. After all these years, after all the thinking, considering, pondering, planning, etc. you're ready to hit publish on that first blog post of yours. Almost. - [How Can Chief Marketing Officers Keep Up With the Marketing Technology Landscape Supergraphic?](https://joshsteimle.com/marketing/how-can-chief-marketing-officers-keep-up-with-the-marketing-technology-landscape-supergraphic.html) - There are 4,000 marketing technology companies listed this year, double from last year. How can CMOs stay on top of all the tools available? - [Who Do I Contact At Forbes to Become a Contributor?](https://joshsteimle.com/writing/who-do-i-contact-at-forbes-to-become-a-contributor.html) - Everyone wants to know the easy way to become a Forbes contributor. There is no easy way, but this is the easiest way. - [How To Never Run Out Of Article Ideas](https://joshsteimle.com/writing/how-i-come-up-with-ideas-for-my-articles.html) - The three most popular articles I've ever written have some things in common in how I came up with the ideas for them. - [Busy Does Not Mean Productive](https://joshsteimle.com/entrepreneur/busy-does-not-mean-productive.html) - It's easy to be busy. It's easy to look busy. It's harder to deliver real value. That's why people choose to look busy instead of getting stuff done. - [Why I Started Saying "No" to Great Opportunities](https://joshsteimle.com/entrepreneur/why-i-started-saying-no-to-great-opportunities.html) - It is, perhaps, a peculiarity of the age we live in that we get to choose between what's good, what's better, and what's best. 600 years ago our ancestors didn't enjoy such luxury. - [Why I'm Making Myself Unnecessary to My Business](https://joshsteimle.com/entrepreneur/why-im-making-myself-unnecessary.html) - I have a goal to make myself completely unnecessary within my business. This is different than making myself useless or irrelevant. - [How I Hustle and Get More Done](https://joshsteimle.com/productivity/how-i-hustle-and-get-more-done.html) - Hustlers get a lot done by working smarter and harder. It's means setting goals and creating systems. Here's what works for me. - [The Ultimate CMO Resource](https://joshsteimle.com/marketing/ultimate-cmo-resource.html) - Every association, event, publication, book, and other resource focused on the role of the chief marketing officer, or CMO. - [How I Got to Inbox Zero](https://joshsteimle.com/productivity/how-i-got-to-inbox-zero.html) - I've been in email debtor's prison for years. Now I'm making my escape. - [What Questions Do You Have About Becoming an Influencer?](https://joshsteimle.com/influence/questions-becoming-influencer.html) - People are always asking me "Josh, you came out of nowhere, now I see your name all over the place, how I can do that?" - [Why I Did a 180 on Moving to China](https://joshsteimle.com/miscellaneous/why-i-did-a-180-on-moving-to-china.html) - I'm moving to Shenzhen, China to open MWI's second Asia office there. Why Shenzhen and not Singapore or some other Asian market? - [How I Chose a Narrator for My Audiobook](https://joshsteimle.com/writing/chose-narrator-audible-book.html) - Are you an author thinking about putting an audiobook up on Audible? Here's what the process of choosing a narrator looked like for me. - [How Active are Fortune 500 CMOs on Instagram?](https://joshsteimle.com/marketing/fortune-500-cmos-on-instagram.html) - Which Fortune 500 chief marketing officers are crushing it on Instagram? Hmmm. - [My Application to Be On the Entrepreneur On Fire Podcast](https://joshsteimle.com/entrepreneur/my-application-to-be-on-the-entrepreneur-on-fire-podcast.html) - Here is exactly what I sent to John Lee Dumas of EOFire for my application to be on his ultra-popular podcast. - [60 Contributors to Forbes, Entrepreneur, Inc., and More Tell How They Got The Opportunity](https://joshsteimle.com/writing/contributors-forbes-inc-entrepreneur-tell-stories.html) - Want to become a contributor to Forbes, Inc., or Entrepreneur? Now you can read how 60 contributors got into these and other publications. - [How Should I Market My SaaS Company?](https://joshsteimle.com/marketing/how-should-i-market-my-saas-company.html) - My friend asked me how I would recommend he market his SaaS company. Here's my friendly, quick answer. - [Top Social Media Tools for Influencers](https://joshsteimle.com/influence/top-social-media-tools-for-influencers.html) - As an influencer you may spend several hours each day on social media. Here are the tools I use to make my social media time more efficient. - [9 Mistakes Influencers Make When Trying to Become Contributors to Major Publications](https://joshsteimle.com/influence/9-mistakes-influencers-make-trying-become-contributors-major-publications.html) - Don't let your desire to become a contributor to a major publication like Forbes, Inc, or Entrepreneur lead you to make these mistakes. - [7 Reasons Positive Affirmations Aren't Working For You](https://joshsteimle.com/influence/7-reasons-why-positive-affirmations-dont-work.html) - The best selling book The Miracle Morning advocates using positive affirmations to start your day off right. But they don't always work. Why not? - [Influencer Affirmations](https://joshsteimle.com/influence/influencer-affirmations.html) - I may not be the most touchy-feely guy, but affirmations have helped me become a better influencer. Here are some of my favorites, and a new project announcement. - [How To Make It Drop Dead Easy To Share Your Content](https://joshsteimle.com/influence/make-it-drop-dead-easy-share-your-content.html) - Want people to share your content? Make it easy. Drop dead easy. - [I'm Not Gary Vaynerchuk, But I'm Hiring a DRock](https://joshsteimle.com/miscellaneous/not-gary-vaynerchuk-but-hiring-drock.html) - If you're a fan of Gary Vaynerchuk, you know about DRock, and that means you know exactly who I'm looking to hire. For the rest of you, allow me to fill you in. - [How To Hire A Podcast Manager](https://joshsteimle.com/influence/hire-podcast-manager.html) - If outsourcing isn't working out for you, here are some questions you may want to ask your prospective full time podcast manager. - [Am I Glad I Moved to China?](https://joshsteimle.com/miscellaneous/glad-moved-china.html) - First I wrote about the one thing preventing me from ever moving to China. Then I wrote about why I did a complete 180 on moving to China. Now that I've lived in Shenzhen (correctly pronounced "shen-jen"), China, for over a year, am I glad I made the move? If I only said "Absolutely!" it - [LinkedIn Profile Tips For Thought Leaders](https://joshsteimle.com/linkedin/linkedin-profile-tips-thought-leaders.html) - Let me tell you a story. In 2013 I got the opportunity to write for Forbes. That led to opportunities to get my writing into Time, Mashable, TechCrunch, Inc., and 20 other publications. In 2015 it led to a book deal for Chief Marketing Officers at Work which was published in 2016--Success Magazine event called - [21+ Ways to Build an Audience Who Will Buy Your Book](https://joshsteimle.com/influence/how-build-audience-buy-book.html) - This post is partly in response to an email I received from a reader who says: Hi Josh, I have no idea how or why I started receiving your emails, but I love them. As a creative entrepreneur, I have grown and gained considerable success and happiness over the last 3 years and fast. During - [How I Almost Got Sued By Gary Vaynerchuk](https://joshsteimle.com/influence/almost-sued-gary-vaynerchuk.html) - Ever had a good idea which, when executed, didn't come off quite as you planned? I thought I had discovered a clever way to get Gary Vaynerchuk's attention, and perhaps get him to speak at Influence Summit 2017, our virtual event all about building a personal brand, public speaking, writing, PR, marketing, social media, etc. - [How to Get 500,000 Views On Your Next LinkedIn Post](https://joshsteimle.com/linkedin/500k-views-linkedin-post.html) - Want a super easy way to get a ton of views on a LinkedIn post? Tell your story. I normally get a few hundred views on anything I post on LinkedIn. But then I posted this little story about how my agency opened an office in Hong Kong. It's up to almost 40,000 views and has - [Feel Awkward At Marketing Conferences? Try This To Make Your Next One Epic.](https://joshsteimle.com/influence/how-make-marketing-conference-epic.html) - If you feel awkward and socially ill-at-ease going to marketing conferences, try this to completely change your experience and make the next one epic. 1. Make a list of everyone who will be at the event that you want to get to know. 2. Follow each person on social media. 3. Reach out to each - [5 Reasons It's Hard To Become A Writer For Big Business Pubs](https://joshsteimle.com/influence/hard-writer-business-publications.html) - Over the past few years I've had the privilege to see my writing published over 300 times in more than 20 publications like Fortune, Time, Entrepreneur, Forbes, Business Insider, Fast Company, Inc., Mashable, TechCrunch. As a result there's no question I get asked more than "How do I become a contributor to these business - [6 Reasons Contributors Need A Website](https://joshsteimle.com/influence/6-reasons-contributors-need-website.html) - Forbes has a few thousand contributors (i.e. unpaid writers) who write for their publication for free. There are tens of thousands more who want to write for Forbes, who would even pay to write for Forbes, but have been rejected. During the next 12 months Forbes will likely receive several thousand applications from aspiring contributors, and all - [15 Things Every Thought Leader Website Needs](https://joshsteimle.com/influence/things-every-thought-leader-website-needs.html) - Perhaps you're here because you just read my post 6 Reasons Contributors Need a Website, which applies not only to those looking to write for top tier business publications but any type of thought leader or influencer. Or maybe you've become interested in thought leadership and influence and are mapping out what you need to get - [Free Download: Personal Brand Tagline Checklist](https://joshsteimle.com/influence/personal-brand-tagline-checklist.html) - Are you ready to become a thought leader? Want to get paid to speak? Would you like to write for Forbes, Entrepreneur, Inc., or another top business publication? How about publish a bestselling book? Build an email list or a following on social media? To attract customers, companies build brands that tell who they are. - [So You're No Longer A HuffPost Contributor, Now What?](https://joshsteimle.com/influence/youre-no-longer-huffpost-contributor-now-what.html) - As reported in Variety, TechCrunch, and various other outlets, as of 18 January, 2018, HuffPost has "let go" 100,000 of its unpaid contributors. Here's the official email HuffPost sent out to its contributor network: Dear HuffPost Contributors, When HuffPost launched in 2005, it introduced a group blogging platform that revolutionized and democratized online commentary. It - [What To Do When What Used To Work Stops Working](https://joshsteimle.com/marketing/when-what-used-work-stops-working.html) - Facebook recently changed their feed to promote posts from your friends and family over those from brands. That's great news for your friends and family, but perhaps not so great for some marketers, who are scrambling to adjust. LinkedIn recently changed their feed as well. Two months ago I could have put up this post, in which I'm - [Executive Coaching Affirmations](https://joshsteimle.com/coaching/executive-coaching-affirmations.html) - Forget the affirmations like "I am healthy and wealthy in every way." I'm talking about the self talk we all engage in, almost every waking hour. Call it "self coaching," if you will. Throughout the day you give yourself positive affirmations or negative affirmations, and when it comes to us executive coaches, sometimes those negative - [10 LinkedIn Fast Facts For Thought Leaders](https://joshsteimle.com/linkedin/linkedin-fast-facts-thought-leaders.html) - LinkedIn, founded in 2003, has grown from "That place where you can put your resume online," to the undisputed king of professional social networking. LinkedIn now has "more than 546 million users in more than 200 countries and territories worldwide," and is on track to generate over $6B in revenue in 2018. That's good news - [How to Get 30,000 High-Quality Connections on LinkedIn](https://joshsteimle.com/linkedin/how-to-30k-connections-linkedin.html) - Why 30,000? Because that's the max number of connections LinkedIn allows you to have. Once you hit that limit, you can try to add more connections but it won't work unless you remove another one. After you hit that magic number of 30K you can continue to attract "followers" but that's a topic for another - [How To Optimize Your LinkedIn Profile](https://joshsteimle.com/linkedin/optimize-linkedin-profile.html) - “I’ve used LinkedIn for years, but I’m not sure what benefit I’ve gotten from it.” That’s a quote from the vast majority of people who have used LinkedIn. Does getting on LinkedIn seem like a waste of time? Do you feel like it’s a mystery and somehow everyone else has a clue, but you missed - [29 LinkedIn Photo Mistakes to Avoid](https://joshsteimle.com/linkedin/linkedin-photo-mistakes.html) - Your photo shows up EVERYWHERE you are on LinkedIn, from the connection requests you send to others, to the comments you make on posts, to your profile page where employers go to see if they want to hire you and partners go to see if they want to work with you. An adequate LinkedIn photo - [What Does It Take To Be An Expert?](https://joshsteimle.com/influence/what-does-it-take-to-be-an-expert.html) - Once upon a time the pipes in my basement froze. I went down there, shivering, and looking at the piping going to the water heater and from it, and after two minutes declared myself clueless and called a plumber. "It's $75 for the house call," he said. I hesitated for a second...but realizing I needed - [The First Step To Building A Personal Brand](https://joshsteimle.com/influence/first-step-building-personal-brand.html) - I've generated millions in revenue for my businesses off the power of my personal brand, but I got off to a rough start. The first problem was that when I began building my personal brand, I didn't even know what a personal brand was. I had never even heard the term, and it was only - [Should Your CEO Be The Face Of Your Company?](https://joshsteimle.com/influence/should-ceo-be-face-your-company.html) - Who's the best influencer to be the face of your company? Who will best represent your products, services, quality, and values in the minds of your consumers, clients, and customers? Should it be your CEO, CMO, employees, customers, or other? Before I answer that question, some context. A Brief History of Influencer Marketing The traditional - [How Do I Manage Two Personal Brands?](https://joshsteimle.com/influence/how-manage-two-personal-brands.html) - I recently received this email from Martin: Hi Josh, I'm and SEO consultant from the UK. I currently work with a small range of clients from small ecommerce sites to big international companies. I have some of my own sites and business which I am trying to grow. The main one of these is Focus - [34 Lies of Highly Influential People](https://joshsteimle.com/influence/34-lies-highly-influential-people.html) - You are a highly influential person, although you may not yet know it. Perhaps you are not yet aware of the influence you already have. Maybe you have not yet seen the reality of the influence you will one day have. Your influence lies dormant, waiting to find its full potential, which is not merely - [How Can I Get My Boss To Support Me Building My Personal Brand?](https://joshsteimle.com/influence/boss-support-me-building-personal-brand.html) - Diana asks "How do I build my personal brand while still working at my corporate job? How can I convince them there isn't a conflict of interest?" This conundrum isn't unique to personal branding, it exists in the workplace whenever the topic of training, of any sort, is brought up. It's often expressed by telling - [What An Evening In A Guatemalan Jail Taught Me About Influence](https://joshsteimle.com/influence/evening-guatemalan-jail-taught-me-influence.html) - Have you ever spent an evening in a Guatemalan jail? I have. I was rescued by a German entrepreneur who previously moonlighted doing black ops for the U.S. government and was a former member of the Hitler Youth. He then taught me the power of a sincere-yet-not-desperate request for help. A True, True Story Yes, - [Want More Comments On Your LinkedIn Posts? Start And End With A Question.](https://joshsteimle.com/linkedin/comments-on-your-linkedin-posts.html) - How do you get engagement on your LinkedIn posts? First, what is "engagement" on LinkedIn? It's likes and comments, but mostly comments, because likes, while valuable, pale in comparison to the value of comments. I've been seeing a lot of LinkedIn posts lately that are getting zero engagement, and analyzing why that is. Here - [Write Your Bio/Summary In The 1st Person.](https://joshsteimle.com/linkedin/write-your-linkedin-bio-summary-1st-person.html) - 1st person is when you say “I did this…” 3rd person is when you say “Tommy did this…” when talking about yourself. Writing in the first person is personal, friendly, warm. Writing in the third person is formal, stiff, professional, cold, distant. It makes your LinkedIn page sound like a Wikipedia entry. As Ashley - [Your LinkedIn Photo Should Allow Us To Recognize You In Real Life](https://joshsteimle.com/linkedin/linkedin-photo-allow-us-recognize-you-real-life.html) - There are some seriously bad profile photos on LinkedIn. See 29 LinkedIn Photo Mistakes To Avoid to see examples of what I mean. The core rule? Your photo should allow us to recognize you in real life. There are a lot of things you could do beyond that, but that’s the main rule that - [Have A Purpose.](https://joshsteimle.com/linkedin/have-a-purpose.html) - Many LinkedIn users don’t know why they are on the social network, why they spend time on their profile, or why they’re posting content. They’re like the young people who go to college “Because everyone else says I should, and that I’ll make more money if I do, and it will open up doors.” - [Want To Go Viral On LinkedIn? Respond to comments.](https://joshsteimle.com/linkedin/viral-linkedin-respond-comments.html) - Want your LinkedIn posts to go viral? Then respond to people who comment on them–quickly. I don't want to make too big a deal about this, but let's put it this way–I'm currently writing a book called 60 Days to LinkedIn Mastery, which contains 60 LinkedIn tips, and this tip is definitely in the top - [Quick LinkedIn Tip - Customize Your URL.](https://joshsteimle.com/linkedin/linkedin-tip-customize-your-url.html) - Customizing your URL on LinkedIn is not mission-critical, but it’s free and takes all of a few seconds, and can make a difference in how others perceive you because it looks more professional, so why not do it right now? To change your public profile URL: 1. Click the Me icon at the top - [Slay The Same Dragon. Every Day.](https://joshsteimle.com/linkedin/slay-same-dragon-every-day.html) - I got this advice from a Forbes editor soon after I began to write for the publication in early 2013. He could have simply said "Focus!" but “slay the same dragon every day” stuck a lot better in my mind. I figure it might stick better in yours, too. What the Forbes editor meant - [Everyone Has A Story And Something To Say](https://joshsteimle.com/influence/everyone-has-story-something-say.html) - Each week when I send out my email newsletter I get responses. Sometimes I get a few, sometimes I get a lot. Sometimes the responses are technical questions, other times they're simply comments, and occasionally they turn into fascinating discussions. Recently I discovered that one of my subscribers is a former editor for the - [Personal Branding Is B2B Marketing](https://joshsteimle.com/marketing/personal-branding-b2b-marketing.html) - Last week I spoke at a marketing conference and afterward a woman came up to express her frustration. "I know it's not your fault," she started, "But the descriptions weren't clear and the program said you were going to talk about marketing on LinkedIn, and I thought you were going to talk about B2B marketing - [LinkedIn Quick Tip: Use Your Banner](https://joshsteimle.com/linkedin/linkedin-quick-tip-your-banner.html) - Your banner is that big horizontal space behind your profile photo. If you haven’t uploaded anything, it’s a default blue design, like this: Except without the sad emoji face, I added that. You may have thought about using that space before and then thought “Bah, I’m not a designer, and who cares what I - [All Influential People Have A Dream Funnel. What's Yours Look Like?](https://joshsteimle.com/influence/influential-dream-funnel.html) - You probably know, roughly at least, what you want your future to look like. College, job, marriage, family, start a business, travel, grandkids, retirement, write a book, etc. You may even have a few dreams you think about all the time. Things you want to have, do, or become. What many of us lack is - [My DoorDash Customer Service Experience](https://joshsteimle.com/customer-service/doordash-customer-service-experience.html) - Hi Tony, thanks for responding on Twitter. Some quick feedback on my experience as a new customer. Just want to be helpful, I hate to see good companies held back by things that are so easy to fix. My tone here is friendly/helpful, I'm not frustrated or angry or anything, it's more me wanting - [All The Marketing Hacks For My Book Crowdfunding Campaign](https://joshsteimle.com/linkedin/marketing-hacks-book-crowdfunding-campaign.html) - Note: This campaign is running May 15th through June 15th, 2019, so if you're reading this between those dates then this blog post isn't done yet, I'm still adding to it, and I'd love your suggestions! In this post I share everything I did to get the crowdfunding campaign for my new book 60 Days - [Everything I Know About LinkedIn Success](https://joshsteimle.com/linkedin/everything-linkedin-success.html) - Perhaps you're expecting a long read, after all, I just wrote a book on how to succeed on LinkedIn, so this post must include everything in that book, plus more, right? Instead, I can sum up everything I've ever learned about how to succeed on LinkedIn in a single word: Serve. If you want - [How do you optimize your LinkedIn profile for internships and job searches when you're still in college or have just graduated?](https://joshsteimle.com/linkedin/optimize-linkedin-college-student.html) - This question was asked on Quora: "How do you optimize your LinkedIn profile for internships and job searches when you're still in college or have just graduated?" My answer: I use The 7 Systems of Influence framework to work through questions like this. Vision: What do you want? That’s pretty straightforward, you want an internship - [5 Keys To Thought Leadership On LinkedIn](https://joshsteimle.com/linkedin/thought-leadership-linkedin.html) - Key #1: Change Your Mind About What "Thought Leadership" Is “But I don’t WANT to be a thought leader!” Wrong. You don’t want to do what you think thought leaders do, because when you think about thought leaders, you think of ego-driven, pompous, arrogant jerks who are constantly self-promoting and spamming you. That’s not thought - [10 Lessons From Stephen King On Writing](https://joshsteimle.com/writing/10-lessons-from-stephen-king-on-writing.html) - I have a thing about finishing books I start. The first book I ever started, but didn't finish, was a book by Stephen King. I wasn't that into the horror genre to begin with, and I found this particular book disgusting and repellant. It just wasn't my thing. It also tainted how I felt about - [How To Find Your Genius Zone](https://joshsteimle.com/influence/how-to-find-your-genius-zone.html) - I have a friend we’ll call Jeff. Jeff is a smart guy with a lot of talents. He’s started multiple seven-figure businesses. He could be a professional artist if he wanted to. He could do just about anything. And that’s why he was broke. Jeff and I trade coaching services. One our monthly calls - [How To Find Your Ideal Audience](https://joshsteimle.com/influence/how-to-find-your-ideal-audience.html) - If you read my post about a Dream Funnel you now have a clear vision of your future. If you read my post about a genius zone, you know what makes you uniquely suited to turn that vision into reality. The next question is: Who do you need to influence in order to achieve your - [The Best Way To Use LinkedIn To Generate Leads](https://joshsteimle.com/linkedin/best-way-use-linkedin-generate-leads.html) - "I need more leads!" Whether you're in sales or an entrepreneur (which means you're also in sales) you've thought this to yourself or said it out loud. I said it to myself for the first time in December, 1999. That was right after I started my marketing agency MWI. I was on the phone talking - [5 Ways To Get Value From LinkedIn With Less Than 5 Minutes Per Week](https://joshsteimle.com/linkedin/linkedin-5-min-week.html) - You're busy? Me too. Here are five ways you can benefit from LinkedIn in less than five minutes per week. 1. Review Your Title If your LinkedIn title matches the job title on your business card you may want to consider updating it. The problem is your job title doesn’t tell anyone what you do - [Why The 7th System Is Love](https://joshsteimle.com/influence/why-7th-system-love.html) - In back of the house where I was born and raised in sunny Southern California, there are six handprints in cement. The first two are from my parents. The next three are from my older siblings. In newer cement, is my handprint. Before my handprint was added, when I was young but old enough to - [How To Perform A 7 Systems Of Influence Self Audit](https://joshsteimle.com/influence/7-systems-influence-self-audit.html) - When I onboard coaching clients or participants in my mastermind, I take them through a 2-hour, 7 Systems of Influence audit to find out where they're at currently in terms of what they want, and the assets they have that will help them get there. Here is the exact script I use as I go - [How To Be A Great Podcast Guest](https://joshsteimle.com/influence/how-be-great-podcast-guest.html) - At this point I've been a guest on 80+ podcasts, and I've also recorded over 70+ podcast episodes. Here are my top nine tips on how to be a great podcast guest: 1. Be overly gracious. No matter how big a deal you are, nor how small a deal the host is, say "Thank you - [How To Find Your True Self](https://joshsteimle.com/influence/how-find-your-true-self.html) - I created The 7 Systems of Influence to help people achieve their biggest, wildest dreams, but I ran into a problem along the way–the people I worked with weren't dreaming BIG enough. Then I ran into an even bigger problem–I wasn't dreaming big enough. I don't mean my clients and I should have been putting - [The Four Fundamentals of Education](https://joshsteimle.com/education/four-fundamentals-education.html) - Note: I first published this in the South China Morning Post while I was living in Hong Kong. It has been revised slightly from its original version. Parents in Hong Kong care about the education of their children like nowhere else I’ve ever known. Where else are children as young as two and a half - [30+ Top Books On Education](https://joshsteimle.com/education/top-books-education.html) - Many of these books are directly related to children, learning, and education, while others may appear to have a more tenuous link. I've included them because each one has played a significant role influencing my philosophies around education, such as context-based-learning and The Four Fundamentals of Education. Note: I update this list frequently. The Talent - [Power Messages: How Simple Phrases Can Build Massive Influence](https://joshsteimle.com/influence/power-messages-influence.html) - What kinds of life-changing, “full of power” messages have people shared with you in your life? Maybe a kind word from a boss helped you feel you could land a project that had you nervous—and knocking that project out of the park led to a promotion. Or perhaps something a parent whispered to you each - [Your “Start From Scratch” Game Plan](https://joshsteimle.com/influence/your-start-from-scratch-game-plan.html) - Last week I was inspired by a tweet from Larry Kim on how to succeed with zero talent. This got me thinking about how, when I was a college student, I may have had some talent, but I was starting from nothing. I’ve come a ways in the past 20 or so years since I - [How To Homeschool During A Global Pandemic](https://joshsteimle.com/education/how-homeschool-global-pandemic.html) - Imagine a virus suddenly wreaked havoc on the world and everyone went into isolation. You have to work from home. Your kids' school is closed for the foreseeable future. What do you do? How do you get started? What if you're a single parent? Comforting Facts About Homeschooling 1. Yes, you can homeschool as a - [Thought Leadership in a Time of Crisis](https://joshsteimle.com/influence/thought-leadership-crisis.html) - "...by all accounts, this recession is the severest since the Great Depression. The wave of bad economic news is eroding confidence and buying power, driving consumers to adjust their behavior in fundamental and perhaps permanent ways." If you're reading this in March, 2020, you might think that was a headline from the day I wrote - [7 Lessons From Two Decades of Remote Work](https://joshsteimle.com/entrepreneur/lessons-decades-remote-work.html) - I quit my job. It was December, 1999. I had gotten married three months earlier. My wife and I were both students at Brigham Young University in Provo, Utah. We were poor. We had one, cheap car, with no air conditioning, and lived in a small studio apartment with cinderblock walls and a vintage fridge, - [3 Big Questions For Thought Leaders](https://joshsteimle.com/influence/big-questions-thought-leaders.html) - "We need sales, fast!" "Could producing thought leadership help?" "Yes! Get me a blog post, right now! Can we get some coverage in Forbes? Share a bunch of stuff on social media!" "Wait, what kind of content?" "Anything! What's in the news? What are people paying attention to? Do something connected to that! Just hurry!" ## Pages - [Home](https://joshsteimle.com/) - [My Story](https://joshsteimle.com/about) - If you want to talk to me about becoming your book coach, check out my book coaching page. If you're looking for a short bio or my headshot, or are interested in having me speak at your event or to your company, check out my speaker page. If you're ready for the looooong TL;DR version - [Subscribe to My Newsletter](https://joshsteimle.com/subscribe) - Try it out–if it's not your thing there's an easy unsubscribe link at the bottom of every email. What You'll Get If You Subscribe Reading recommendations. I read 100-150 books each year, and I share the ones I like best. Book writing tips for those looking to publish a book. Other news and miscellany. Newsletters - [Book Coaching](https://joshsteimle.com/book-coach) - If you're looking for a book coach to make writing, publishing, and leveraging your book easy, you've come to the right place. But first, let me tell you a story...(unless you want to jump straight to how to hire me) Once upon a time, on a dark night during a cold cold winter in Utah, - [Speaker Images & Bio](https://joshsteimle.com/speaker/speaker-images-bio) - Images & Bio Images Click to download high-res versions. Social Media Links https://www.linkedin.com/in/joshsteimle/ https://www.instagram.com/joshsteimle/ https://twitter.com/joshsteimle/ https://www.facebook.com/joshsteimle/ Bio Short copy-and-paste bio (edit as needed): A Wall Street Journal and USA Today bestselling author, Josh Steimle generated over $10M in revenue for various businesses he owns by building a thought leadership system that includes books, speaking appearances, - [Thank you for subscribing!](https://joshsteimle.com/thank-you-for-subscribing) - The only thing left to do is check your inbox to confirm your subscription to my email. But one more thing before you go–are you interested in writing a book? Then get yourself some free book coaching from yours truly which comes with your free copy of The Published Author Workbook! - [International Keynote Speaker](https://joshsteimle.com/speaker) - Programs & Fees As a keynote speaker, in my workshops, and as a guest on TV, radio, and podcasts I primarily speak about The 7 Systems of Influence, a framework developed from 20 years of experience as a CEO and my research on leadership, psychology, and marketing. Sometimes I do an entire presentation focused on - [The 7 Systems of Influence](https://joshsteimle.com/7-systems-of-influence) - Knowledge is not power. You may know everything, but without influence you can't do anything. If knowledge were enough then all you would need to do to raise perfect children would be to watch a video on parenting, reading a business book would be all you need to run a successful business, and attending a - [Thank You!](https://joshsteimle.com/coaching/app-thank-you) - Thank you for applying to the 7 Systems Executive Influence coaching program! If tomorrow is a business day then I or a member of my team will be in touch within the next 24 hours. In the meantime please subscribe to my email list if you haven't already done so. - [Check My Availability](https://joshsteimle.com/availability) - Let's Talk Thank you for considering me as a speaker for your event! Please fill out the form below to receive more information about my availability and fee schedule. In most cases I or someone from my team will get back to you within 24 hours. - [My Companies](https://joshsteimle.com/companies) - The reason I start and run companies is to maximize human potential. I don't want that work to end when I die. I created Pando Partners to last for the next 500 years. It's not only the vehicle for all the businesses I create, it's designed to keep launching and growing companies for hundreds of - [7 Systems Executive Coaching](https://joshsteimle.com/coaching) - Once upon a time, during a cold winter in Utah, the pipes in our house froze. Not knowing much about plumbing, I called a plumber and paid the extra fee for him to rush over. He came over, went to some pipes in the basement, and showed me how an air intake was blowing cold - [Executive Influence Coaching](https://joshsteimle.com/coaching/executive-coaching) - You're a successful executive. You're well known at your company and within your industry, but you have experience, knowledge, and insights you want to share with a wider audience. You know that spreading your message will lead to influence and that increased influence will benefit your company, your career, as well as those who listen - [Book Club](https://joshsteimle.com/book-club) - I consume books the way a starving man eats KFC. Want to join me? Here are some of my favorite reads, especially chosen for entrepreneurs, marketers, and aspiring thought leaders. - [Published Author Mastermind](https://joshsteimle.com/coaching/7systems-mastermind) - Note: This is a 12-month program and registration closes July 15, 2020. No exceptions! "You should write a book." Has anyone said that to you? Have you ever said it to yourself? Are you an entrepreneur with a business doing at least $1M in annual revenue? Then you should write a book, and here's why... - [Published Author Mastermind Application](https://joshsteimle.com/coaching/app-mastermind) - Ready to join the Published Author Mastermind? Submit the form below and I'll contact you to set up a free consultation. - [7 Systems Executive Coaching Application](https://joshsteimle.com/coaching/app-coaching) - Ready to become a more influential executive or entrepreneur? Please submit the form below and I'll contact you to set up a free consultation. - [I'm glad we worked this out.](https://joshsteimle.com/subscribe-thanks) - You like me, you really like me! I don't want to let you down, so here's what you can expect by remaining subscribed to my email list: My latest research on The 7 Systems of Influence Tips on how to build your personal brand and create thought leadership content Occasional updates about where I'm speaking - [7 Systems $1M Mastermind](https://joshsteimle.com/coaching/1m-mastermind) - I started my marketing agency MWI in 1999 and stumbled my way forward until 2013 when I almost went out of business. Only then did I begin to build my personal brand and engage in thought leadership, reluctantly at first, but with more enthusiasm as I realized it was a great vehicle to serve others - [Privacy Policy](https://joshsteimle.com/privacy-policy) - The Most Awesomest Privacy Policy Ever I'm providing this Privacy Policy to inform you of my policies and procedures regarding the collection, use and disclosure of personally identifiable information received from users of this website, located at https://joshsteimle.com ("Site" ). These policies apply to any business transacted by myself, Joshua James Steimle, as an individual, - [What Others Say](https://joshsteimle.com/speaker/testimonials) - What Others Say 50 Inspirational Entrepreneurs to Watch in 2017 - Entrepreneur Magazine 8 Content Marketers to Follow in 2017 - Inc. Magazine The Top 10 Social Marketing Influencers to Keep An Eye on in 2017 - Social Media Explorer Praise for Chief Marketing Officers at Work: 5 Best Business Books of 2016 - Success Magazine, 11 Marketing Books - [Speaking Schedule](https://joshsteimle.com/speaker/schedule) - Speaking Schedule Check Availability Want to check my availability or discuss your event further to see if there's a great match? Start a Conversation - [Speaking Video Samples](https://joshsteimle.com/speaker/speaking-video-samples) - Speaking Video Samples I've spoken live hundreds of times at conferences, universities, and corporations, to small groups as well as to a 1,000+ TEDx audience and to other audiences numbering in the thousands. I've also been interviewed for radio and TV as an expert source for articles and on more than 70 podcasts. Here are - [Most Requested Speaking Topics](https://joshsteimle.com/speaker/speaking-topics) - What I Speak About Videos Images & Bio What Others Say Schedule Contact I speak on topics related to the role of the chief marketing officer, digital marketing, entrepreneurship, and how to become an industry influencer. I typically give keynotes but also deliver workshops and participate on panels. Favorite topics include: The 7 Systems of Influence How did the most - [LinkedIn Thought Leadership Quickstart Guide](https://joshsteimle.com/linkedin-thought-leadership-guide) - If you have knowledge in your head that will benefit others then you have an obligation to share it. Perhaps you know how to: Launch successful businesses Write compelling content Speak in public Manage complex projects Lead people Navigate the law Dive deep into numbers Whatever your skill, there are thousands, if not millions, of - [LinkedIn Done-For-You](https://joshsteimle.com/consulting/linkedin-dfy) - Problem(s) You're a successful executive, and now: You want to get promoted You're looking to switch careers/jobs You want to grow your business You want to sell more You want to share your knowledge You want to build your personal brand All of the above LinkedIn is no longer merely a website with a bunch - [Executive Influence Coaching for the CEO](https://joshsteimle.com/coaching/ceo-coaching) - You're a successful CEO. You're well known at your company and within your industry, but you have experience, knowledge, and insights you want to share with a wider audience. You know that spreading your message will lead to influence, and that increased influence will benefit your company, your career, as well as those who listen to - [Subscribe to My Weekly Newsletter](https://joshsteimle.com/subscribe-gdpr-consent) - What You'll Get 7-step checklist on how to create your personal brand tagline. Subscribe, confirm, and the PDF download is yours. If you want to become a writer, speaker, or other influential individual, this is your first step. Unapologetic selling. Once a week I'll be selling you on hiring my marketing agency, signing up for - [Optimize Your LinkedIn Profile](https://joshsteimle.com/linkedin-optimization) - free download People are searching for you on LinkedIn. Can they find you when you want them to? When they find you, do they like what they see? In this free download you'll learn 13 steps you need to take today to optimize your LinkedIn profile to match your personal brand, show up in searches, - [The Contributor Roadmap](https://joshsteimle.com/contributor-roadmap-cmo) - free download What impact could you make as a contributor to a top business publication? In partnership with Influencer Inc, I created this free PDF based on research from over 60 interviews with contributors to publications like Forbes, Inc., and Entrepreneur. These are the proven steps they and thousands of others have taken to land - [Thank You!](https://joshsteimle.com/consulting/linkedin-dfy/apply-thank-you) - Thank you for applying to my Influential Executive: LinkedIn "done-for-you" service! If tomorrow is a business day then I or a member of my team will be in touch within the next 24 hours. In the meantime please subscribe to my email list if you haven't already done so, and also join the Influencer Inc - [LI DFY Application](https://joshsteimle.com/consulting/linkedin-dfy/apply) - Ready to become a more influential executive using the power of LinkedIn? Please submit the form below. - [Marketing Consultant](https://joshsteimle.com/consulting) - I train CEOs, CMOs, and their teams to use thought leadership, personal branding, PR, digital marketing, and influence to build their businesses. My clients work with me because of my skills and experience: Founded a marketing agency in 1999 with offices in the US, UK, Singapore, Hong Kong, and China. Consulted with organizations like Sony, LG, - [Influencer Coaching for Executives](https://joshsteimle.com/influencer-coaching) - You're the CEO, COO, CMO, or other C-suite executive at a Fortune 500 firm. You've already had a successful career, but there's more to come. You're well known at your company, and perhaps within your industry, but you have experience, knowledge, and insights you want to share with a wider audience. You know that spreading - [Executive Influence Coaching for Chief Marketing Officers](https://joshsteimle.com/coaching/cmo-coaching) - You're a successful CMO at a successful company. You're well known at your company, of course, and perhaps within your industry, and you have experience, knowledge, and insights you want to share with a wider audience who doesn't know you--yet. You know that spreading your message will be good for your company, your career, and those - [Executive Influence Coaching For Marketing Agency Owners](https://joshsteimle.com/coaching/agency-coaching) - I started my agency in 1999 in Provo, Utah. From that moment until 2013 I did almost everything wrong. I made every mistake in the book. As a result, my agency's annual revenues never exceeded $500,000 USD. By early 2013 we were nearly out of business. Today, I have a multi-million dollar agency with offices - [Currently Accepting Applications for the Power Publishing: Contributor Masterclass](https://joshsteimle.com/become-writer-contributor) - Now you have the behind-the-curtain insights you need to publish in some of the world’s most prestigious publications... Dear friend, If you’ve ever wanted to write articles that jump straight to the top of Google, give you instant credibility and respect as the expert in your niche, and add millions to your bottom line - [Power Publishing: Contributor Masterclass Application](https://joshsteimle.com/power-publishing-masterclass-application) - Thank you for your interest in the Power Publishing: Contributor masterclass! I will respond to your application within 24 hours. - [Thank You!](https://joshsteimle.com/thank-you) - I will get back to you within 24 hours. In the meantime, have you joined my Influencer Inc Facebook group yet? - [Books](https://joshsteimle.com/books) - Looking for my book reviews? Those are here. Below are the books I've written or are working on. CMOs at Work In Chief Marketing Officers at Work: How Top Marketing Executives Build Customer Loyalty (Apress, 2016), Josh Steimle interviews 30 individuals holding the top marketing title in their organizations. Learn more Influencer Inc Get a book - [Press](https://joshsteimle.com/press) - This is where I keep track of all the articles I have written for publications other than this blog, and also includes other media references to me or my business interests. I publish updates to this list in my newsletter, and you can also grab this handy RSS feed. - [Learn the Future of Marketing From 29 Top CMOs](https://joshsteimle.com/books/cmos-at-work) - What Top Marketers Are Saying About Chief Marketing Officers at Work The role of marketing has shifted from art to science, and nowhere is that more visible than in these interviews with CMOs who are not just creative thinkers, but heavy technologists. If you want to be a marketer of the future, rather than the - [Invitation](https://joshsteimle.com/invitation) - [Invite a Friend to Become an Influencer](https://joshsteimle.com/invite-a-friend-to-become-an-influencer) - If you've gotten value from my free course on how to become an influencer why not share it with a friend? Just fill out the form below and we'll send an invitation right now. - [Sorry to see you go!](https://joshsteimle.com/unsubscribed) - I get it. You're busy. You don't like my writing. You think I'm ugly. I'll go eat a few pints of ice cream now. But just in case you clicked on that "unsubscribe" link by accident, you can resubscribe here! What You'll Get PR. A list of articles I'm working on for Inc., Forbes, TechCrunch, Mashable, - [Free Chapter: Chief Marketing Officers at Work](https://joshsteimle.com/cmos-at-work-free-chapter) - Thank you for your interest in my new book Chief Marketing Officers at Work! To get your free chapter enter your name and email below and you'll have it within seconds. - [Refund Policy](https://joshsteimle.com/refund-policy) - The Quick and Easy Refund Policy With regards to services provided through Influence Global, LLC, which entity I set up to process payments for speaking engagements, book sale royalties, consulting fees, course fees, and any other revenue I may be privileged to obtain, I provide the following refund policies for the respective services: Speaking engagements: If - [Influencer Inc](https://joshsteimle.com/books/influencer-inc) - I want to help you become an influencer. I want to help you get paid to speak, land a book deal, win coverage in major media, grow a social media following, build an email list, and have the financial freedom to do whatever you want to do in life. I run a digital marketing agency. Three years ago - [Press test](https://joshsteimle.com/press-test) - [Get Updates Via Email](https://joshsteimle.com/email-signup) - You don’t have to visit my blog to stay up-to-date. Instead, you can get updates via email. Whenever I post fresh content, I will send you an email message. Just fill out the simple form below. You can unsubscribe at any time. - [You're Confirmed!](https://joshsteimle.com/confirmed) - Congrats! You'll begin receiving my email updates shortly. Want more? Join me on: Twitter Instagram LinkedIn Facebook Snapchat - [Thanks for Signing Up!](https://joshsteimle.com/influencer-inc-signup-thankyou) - Thanks for signing up for my free 7-email Influencer Inc course! Your first lesson should be arriving in your inbox shortly. Make sure you've whitelisted email from josh@mwi.com so you don't miss out on anything. Want to connect with me and other influencers who are hustling to make great things happen? Join the exclusive Influencer - [Thank You!](https://joshsteimle.com/thank-you-invitation) - So glad you found enough value in my free Influencer Inc course to invite a friend. Would you like to invite someone else? If you're through sending invitations, please join the private Influencer Inc community where you can network with other influencers and ask me questions directly. - [Contact](https://joshsteimle.com/contact) - Yes, I would be happy to speak at your event, contribute a quote for your article, write a guest post for your blog, or contribute an article to your publication. The best way to get in touch is via email at josh@mwi.com. No matter where I am in the world I'm constantly checking email. Please don't - [Subscription Preferences Updated](https://joshsteimle.com/sub-update-influencer-removed) - Thanks for updating your email preferences! If you didn't want to remove yourself from receiving influencer related content and were just testing the link or accidentally clicked on it, fill in the form below to add yourself back and continue receiving influencer related content from me. - [Subscription Preferences Updated](https://joshsteimle.com/sub-update-cmo-removed) - Thanks for updating your email preferences! If you didn't want to remove yourself from receiving CMO related content and were just testing the link or accidentally clicked on it, fill out the form below to add yourself back and continue receiving CMO related content from me. - [Test](https://joshsteimle.com/test-page) ## Books - [$100M Offers: How To Make Offers So Good People Feel Stupid Saying No by Alex Hormozi](https://joshsteimle.com/book-club/100m-offers-alex-hormozi) - Maybe I liked this book more because I expected less. Hormozi delivers practical advice that goes far beyond what the cover implies. - [Deep Work by Cal Newport](https://joshsteimle.com/book-club/deep-work-review-cal-newport) - How would you like to publish more books, articles, or papers? And not just more, but better ones. Enter deep work. - [The ONE Thing: The Surprisingly Simple Truth Behind Extraordinary Results by Gary Keller and Jay Papasan](https://joshsteimle.com/book-club/the-one-thing-gary-keller-jay-papasan) - The surprisingly simple truth behind extraordinary results is that you're trying to do too much, and you need to do less. Specifically, you need to do one thing. - [The 80/20 Principle by Richard Koch](https://joshsteimle.com/book-club/80-20-principle-richard-koch) - You're wasting 80% of your time and effort. This book will help you figure out how to use 20% of your time to get 80% of the results you want. - [80/20 Sales & Marketing by Perry Marshall](https://joshsteimle.com/book-club/80-20-sales-marketing-perry-marshall) - There are $10 tasks, $20 tasks, $100 tasks, $1,000 tasks, and $10,000 tasks, and you, as the expert you are, should be focused on $10,000 tasks. - [The Prosperous Coach by Steve Chandler and Rich Litvin](https://joshsteimle.com/book-club/prosperous-coach-steve-chandler-rich-litvin) - If I could recommend only one book to any current or aspiring coach, it might be this one. - [Getting More by Stuart Diamond](https://joshsteimle.com/book-club/getting-more-by-stuart-diamond) - Don't let the title turn you off. Getting More is not about manipulation, control, or domination. It's about effectively communicating and working with others. - [Smartcuts by Shane Snow](https://joshsteimle.com/book-club/smartcuts-by-shane-snow) - "Smartcuts." Oh yeah, that's clever, isn't it? I wasn't sure about the title either, but the book starts off with an intriguing story about a college student breaking the world's record for defeating Super Mario Bros., and just gets better from there. - [Growth Hacker Marketing by Ryan Holiday](https://joshsteimle.com/book-club/growth-hacker-marketing-by-ryan-holiday) - The best introduction and overview I've found to growth hacking or growth hacker marketing. A short, quick, easy read. - [Titan: The Life of John D. Rockefeller, Sr. by Ron Chernow](https://joshsteimle.com/book-club/titan-ron-chernow) - Money changes people. The life of John D. Rockefeller, oil magnate, is a warning to every entrepreneur. - [Thinking, Fast and Slow by Daniel Kahneman](https://joshsteimle.com/book-club/thinking-fast-and-slow-by-daniel-kahneman) - You won't believe how much of what we know about how people think came from the studies Kahneman and his buddies performed, and how relevant they are to your job. - [Youtility: Why Smart Marketing Is about Help Not Hype by Jay Baer](https://joshsteimle.com/book-club/youtility-why-smart-marketing-is-about-help-not-hype-by-jay-baer) - Tired of selling? Want customers to come to you, already sold? This book shows you how to make it happen. - [Boyd by Robert Coram](https://joshsteimle.com/book-club/boyd-robert-coram) - A most fascinating biography every startup entrepreneur should read–if he wants his business to survive. - [Quiet: The Power of Introverts in a World That Can't Stop Talking by Susan Cain](https://joshsteimle.com/book-club/quiet-the-power-of-introverts-in-a-world-that-cant-stop-talking-by-susan-cain) - Introverts have just as much to contribute as extroverts, but we listen to and trust extroverts more. Why? And how can we change? These and other questions are answered in Susan Cain's book. - [Platform: Get Noticed in a Noisy World by Michael Hyatt](https://joshsteimle.com/book-club/platform-get-noticed-in-a-noisy-world-by-michael-hyatt) - My #1 book recommendation when it comes to thought leadership. - [Scrum: The Art of Doing Twice the Work in Half the Time by Jeff Sutherland](https://joshsteimle.com/book-club/scrum-the-art-of-doing-twice-the-work-in-half-the-time) - I rarely read books more than once, especially business or work related books. But I read Scrum four times in a row, in four days. - [Getting Things Done: The Art of Stress-Free Productivity by David Allen](https://joshsteimle.com/book-club/getting-things-done-the-art-of-stress-free-productivity) - If you only read one personal productivity book, this should be it. - [Work Rules!: Insights from Inside Google That Will Transform How You Live and Lead by Laszlo Bock](https://joshsteimle.com/book-club/work-rules-insights-from-inside-google-that-will-transform-how-you-live-and-lead) - HR doesn't strike me as a fascinating topic, but this book is fascinating. - [On Writing: A Memoir of the Craft by Stephen King](https://joshsteimle.com/book-club/on-writing-stephen-king) - Not a fan of Stephen King's writing, except for this book, which is the best book on writing--ever. - [Founders at Work: Stories of Startups' Early Days by Jessica Livingston](https://joshsteimle.com/book-club/founders-at-work-jessica-livingston) - I heard that Josh Coates, CEO of Instructure, said this is the only book entrepreneurs need to read. - [Who: The A Method for Hiring by Geoff Smart and Randy Street](https://joshsteimle.com/book-club/who-the-a-method-for-hiring-by-geoff-smart-and-randy-street) - Everyone loves Good to Great and the part about getting the right people in the right seats on the bus. This is the book that tells you how to do that. - [The Go-Giver by Bob Burg and John David Mann](https://joshsteimle.com/book-club/go-giver-bob-burg-john-david-mann) - If you provide great value, money and success will take care of themselves. If you don’t believe it, try it for a month and see what happens. But read the book first. - [The Power of Habit: Why We Do What We Do in Life and Business by Charles Duhigg](https://joshsteimle.com/book-club/power-habit-duhigg) - Control your habits so your habits don't control you. - [Trust Me, I'm Lying: Confessions of a Media Manipulator by Ryan Holiday](https://joshsteimle.com/book-club/trust-me-lying-ryan-holiday) - Want to do your own PR? Start here. - [Creativity, Inc. by Ed Catmull](https://joshsteimle.com/book-club/creativity-inc-catmull) - One of my top five business books of all time. - [Talk Like TED: The 9 Public-Speaking Secrets of the World's Top Minds by Carmine Gallo](https://joshsteimle.com/book-club/talk-like-ted-carmine-gallo) - Want to give a TEDx talk? Read this first. - [As a Man Thinketh by James Allen](https://joshsteimle.com/book-club/as-a-man-thinketh-james-allen) - The most quotable book, ever. - [Mindset: The New Psychology of Success by Carol Dweck](https://joshsteimle.com/book-club/mindset-carol-dweck) - Succeed or fail, it's really up to you. If you don't feel like it's in your control, you will after you read this book. - [The Founder's Dilemmas by Noam Wasserman](https://joshsteimle.com/book-club/founders-dilemmas-noam-wasserman) - If you're starting a company, this is THE BOOK on what to do and what not to do when creating your leadership team. - [Content Inc.: How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses by Joe Pulizzi](https://joshsteimle.com/book-club/content-inc-joe-pulizzi) - Want to do what you love, help others, and make money? This book shows you how. - [The Power of Self-Confidence: Become Unstoppable, Irresistible, and Unafraid in Every Area of Your Life by Brian Tracy](https://joshsteimle.com/book-club/power-self-confidence-brian-tracy) - What would you do today if a positive outcome were guaranteed? - [Ego is the Enemy by Ryan Holiday](https://joshsteimle.com/book-club/ego-is-the-enemy-by-ryan-holiday) - I don't have any tattoos and never will, but I can easily understand why Ryan Holiday has "Ego is the Enemy" tattooed on one forearm, and the title of his last book The Obstacle is the Way tattooed on the other. - [Virtual Freedom by Chris Ducker](https://joshsteimle.com/book-club/virtual-freedom-by-chris-ducker) - Trying to figure out that whole virtual assistant thing? - [Everybody Writes: Your Go-To Guide to Creating Ridiculously Good Content by Ann Handley](https://joshsteimle.com/book-club/everybody-writes-ann-handley) - Everybody is a writer. Not everybody knows it yet. - [Scaling Up by Verne Harnish](https://joshsteimle.com/book-club/scaling-up-verne-harnish) - Rarely do I give out five star ratings, but this is the most immediately useful business book I've ever read, and every entrepreneur and executive needs to read it. - [Profit First by Mike Michalowicz](https://joshsteimle.com/book-club/profit-first-mike-michalowicz) - The normal way to run a business is to take your revenue, spend what you have to in order to run your business, and then what's left over is your profit. Profit First flips that and says take your profit out first, then run your business with what's left. - [Radical Candor by Kim Scott](https://joshsteimle.com/book-club/radical-candor-kim-scott) - Radical Candor is not about being a jerk, just the opposite. It's not about changing your personality to be someone you aren't. It's about giving all of us the tools we need to make communication easier and more effective. - [The Charisma Myth: How Anyone Can Master the Art and Science of Personal Magnetism by Olivia Fox Cabane](https://joshsteimle.com/book-club/charisma-myth-cabane) - You can use these tools to manipulate others, just like you can use words to manipulate others, but you would never stop learning new words so as to not manipulate others. ## Press Items - [5 Tips for Tailoring PR Strategies to Different Audiences](https://joshsteimle.com/press-item/5-tips-for-tailoring-pr-strategies-to-different-audiences) - [Digital PR in the Age of AI: What Still Works?](https://joshsteimle.com/press-item/digital-pr-in-the-age-of-ai-what-still-works) - [How much does it cost to redesign a website?](https://joshsteimle.com/press-item/how-much-does-it-cost-to-redesign-a-website) - [6 Business Leaders on How Higher Purpose Drives Them Professionally](https://joshsteimle.com/press-item/6-business-leaders-on-how-higher-purpose-drives-them-professionally) - [What are some recession-proof business ideas?](https://joshsteimle.com/press-item/what-are-some-recession-proof-business-ideas) - [What is Content Marketing and Why Does It Matter?](https://joshsteimle.com/press-item/what-is-content-marketing-and-why-does-it-matter) - [12 must-read leadership books from business leaders](https://joshsteimle.com/press-item/12-must-read-leadership-books-from-business-leaders) - [11 Tips for Hiring Workers in a Labor Shortage](https://joshsteimle.com/press-item/11-tips-for-hiring-workers-in-a-labor-shortage) - [How can I build an effective LinkedIn profile? 20 tips from influencers](https://joshsteimle.com/press-item/how-can-i-build-an-effective-linkedin-profile-20-tips-from-influencers) - [WHAT’S THE BEST CAREER FOR A SINGLE MOTHER?](https://joshsteimle.com/press-item/whats-the-best-career-for-a-single-mother) - [How do you measure ROI in public relations?](https://joshsteimle.com/press-item/how-do-you-measure-roi-in-public-relations) - [12 LinkedIn Tips and Tricks for Construction Companies](https://joshsteimle.com/press-item/12-linkedin-tips-and-tricks-for-construction-companies) - [The 10 Most Highly-Rated Books On Mindfulness](https://joshsteimle.com/press-item/the-10-most-highly-rated-books-on-mindfulness) - [11 Proven Ways to Fit Exercise into a Busy Schedule](https://joshsteimle.com/press-item/11-proven-ways-to-fit-exercise-into-a-busy-schedule) - [Creative Ways to Grow Your Small Business Customer Base](https://joshsteimle.com/press-item/creative-ways-to-grow-your-small-business-customer-base) - [The power of influence](https://joshsteimle.com/press-item/the-power-of-influence) - [15 Essential Questions To Ask a Digital Marketing Agency](https://joshsteimle.com/press-item/15-essential-questions-to-ask-a-digital-marketing-agency) - [What Business Can I Start in High School?](https://joshsteimle.com/press-item/12931) - [Marketing Strategy: The Complete Guide For Small Businesses](https://joshsteimle.com/press-item/marketing-strategy-the-complete-guide-for-small-businesses) - [8 Ways to Unleash the Power of Thought Leadership](https://joshsteimle.com/press-item/8-ways-to-unleash-the-power-of-thought-leadership) - [What Are Some Books About Improving Memory?](https://joshsteimle.com/press-item/what-are-some-books-about-improving-memory) - [The joy of maximizing human potential with Josh Steimle (USA)](https://joshsteimle.com/press-item/the-joy-of-maximizing-human-potential-with-josh-steimle-usa) - [What is the last book you read and enjoyed?](https://joshsteimle.com/press-item/what-is-the-last-book-you-read-and-enjoyed) - [IMPLEMENT KEYNOTE SPEAKING INTO YOUR PERSONAL BUSINESS STRATEGY: 12 TIPS](https://joshsteimle.com/press-item/implement-keynote-speaking-into-your-personal-business-strategy-12-tips) - [Advertising and marketing execs share what they will be focusing on with their clients in 2023](https://joshsteimle.com/press-item/advertising-and-marketing-execs-share-what-they-will-be-focusing-on-with-their-clients-in-2023) - [How do you change a failing business?](https://joshsteimle.com/press-item/how-do-you-change-a-failing-business) - [Florida newspaper calls state ‘crimson hellscape’ after historic GOP victories, later stealth edits](https://joshsteimle.com/press-item/florida-newspaper-calls-state-crimson-hellscape-after-historic-gop-victories-later-stealth-edits) - [Twitter staff pen open letter to Musk demanding to ‘keep jobs, pick winners and losers, retain benefits’](https://joshsteimle.com/press-item/twitter-staff-pen-open-letter-to-musk-demanding-to-keep-jobs-pick-winners-and-losers-retain-benefits) - [Investor's Inflation Rant Over $28 Taco Bell Meal Has Social Media Cackling](https://joshsteimle.com/press-item/investors-inflation-rant-over-28-taco-bell-meal-has-social-media-cackling) - [CBS News ripped for promoting study saying gender surgery for 14-year-olds 'improves' their lives](https://joshsteimle.com/press-item/cbs-news-ripped-for-promoting-study-saying-gender-surgery-for-14-year-olds-improves-their-lives) - [LinkedIn Professionals Share Their Best Unusual LinkedIn Marketing Hack](https://joshsteimle.com/press-item/linkedin-professionals-share-their-best-unusual-linkedin-marketing-hack) - [Content Marketing and HARO: How Both Work Together](https://joshsteimle.com/press-item/content-marketing-and-haro-how-both-work-together) - [5 Quick Sources of Inspiration for New, Engaging LinkedIn Posts](https://joshsteimle.com/press-item/5-quick-sources-of-inspiration-for-new-engaging-linkedin-posts) - [4 Ways to Make High-Quality Connections on LinkedIn](https://joshsteimle.com/press-item/4-ways-to-make-high-quality-connections-on-linkedin) - [5 Copywriting Tips to Better Help You Master Messaging On LinkedIn](https://joshsteimle.com/press-item/5-copywriting-tips-to-better-help-you-master-messaging-on-linkedin) - [LGBTQ+ chat room encourages teens to discuss gender, sexuality with adults without parental consent](https://joshsteimle.com/press-item/lgbtq-chat-room-encourages-teens-to-discuss-gender-sexuality-with-adults-without-parental-consent) - [Update Your LinkedIn Profile... Now](https://joshsteimle.com/press-item/update-your-linkedin-profile-now) - [How to Make Your LinkedIn Profile Stand Out](https://joshsteimle.com/press-item/how-to-make-your-linkedin-profile-stand-out) - [5 Tips for Creating LinkedIn Posts That Will Drive Valuable Engagement](https://joshsteimle.com/press-item/5-tips-for-creating-linkedin-posts-that-will-drive-valuable-engagement) - [5 Rock-Solid Networking Rules to Always Follow On LinkedIn](https://joshsteimle.com/press-item/5-rock-solid-networking-rules-to-always-follow-on-linkedin) - [LinkedIn: 6 Things to Keep in Mind When Connecting With Someone You Don't Know](https://joshsteimle.com/press-item/linkedin-6-things-to-keep-in-mind-when-connecting-with-someone-you-dont-know) - [5 Tips for Using LinkedIn to Become a Bonafide Thought Leader](https://joshsteimle.com/press-item/5-tips-for-using-linkedin-to-become-a-bonafide-thought-leader) - [5 Quick Fixes to Improve Your LinkedIn Profile](https://joshsteimle.com/press-item/5-quick-fixes-to-improve-your-linkedin-profile) - [5 Mistakes 99% of LinkedIn Profiles Contain](https://joshsteimle.com/press-item/5-mistakes-99-of-linkedin-profiles-contain) - [Mightier than the Sword: Using a Book to Market Your Business with Josh Steimle](https://joshsteimle.com/press-item/mightier-than-the-sword-using-a-book-to-market-your-business-with-josh-steimle) - [Books List: 60 Days to LinkedIn Mastery](https://joshsteimle.com/press-item/books-list-60-days-to-linkedin-mastery) - [Writing, Publishing and Promoting “60 Days to LinkedIn Mastery”](https://joshsteimle.com/press-item/writing-publishing-and-promoting-60-days-to-linkedin-mastery) - [How to Optimize Your LinkedIn Profile, According to Josh Steimle, Author of ’60 Days to LinkedIn Mastery’](https://joshsteimle.com/press-item/how-to-optimize-your-linkedin-profile-according-to-josh-steimle-author-of-60-days-to-linkedin-mastery) - [B2B LEAD GENERATION AND DEMAND GENERATION STRATEGIES FOR 2022: RECOMMENDATIONS FROM 20 INDUSTRY EXPERTS](https://joshsteimle.com/press-item/b2b-lead-generation-and-demand-generation-strategies-for-2022-recommendations-from-20-industry-experts) - [Bestselling Books Week Ended October 16](https://joshsteimle.com/press-item/bestselling-books-week-ended-october-16) - [Why the Best Leaders Become Thought Leaders](https://joshsteimle.com/press-item/why-the-best-leaders-become-thought-leaders-2) - [Why the Best Leaders Become Thought Leaders](https://joshsteimle.com/press-item/why-the-best-leaders-become-thought-leaders) - [5 WAYS JOSH STEIMLE’S ’60 DAYS TO LINKEDIN MASTERY’ WILL CHANGE THE WAY YOU NETWORK ONLINE](https://joshsteimle.com/press-item/5-ways-josh-steimles-60-days-to-linkedin-mastery-will-change-the-way-you-network-online) - [’60 Days to LinkedIn Mastery,’ By Josh Steimle: 4 Signs Your LinkedIn Content Is of the Highest Quality](https://joshsteimle.com/press-item/60-days-to-linkedin-mastery-by-josh-steimle-4-signs-your-linkedin-content-is-of-the-highest-quality) - [Why LinkedIn Is Best for Businesses, With Josh Steimle, Author of ‘60 Days to LinkedIn Mastery’](https://joshsteimle.com/press-item/why-linkedin-is-best-for-businesses-with-josh-steimle-author-of-60-days-to-linkedin-mastery) - [Your Book as a Powerful Business Marketing Tool](https://joshsteimle.com/press-item/your-book-as-a-powerful-business-marketing-tool) - [7 Reasons Why Entrepreneurs Must Work Out](https://joshsteimle.com/press-item/7-reasons-why-entrepreneurs-must-work-out) - [4 Lessons All Entrepreneurs Can Learn From Dallas Jenkins of 'The Chosen'](https://joshsteimle.com/press-item/4-lessons-all-entrepreneurs-can-learn-from-dallas-jenkins-of-the-chosen) - [Accelerate Your Influence by Writing a Book](https://joshsteimle.com/press-item/accelerate-your-influence-by-writing-a-book) - [What is Content Marketing and Why is it Effective?](https://joshsteimle.com/press-item/what-is-content-marketing-and-why-is-it-effective) - [How To Make Podcasting a Foundation For All Your Content Marketing](https://joshsteimle.com/press-item/how-to-make-podcasting-a-foundation-for-all-your-content-marketing) - [Using Virtual Assistants to Scale Your Social Media](https://joshsteimle.com/press-item/using-virtual-assistants-to-scale-your-social-media) - [Entrepreneurs set to write a book, grow influence, Published Author is the obvious choice](https://joshsteimle.com/press-item/entrepreneurs-set-to-write-a-book-grow-influence-published-author-is-the-obvious-choice) - [JLD chatting with Josh Steimle on the Published Author](https://joshsteimle.com/press-item/jld-chatting-with-josh-steimle-on-the-published-author) - [Becoming a Published Author](https://joshsteimle.com/press-item/becoming-a-published-author) - [Build Your Agency’s Authority Position Through Authorship](https://joshsteimle.com/press-item/build-your-agencys-authority-position-through-authorship) - [Agency CEO: Adopt an ‘Abundance Mentality’](https://joshsteimle.com/press-item/agency-ceo-adopt-an-abundance-mentality) - [How to Influence](https://joshsteimle.com/press-item/how-to-influence) - [Thought Leadership Strategy: A 7-Part Framework](https://joshsteimle.com/press-item/thought-leadership-strategy-a-7-part-framework) - [The Special Credibility Episode: Josh Steimle](https://joshsteimle.com/press-item/the-special-credibility-episode-josh-steimle) - [Conquer Your Business Fears Through LinkedIn](https://joshsteimle.com/press-item/conquer-your-business-fears-through-linkedin) - [Episode 50 Special](https://joshsteimle.com/press-item/episode-50-special) - [How to Find the Best Startup Ideas](https://joshsteimle.com/press-item/how-to-find-the-best-startup-ideas) - [Get Your Priorities Straight and Remarkable Things Can Happen](https://joshsteimle.com/press-item/get-your-priorities-straight-and-remarkable-things-can-happen) - Josh Steimle is an entrepreneur, author, and speaker, best known for his framework The 7 Systems of Influence and the 300+ articles he’s published in more than two dozen publications like Time, Forbes, Fortune, Mashable, and TechCrunch. Get started on writing your book with Josh at PublishedAuthor.com. - [The Two Metrics To Pick A Niche](https://joshsteimle.com/press-item/the-two-metrics-to-pick-a-niche) - [8 Powerful Phrases Leaders Need to Say in a Time of Crisis](https://joshsteimle.com/press-item/8-powerful-phrases-leaders-need-to-say-in-a-time-of-crisis) - [CEOs Must Be Mindful of Web Accessibility](https://joshsteimle.com/press-item/ceos-must-be-mindful-of-web-accessibility) - [11 Ways to Overcome Fear During a Crisis](https://joshsteimle.com/press-item/11-ways-to-overcome-fear-during-a-crisis) - [Introduction to The 7 Systems of Influence](https://joshsteimle.com/press-item/introduction-to-the-7-systems-of-influence) - [How To Assess Candidates For The Predicted Skills Of The Future](https://joshsteimle.com/press-item/how-to-assess-candidates-for-the-predicted-skills-of-the-future) - [Everyone Has The Power To Change The World](https://joshsteimle.com/press-item/everyone-has-the-power-to-change-the-world) - [How to Make Your Biggest Dreams Come True Through the 7 Systems of Influence](https://joshsteimle.com/press-item/how-to-make-your-biggest-dreams-come-true-through-the-7-systems-of-influence) - [Brilliance in Marketing: Using LinkedIn to Build Your Personal Brand](https://joshsteimle.com/press-item/brilliance-in-marketing-using-linkedin-to-build-your-personal-brand) - [How to Generate $10M for your Business Through Thought Leadership](https://joshsteimle.com/press-item/how-to-generate-10m-for-your-business-through-thought-leadership) - [Should You Show Pricing? We Asked 24 Marketing Leaders to Weigh In](https://joshsteimle.com/press-item/should-you-show-pricing-we-asked-24-marketing-leaders-to-weigh-in) - [This US church with expansion in its DNA wants to open a temple in China](https://joshsteimle.com/press-item/this-us-church-with-expansion-in-its-dna-wants-to-open-a-temple-in-china) - [Who Is Showing Leadership In Response To The Coronavirus? #GenerosityChallenge](https://joshsteimle.com/press-item/who-is-showing-leadership-in-response-to-the-coronavirus-generositychallenge) - [Facing Our Coronavirus Fears](https://joshsteimle.com/press-item/facing-our-coronavirus-fears) - [How to become an influencer and write for major publications like Forbes](https://joshsteimle.com/press-item/how-to-become-an-influencer-and-write-for-major-publications-like-forbes) - [How to Get to Know Your Target Audience Better and Establish Credibility](https://joshsteimle.com/press-item/how-to-get-to-know-your-target-audience-better-and-establish-credibility) - [How to leverage your influence with Josh Steimle](https://joshsteimle.com/press-item/how-to-leverage-your-influence-with-josh-steimle) - [On Writing With Josh Steimle](https://joshsteimle.com/press-item/on-writing-with-josh-steimle) - [How A Broke Entrepreneur Made $5 Million By Writing 164 Articles. Just One Blog Post Brought In $2 Million.](https://joshsteimle.com/press-item/how-a-broke-entrepreneur-made-5-million-by-writing-164-articles-just-one-blog-post-brought-in-2-million) - [How To Hack LinkedIn](https://joshsteimle.com/press-item/how-to-hack-linkedin) - [Repurposing Parts of Your Book Into Online Magazine Articles](https://joshsteimle.com/press-item/repurposing-parts-of-your-book-into-online-magazine-articles) - [Do it scared: Why fear will help your startup succeed](https://joshsteimle.com/press-item/do-it-scared-why-fear-will-help-your-startup-succeed) - [60 Days to LinkedIn Mastery](https://joshsteimle.com/press-item/60-days-to-linkedin-mastery) - [Here’s Why Successful Entrepreneurs Exercise Regularly](https://joshsteimle.com/press-item/heres-why-successful-entrepreneurs-exercise-regularly) - [Why You Should Prioritize Exercise Above Your Business](https://joshsteimle.com/press-item/why-you-should-prioritize-exercise-above-your-business) - [When We Prioritize Exercise, We’re Prioritizing “Me.” Is That Okay?](https://joshsteimle.com/press-item/when-we-prioritize-exercise-were-prioritizing-me-is-that-okay) - 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