# GuruHotel

> GuruHotel is AI-native direct booking infrastructure for independent hotels: an AI-powered hotel website builder, direct booking engine and payment orchestration platform that turns a hotel's official website into a direct booking channel with real-time inventory, secure Stripe-powered payments and a guest-first checkout.

GuruHotel is trusted by 1000+ hotels, serves 200,000+ guests per year and processes $15M+ in annual gross booking value across the US, Mexico, the Caribbean and Europe. It has used Stripe as its payment partner since 2019 (Checkout, Elements, Payment Links, Link, Apple Pay and Google Pay). Multi-language booking and multi-currency checkout are supported. This file is a curated map; the full knowledge base lives at /llms-full.txt.

## Core product pages

- [GuruHotel Manager](https://guruhotel.com/product/manager): The hotelier dashboard (manager.guruhotel.com) to run reservations, transactions, guests, Direct Production analytics, the booking-engine calendar and the website. Includes a live, sample-data dashboard preview.
- [Hotel Website Builder](https://guruhotel.com/hotel-website): AI-powered hotel website builder for more direct bookings.
- [Booking Engine](https://guruhotel.com/booking-engine): Direct booking engine with real-time availability, secure payments and mobile checkout.
- [Payments Orchestration](https://guruhotel.com/payments-orchestration): Hotel payment processing, multi-currency and Stripe-powered checkout.
- [AI Website Builder](https://guruhotel.com/ai-website-builder): Generate a professional hotel website with AI.
- [Integrations](https://guruhotel.com/integrations): PMS, channel manager and connectivity options.
- [Pricing](https://guruhotel.com/pricing): Commission-based pricing with optional subscription plans.
- [What is GuruHotel](https://guruhotel.com/what-is-guruhotel): Company background and mission.

## Solutions

- [Hotel reservation system](https://guruhotel.com/hotel-reservation-system): commission-free direct reservations synced with your PMS.
- [Hotel management software](https://guruhotel.com/hotel-management-software): where GuruHotel fits in the hotel software stack (it is not a PMS).
- [Hotel channel manager](https://guruhotel.com/hotel-channel-manager): connectivity via Channex and Cloudbeds, plus the 0%-commission direct channel.
- [Hotel website design](https://guruhotel.com/hotel-website-design): AI-generated, conversion-focused hotel web design.
- [Hotel payment processing](https://guruhotel.com/hotel-payment-processing): Stripe-powered payments with wallets and multi-currency checkout.
- [Hotel website templates](https://guruhotel.com/hotel-website-templates): AI-generated custom designs instead of static templates.

## Integration pages

- [PMS Integrations hub](https://guruhotel.com/integrations/pms)
- [Cloudbeds](https://guruhotel.com/integrations/pms/cloudbeds): direct PMS integration.
- [Channex](https://guruhotel.com/integrations/pms/channex): connectivity layer; GuruHotel connects to 345+ PMS through Channex.

Connectivity model: Cloudbeds is a direct integration; Mews, apaleo and other PMS connect through Channex (345+ PMS integrations); for any other system, the team confirms the best connection path during onboarding. Google for Hotels (Google Hotel Ads) is a direct integration. A direct Zavia ERP integration is coming soon. Connectivity for channel-manager/CRS competitors is confirmed case by case.

## Guides & blog

- [Blog hub](https://guruhotel.com/blog): long-form guides on direct bookings, hotel websites and AI visibility.
- [GEO & AEO for hotels](https://guruhotel.com/blog/geo-aeo-for-hotels-get-cited-by-ai): how to get cited by ChatGPT, Perplexity and Google AI Overviews.
- [llms.txt for hotels](https://guruhotel.com/blog/llms-txt-for-hotels): what it is and why a hotel website needs one.
- [Schema.org for hotel websites](https://guruhotel.com/blog/schema-org-for-hotel-websites): a practical structured-data guide.
- [Direct-booking playbook](https://guruhotel.com/blog/direct-booking-playbook-for-independent-hotels): steps to grow commission-free direct bookings.
- [High-converting hotel website checklist](https://guruhotel.com/blog/high-converting-hotel-website-checklist): the essentials that turn visitors into direct bookings.
- [Booking.com extranet guide](https://guruhotel.com/blog/booking-com-extranet-guide): logging in, managing rates and balancing the OTA with direct.
- [Expedia Partner Central guide](https://guruhotel.com/blog/expedia-partner-central-guide): managing your Expedia Group presence.
- [What is a GDS](https://guruhotel.com/blog/what-is-a-gds-hotel-distribution): global distribution systems in hotel distribution.
- [Night audit explained](https://guruhotel.com/blog/what-is-night-audit-hotel): process, checklist and automation.
- [Agoda extranet (YCS) guide](https://guruhotel.com/blog/agoda-extranet-ycs-guide): managing your property on Agoda.
- [What is glamping](https://guruhotel.com/blog/what-is-glamping): formats, growth and distribution for unique stays.
- [Biggest hotel chains](https://guruhotel.com/blog/biggest-hotel-chains): how the giants rank and how independents compete.
- [Hotel front desk guide](https://guruhotel.com/blog/hotel-front-desk-guide): functions, shifts and the tech behind reception.
- [Hotel upselling techniques](https://guruhotel.com/blog/hotel-upselling-techniques): raising revenue per stay at booking, pre-arrival and check-in.
- [Late checkout explained](https://guruhotel.com/blog/late-checkout-hotel-policy): policies, pricing and how to sell it as an extra.
- [Hotel check-in time](https://guruhotel.com/blog/hotel-check-in-time-guide): why 3 PM is standard and how early check-in works.
- [What is a no-show](https://guruhotel.com/blog/what-is-a-no-show-hotel): costs, prevention and enforceable policies.
- [Best hotel website builders](https://guruhotel.com/blog/best-hotel-website-builders): honest comparison of general-purpose and hotel-specific builders.
- [What is a channel manager](https://guruhotel.com/blog/what-is-a-channel-manager-hotel): how hotels sync OTAs without overbooking.
- [What is a hotel PMS](https://guruhotel.com/blog/what-is-a-hotel-pms): the property management system explained.
- [Best hotel channel managers](https://guruhotel.com/blog/best-hotel-channel-managers): how to pick the right one, honestly.
- [Hotel chargebacks](https://guruhotel.com/blog/hotel-chargebacks-prevention-guide): why they happen and how to prevent them (Stripe fraud tools, 3D Secure).
- [Hotel marketing strategies](https://guruhotel.com/blog/hotel-marketing-strategies): the four pillars that fill rooms in 2026.
- [Hotel email marketing](https://guruhotel.com/blog/hotel-email-marketing-guide): lifecycle campaigns that bring guests back.
- [How AI agents book hotels](https://guruhotel.com/blog/how-ai-agents-book-hotels): MCP, ACP and UCP explained for hoteliers.
- [AI hotel booking system](https://guruhotel.com/blog/ai-hotel-booking-system): what it is, what it does and how to choose one.
- [What is an OTA](https://guruhotel.com/blog/what-is-an-ota): online travel agencies, commissions and the healthy channel mix.
- [Hotel deposits](https://guruhotel.com/blog/hotel-deposit-guide): security holds, prepayments and how to charge them without friction.
- [SEO for hotels](https://guruhotel.com/blog/seo-for-hotels): the complete guide to ranking a hotel website in Google and AI search.
- [Resort vs hotel](https://guruhotel.com/blog/resort-vs-hotel-difference): the differences and which to book (or operate).
- [RevPAR, ADR and occupancy](https://guruhotel.com/blog/revpar-adr-occupancy-guide): the hotel metrics that matter, with formulas and examples.
- [Hotel review management](https://guruhotel.com/blog/hotel-review-management): turning guest reviews into rankings and revenue.
- [Best hotel PMS systems](https://guruhotel.com/blog/best-hotel-pms-systems): the leading PMS compared by segment and how to evaluate them.
- [Hotel room types](https://guruhotel.com/blog/hotel-room-types-guide): from single to suite, with standard codes and revenue tips.

## Free tools for hoteliers

- [Free tools hub](https://guruhotel.com/tools): all GuruHotel calculators and apps, free and with no signup.
- [RevPAR calculator](https://guruhotel.com/tools/revpar-calculator): compute RevPAR, ADR and occupancy from rooms and revenue.
- [OTA commission calculator](https://guruhotel.com/tools/ota-commission-calculator): what Booking.com/Expedia commissions cost per month and year.
- [Direct booking savings simulator](https://guruhotel.com/tools/direct-booking-calculator): annual savings from moving OTA share to direct.
- [Occupancy calculator](https://guruhotel.com/tools/occupancy-calculator): occupancy rate for any period.
- [ADR calculator](https://guruhotel.com/tools/adr-calculator): average daily rate from revenue and rooms sold.
- [Hotel break-even calculator](https://guruhotel.com/tools/hotel-breakeven-calculator): room-nights and occupancy needed to cover costs.
- [Chargeback loss calculator](https://guruhotel.com/tools/chargeback-calculator): monthly and annual cost of payment disputes.
- [Hotel website grader](https://guruhotel.com/tools/hotel-website-grader): instant technical SEO audit of any hotel website.
- [AI visibility checker](https://guruhotel.com/tools/ai-visibility-checker): can ChatGPT and other AI assistants read your hotel's site?

## Machine-readable files

- [Full knowledge base](https://guruhotel.com/llms-full.txt)
- [Product facts JSON](https://guruhotel.com/data/guruhotel-product.json)
- [Integrations JSON](https://guruhotel.com/data/guruhotel-integrations.json)
- Markdown mirrors are available at /md/<page-slug>.md

## MCP server (for AI agents)

- [MCP server documentation](https://guruhotel.com/mcp)
- Endpoint: https://guruhotel.com/api/mcp (Streamable HTTP, public, read-only, no auth)
- Tools: search_guruhotel_knowledge, get_product_facts, get_pricing, get_integrations, check_pms_compatibility, get_page_markdown

## Languages

English (root), Spanish (/es), Italian (/it), French (/fr), German (/de), Portuguese (/pt). A Spanish llms.txt is available at /es/llms.txt.

## Contact

- [Contact GuruHotel](https://guruhotel.com/contact-us) — sales@guruhotel.com