# GRAX - Salesforce Data Platform for Backup, Recovery, Archive, Replication, Seeding, and Activation for AI and Analytics GRAX empowers businesses to maximize the value of their Salesforce data by enabling advanced backup, data replication, recovery, and downstream consumption capabilities (analytics, AI, Agentforce, and more) while ensuring data ownership and enhanced security. It's your data, you should own it. ## Why GRAX? - [Why GRAX?](https://www.grax.com/why-grax/): Discover how GRAX empowers businesses to maximize the value of their Salesforce data by enabling continuous backup, recovery, and downstream consumption capabilities (analytics, AI, Agentforce, and more) while ensuring enhanced security and data ownership in your cloud — Azure, AWS, GCP, and others — or even on-prem. - [Salesforce Data Lifecycle Management: Protect, Replicate, and Activate](https://www.grax.com/): GRAX is the leading Salesforce data platform where businesses transform data backup from insurance policy to innovation with AI, data ownership, and Customer 360 insights. ## GRAX Products and Solutions [GRAX Products](https://www.grax.com/products/): Explore GRAX's comprehensive suite of solutions for Salesforce data protection, including backup and restore, data archiving, sandbox seeding, data replication and downnr, ensuring complete data lifecycle management and compliance. - [Salesforce Backup and Restore](https://www.grax.com/products/backup-and-restore/): Protect your Salesforce investment from data loss with automated backup and fast recovery tools. Effortlessly backup, recover, and access data, metadata, and attachments while maintaining data integrity, ownership, and compliance with 24/7 availability. - [Salesforce Data Archive and Lifecycle Management](https://www.grax.com/products/salesforce-data-archive/): Optimize Salesforce performance and reduce storage costs with automated data archiving. Maintain in-app access to archived data, simplify data lifecycle management, and ensure compliance with customizable data retention policies. - [GRAX Time Machine](https://www.grax.com/products/time-machine/): Easily access, compare, and restore backed-up and archived data directly within the Salesforce interface. View version histories, side-by-side field comparisons, and restore records with a single click through the Lightning Web Components (LWC). - [Data Replication for Salesforce](https://www.grax.com/products/data-replication-for-salesforce/): Continuously replicate data down from Salesforce into your cloud (AWS, Azure, GCP, and others) and use it everywhere. Zero copy architecture for scalable self-hosted data replication of data, metadata, files & attachments with full relational context, enterprise encryption standards, and automated detection of schema changes. - [Data Lake](https://www.grax.com/products/data-lake/): Seamlessly replicate, manage, and analyze Salesforce data in your Parquet data lake. Enable continuous data replication, unified customer views, and analytics or AI training using the tools of your choice. - [Data Lakehouse](https://www.grax.com/products/data-lakehouse/): Accelerate advanced reporting, AI, and business intelligence with the GRAX Data Lakehouse. Easily deploy a data lakehouse on top of your existing data lake for seamless access to comprehensive customer insights and instant data availability for any AI, ML, and analytics tools. - [GRAX Insights](https://www.grax.com/products/grax-insights/): Unlock valuable Salesforce Org health insights with GRAX Insights' native reporting and dashboards. Make data-driven decisions faster with continuously refreshed data and without writing a single line of code. - [Sandbox Seeding](https://www.grax.com/products/sandbox-seeding/): Accelerate innovation by quickly seeding Salesforce data into sandboxes and production orgs. Ensure ideal test environments with precision targeting, reusable templates, and data anonymization for secure development and testing. ### Learn More - [GRAX Product Videos](https://www.grax.com/products/data-lake/#product-videos): Explore how GRAX integrates with industry-standard tools like Agentforce, OpenAI, Claude AI, Microsoft Excel, Google Sheets, Tableau, PowerBI, and Amazon QuickSight to help users leverage their historical Salesforce data for AI, reporting, and analytics. - [Sample Dashboards and Reports](https://www.grax.com/grax-dashboards-analytics-examples/): Transform Salesforce data into actionable insights with easy-to-use dashboards and reports in industry tools. Improve decision-making and drive business outcomes by visualizing historical data across various platforms like Tableau, PowerBI, and Amazon QuickSight. ## Solutions by Role - [Solutions for Salesforce Admins & IT Teams](https://www.grax.com/solutions/salesforce-admin-it-teams/): Strengthen Salesforce data security and streamline insights with GRAX's innovative data platform. Empower Salesforce Admins and IT teams to manage large data volumes, automate backup, recovery, and archiving while ensuring compliance and ROI on your CRM investments. - [Solutions for Data Professionals](https://www.grax.com/solutions/data-professional/): Transform your dataOps with GRAX, providing data engineers, scientists, and analysts with easy access to Salesforce history for AI, ML, BI, and analytics. Accelerate insights with fast queries and seamless integrations while maintaining data integrity. - [Solutions for Business and Technology Leaders](https://www.grax.com/solutions/technology-business-leader/): Maximize ROI on Salesforce investments by enabling data-driven decisions with comprehensive customer intelligence. Empower business and technology leaders to streamline operations, reduce technical debt, and foster a data-centric culture to drive growth and innovation. ## Solutions by Industry - [Financial Services & Insurance](https://www.grax.com/solutions/salesforce-financial-services/): Enable FINRA 17a-4 and SEC compliance with immutable data storage while reducing Salesforce storage costs. GRAX helps banks, insurers, and fintech companies manage and archive CRM data, maintain audit trails, and support regulatory requirements like WORM storage for critical financial records. - [Healthcare & Life Sciences](https://www.grax.com/solutions/grax-for-healthcare-and-life-sciences/): Protect patient data with backup and archiving solutions the support your HIPAA compliance needs. Healthcare organizations use GRAX to maintain complete patient histories, support clinical research with historical data, and ensure business continuity for critical data. - [Manufacturing & Automotive](https://www.grax.com/solutions/grax-for-manufacturing/): Manufacturing companies use GRAX to track customer service history, warranty data, and support interactions across global operations to improve outcomes and production schedules. - [Retail & Consumer Goods](https://www.grax.com/solutions/grax-for-retail/): Create omnichannel customer experiences across all touchpoints with complete purchase and interaction history. Retailers use GRAX to analyze customer behavior, optimize inventory management, and personalize marketing campaigns using historical customer data. ## Customer Success Stories - [State Dept. of Health and Human Services: Protecting Critical COVID-19 Vaccination Data](https://www.grax.com/case-studies/state-dhhs-covid-19-vaccination-data-backup/): The state DHHS uses GRAX to securely back up and restore COVID-19 vaccination data in Salesforce, ensuring data integrity and compliance with HIPAA. Automated hourly backups to AWS S3 have freed up resources for strategic initiatives while safeguarding crucial public health information. - [Global Computer Tech Company: Enhancing Data Protection and Reuse](https://www.grax.com/case-studies/global-computer-tech-company/): A leading global tech company leverages GRAX to backup and archive massive Salesforce datasets, streamlining data availability for analytics without overloading Salesforce. The solution continuously streams Salesforce data into their unified data lake, improving performance and empowering teams to access historical data for better business decision-making. - [EMEA Capital Exchange Company: Achieving SEC & FINRA Compliance](https://www.grax.com/case-studies/emea-capital-exchange-market/): A financial services firm uses GRAX to support SEC and FINRA compliance while reducing Salesforce application storage and improving performance. Archiving Salesforce tasks and emails to AWS S3 ensures regulatory compliance and optimizes data access for reporting and analytics. - [Leader in Pet Healthcare Services: Accelerating Pipeline Velocity](https://www.grax.com/case-studies/pet-healthcare/): A global pet healthcare leader leverages GRAX to join connected device data with Salesforce and external data sources, increasing pipeline velocity by 70% in 18 months. The solution uses AWS for scalability and 360° customer visibility, driving significant eCommerce revenue growth. - [Leader in FinTech Payments: Ensuring FINRA/WORM Compliance](https://www.grax.com/case-studies/leader-in-fintech-payments/): A leading FinTech company adopts GRAX to archive customer SMS and email interactions, ensuring FINRA/WORM compliance. The solution enables flexible data access and improves customer support, meeting stringent regulatory requirements for data storage. - [Fast Casual International Food Chain: Optimizing Application Performance](https://www.grax.com/case-studies/fast-casual-international-food-chain/): A global fast-casual food chain uses GRAX to archive Salesforce Service Cloud data, reducing Salesforce storage costs while maintaining regulatory compliance. The solution improves application performance and unifies sensitive data across multiple systems, leveraging Azure for storage. - [Meret Solutions: Ensuring Data Privacy and Protection](https://www.grax.com/case-studies/meret-solutions/): Healthcare technology company uses GRAX to achieve compliance with FERPA, COPPA, CSPC, GDPR, and HIPAA for sensitive student mental health data. Replaced backup solution that consumed 40% of Salesforce API usage daily while enabling 100% data ownership and real-time data streaming to their analytics tools. ## Resources & Learning - [Resources Hub](https://www.grax.com/resource-hub/): Explore the latest resources to overcome data challenges and unlock the true value of historical datasets. Discover reports, whitepapers, blog posts, webinars, and more. - [Books and Reports](https://www.grax.com/resource-hub/#books-reports): Explore a collection of insightful resources including whitepapers, reports, and books. Learn about the rebirth of historical data, the business value of DataOps, taking back control of your Salesforce data, transforming Salesforce data backup from insurance to innovation, and unlocking hybrid cloud benefits with GRAX's Salesforce data backup solution. These resources will help you understand the strategic importance of data management, backup, and dataOps in the modern business landscape. - [Upcoming Talks](https://www.grax.com/resource-hub/#upcoming-webinars): Stay informed with a series of podcasts and webinars on critical data topics. Listen to podcasts like *Tapping the Enormous Value of Historical Data*, *Extract New Value from Your Data*, and *Your Data: Why Rent When You Can Own?*. Also, tune into upcoming webinars such as *Master Your Salesforce Data Archive Strategy*, *Backup, Reuse, Win*, *5 Things Your SaaS Backup Must Do*, and *Govern Data and Fuel Innovation*, to learn strategies and best practices for managing and protecting your data in the cloud. - [GRAX Labs](https://www.grax.com/blog/category/labs/): Explore the latest in GRAX Labs for advanced data insights and technical solutions. Discover posts like *How to Deploy GRAX on Heroku* and *Unlocking Salesforce Insights with GRAX Data Lakehouse for Amazon Quicksight*, offering innovative ways to manage and leverage your data more effectively for AI and analytics. - [GRAX Customer Pilot Program](https://www.grax.com/grax-customer-pilot-program/): Get early access to GRAX's latest innovations. Join to test new features and functionalities as they are developed, with full support from your Customer Success Manager. - [GRAX Blog](https://www.grax.com/blog/): Explore the latest GRAX blog posts and insights on topics like enabling AI abd advanced analytics, Salesforce compliance, data protection, and business intelligence. Featured articles include discussions on data ownership, AI readiness, and strategic data management. ## Support & Documentation - [Technical Support](https://www.grax.com/support/): Get started with GRAX by exploring basic setup instructions, running your first backup, and browsing release notes. For further help, you can submit a support request or request a callback to speak with a customer support representative. - [Knowledge Base](https://www.grax.com/support/#kb): Explore a comprehensive collection of articles to help you get started with GRAX, configure settings, ensure security, deploy GRAX, and manage backup, restore, and data archive. Key topics include *Salesforce Backup* and *GRAX Time Machine* for efficient data management. - [Platform Docs](https://documentation.grax.com/docs/overview): GRAX provides comprehensive Salesforce data protection, enabling businesses to back up, archive, and restore data throughout its lifecycle. The platform supports data reuse for analytics, AI/ML, and data warehousing, and offers scalable deployment across cloud environments like AWS, Azure, and GCP. ## Pricing & Getting Started - [Pricing](https://www.grax.com/pricing/): GRAX offers flexible pricing plans to meet different business needs, providing a range of options based on deployment type, storage, and scale. Whether you're looking for a fully managed solution or a self-hosted deployment, GRAX's pricing is designed to provide the right value and features for your organization's Salesforce data protection and management needs. - [Free trial](https://start.grax.com/): Experience GRAX's capabilities with full platform access, expert onboarding support, and see how GRAX transforms Salesforce data backup from insurance to innovation while ensuring complete data ownership and control. ## Featured Content & Insights - [Data Backup Independence and Single Vendor Risk in Salesforce](https://www.grax.com/blog/salesforce-data-backup-independence-and-single-vendor-risk/): Understand why maintaining ownership and control of your Salesforce data is critical for compliance, analytics, and long-term business strategy while avoiding the dreaded single-vendor lock-in. - [How to Enhance Salesforce Agentforce with Heroku & GRAX](https://www.grax.com/blog/how-to-enhance-salesforce-agentforce-with-heroku-grax/): Discover how GRAX's data lakehouse capabilities provide the historical Salesforce data needed to train and optimize Salesforce Agentforce and other AI agents. - [Digital Chain of Custody for Data Protection](https://www.grax.com/blog/digital-chain-of-custody/): Learn how GRAX maintains an irrefutable record of all data changes and transfers to support regulatory compliance and audit requirements.