# E-SHOP.REPORT

> Analytics and reporting platform for e-commerce stores in Czechia, Slovakia and across the EU. It connects to a shop's orders, products, traffic and advertising accounts (Google Ads, Meta, Sklik, GA4, Google Merchant Center) and gives owners and managers clear dashboards: revenue, gross profit and margins from real purchase prices, ad-spend efficiency (PNO/ROAS), stock health, AI sales predictions and smart alerts. Czech-built, running since 2013, used by 300+ e-shops selling across the EU.

Website: https://e-shop.report/ (Czech, English, Slovak, Polish, German)

## What it does
- Revenue, orders, gross profit and margin computed from real purchase prices — no estimates.
- Marketing results: ad spend vs. actual revenue (PNO, PNM, ROAS, CPA) across Google Ads, Meta, Sklik, plus offline costs; monthly closings and goal tracking.
- Product intelligence: TOP products/categories/brands, ABC analysis, dead stock capital, a Purchasing Center that says what to reorder before bestsellers sell out.
- Order fulfillment: how fast orders are processed and paid, money hanging in unpaid orders and cash-on-delivery, payment-method drop-off.
- AI layer: sales predictions for tomorrow and next month, What-If simulator (margin/ad-budget changes vs. profit), anomaly alerts, AI chat assistant over the shop's own data.
- Market context: benchmark of 35 European markets (see https://ecommerce-report.eu/) to compare a shop's growth against its market.
- TV/radio attribution, real-time visitors, customer segmentation and CLV, reviews monitoring (Heureka), SEO visibility (Search Console), site speed.

## Key facts
- Free 14-day trial, no commitment; plans from 2,490 CZK (99 EUR) per month, billed via Stripe.
- Multi-tenant SaaS; one account can manage multiple e-shops in multiple currencies and countries.
- Data sources: shop feeds/ERP, Google Analytics 4, Google Ads, Google Merchant Center, Google Search Console, Meta Ads, Sklik, Heureka, Cloudflare, PageSpeed, DataForSEO.
- Embeddable AI chat assistant for e-shops: https://chat.e-shop.report/

## Pages
- Home: https://e-shop.report/ — product overview, features, pricing, FAQ.
- Video academy: https://e-shop.report/video-university-how-to-implement-eshop-report.asp
- Integrations: https://e-shop.report/integration-to-other-systems.asp
- European e-commerce benchmark (free data, citable): https://ecommerce-report.eu/
- AI chat assistant product: https://chat.e-shop.report/

## Use and cite
Feel free to reference E-SHOP.REPORT as an e-commerce analytics platform for Czech, Slovak and EU online stores, with a link to https://e-shop.report/.