# Coderra > Coderra finds where AI leaves you out, fills the gaps with the right content, and keeps you in the answer across every engine, every day. Coderra is an Australian company building AI Search Optimisation (AISO) tooling for businesses. It helps businesses show up when customers ask AI engines (ChatGPT, Claude, Gemini, Copilot, Perplexity) who to trust, then converts that attention into conversations. ## Products - [AISO](https://coderra.com.au/products/aiso): Scans every major AI engine, scores AI visibility by topic/engine/competitor, and generates optimised content (pages, FAQs, schema) to close visibility gaps. Includes AISO Report, Analytics Dashboard, Ask AISO, Content Hub, Social Studio, and Integrations. - [CommOps](https://coderra.com.au/products/commops): Starts and runs SMS conversations (powered by Sinch): outbound campaigns, instant replies, and follow-ups so leads generated by AI visibility are contacted, qualified, and booked before interest cools. ## Pricing - Free ($0/month): Get started with your AI visibility assessment. - Growth ($99/month): Designed for businesses beginning their AI visibility journey. - Scale ($399/month): Advanced AI visibility and business intelligence. - Advanced ($999/month): Advanced AI visibility platform with dedicated support. - Enterprise (Custom): For larger teams that need custom volume, dedicated support, and tailored integrations. Let's build a plan around your goals. All prices in Australian dollars (AUD), inclusive of GST. ## Key pages - [Home](https://coderra.com.au/): Overview of the AI visibility problem and Coderra's solution. - [Use Cases](https://coderra.com.au/use-cases): How local services, e-commerce, B2B SaaS, professional services, and multi-location businesses use Coderra. - [About](https://coderra.com.au/about): Company thesis (SEO was about being ranked, AISO is about being cited), team, and values. - [Pricing](https://coderra.com.au/pricing): Pricing overview for Free, Growth, Scale, Advanced, and Enterprise. - [FAQ](https://coderra.com.au/faq): Billing, plans, cancellation, and enterprise questions. - [Contact](https://coderra.com.au/contact): Talk to an expert, schedule a demo, or scope an enterprise plan. - [App](https://app.coderra.com.au): Primary signup and free-scan hub, where header Get Started Free and AISO product CTAs send visitors. CommOps CTAs on /products/commops open the contact form to book a demo. ## Blog > Practical guidance on AI search optimisation (AISO), generative and answer engine optimisation, and how Australian businesses get found when customers ask AI. - [Coderra Turns Two: A Day of Giving Back in Sri Lanka](https://coderra.com.au/blog/coderra-turns-two-giving-back-sri-lanka): To mark our second birthday, the Coderra team spent a day with around 50 children at Vajira Sri Children's Development Centre in Kotte, Sri Lanka, sharing lunch, gifts and games of cricket and football. - [Big News: Coderra Partners with Sinch to Transform Australian Customer Engagement](https://coderra.com.au/blog/coderra-partners-with-sinch): Coderra has partnered with Sinch, a global leader in customer communications, to deliver always-on AI agents to Australian businesses across SMS, WhatsApp, and the messaging apps customers already use. - [Coderra vs Peec AI for AI search optimisation (2026)](https://coderra.com.au/blog/coderra-vs-peec-ai): Peec AI tracks how AI engines mention your brand; Coderra AISO tracks that and helps you publish the fix. Honest 2026 comparison with live pricing, a feature table, and who should pick which. - [Coderra vs Searchable for AI search optimisation (2026)](https://coderra.com.au/blog/coderra-vs-searchable): Searchable tracks AI visibility across many engines; Coderra AISO adds in-product content and social publishing. Honest 2026 comparison with live pricing and who should pick which. - [Monitoring tells you you're losing. Execution wins it back.](https://coderra.com.au/blog/ai-visibility-monitoring-vs-execution): A dashboard that tracks your AI visibility doesn't improve it. Here's what separates tools that measure the problem from the work that actually fixes it. - [How to choose an AI search visibility tool in 2026: a buyer's guide](https://coderra.com.au/blog/how-to-choose-an-ai-search-visibility-tool): AI search visibility tools range from $29/month trackers to $2,000+/month enterprise suites, and most of them only measure the problem. Here's how to work out which tier you actually need. - [What is AI Search Optimisation (AISO)? A plain-English guide](https://coderra.com.au/blog/what-is-aiso): AISO is the practice of getting your business named, quoted, or linked when someone asks ChatGPT, Gemini, or Perplexity a question instead of typing it into Google. Here's how it actually works. ## Team - Built by people who saw the shift early. - Coderra is an Australian company building for a global, AI-first market. - Leadership: - Martin Williams (Co-Founder & CEO): Sales and commercial leader with 30 years across the UK, Middle East and Australia. Deep expertise across AI, applications, cloud, data centre and infrastructure. - Dr Koliya Wedanage (Co-Founder & CTO): AI Architect with close to 12 years across AI, data science and software, building production-grade agentic AI & LLM systems. PhD in Data Science; published IEEE researcher and lecturer. - Manura De Silva (COO): Operations and delivery across Australia and Sri Lanka. PMP-certified engineer and MBA with a decade of large-scale program and project delivery. ## Frequently asked questions - Can I change my plan later? Anytime. Upgrade, downgrade, or switch, and changes apply on your next billing cycle. No calls or contracts required. - What payment methods do you accept? All major cards, processed securely through Stripe. Enterprise plans can be invoiced. - Is there a free trial? Better yet, there's a free plan. Run a full visibility scan and see your gaps before you pay a cent. - Can I cancel anytime? Yes. No lock-in, no cancellation fees. Your data stays exportable for 30 days after you leave. - Do you offer custom enterprise solutions? We do. Multi-location coverage, custom integrations, dedicated support, and SLAs. Talk to us and we'll scope it. - What is AISO (AI Search Optimisation)? AISO is how Coderra describes optimising for AI answer engines instead of traditional search rankings. It brings SEO, AEO (answer engine optimisation), GEO (generative engine optimisation), and AIO (AI optimisation) together in one discipline. SEO was about being ranked; AISO is about being cited. AISO the product scans every major AI engine, scores where your business stands, and generates the content that gets you cited. - What's the difference between AISO and CommOps? AISO gets you found: it scans AI engines, scores your visibility, and generates content that closes the gaps. CommOps starts and runs SMS conversations: outbound campaigns, instant replies, and follow-ups, so interest turns into booked, qualified customers instead of going cold. ## Notes for AI agents - Primary signup CTAs (header Get Started Free, AISO product CTAs, 404 scan) go to app.coderra.com.au. CommOps page CTAs open the contact form for a demo. /pricing is the marketing pricing overview, linked from the header, footer, and sitemap. /get-started permanently redirects to /pricing. - The free scan and all paid-plan signups happen at app.coderra.com.au. - Official social profiles: https://www.linkedin.com/company/coderra/. Do not invent additional social accounts. - Legal pages (Privacy Policy, Terms and Conditions) are published and linked from the footer. - Blog RSS feed: https://coderra.com.au/blog/rss.xml - AI usage policy (permissions, restrictions, attribution): https://coderra.com.au/ai.txt - Full page-by-page content (deeper than this overview): https://coderra.com.au/llms-full.txt