# Blerd

> Blerd (Blerd, LLC) is a boutique performance marketing agency and experiential event company rooted in Black nerd culture. Blerd manages paid media, email marketing, and analytics and attribution for community-driven brands, conventions, and live events. BLERD® is a federally registered trademark of Blerd, LLC, licensed for apparel, events, and media.

Key facts:
- Legal name: Blerd, LLC
- Founded: 2018 in Durham, North Carolina; publicly launched in 2019
- Based in: Garner, North Carolina, serving clients across the United States
- Founder & CEO: Terril "Rell" Fields
- Trademarks: BLERD® (registered in Classes 025 and 041), Blerd Gaming®, Blerd Sports®
- Social: @blerdofficial on Facebook, Instagram, X, and TikTok
- Contact: https://blerd.com/contact/

## Services

- [Blerd Marketing Services](https://blerd.com/services/): Paid media management (Meta, TikTok, Google), email marketing, and analytics and attribution, managed end to end for community-driven brands.
- [Convention Marketing](https://blerd.com/blerd-convention-marketing/): Marketing for conventions, fan expos, and live cultural events, focused on ticket revenue, merch spend, and sponsorship dollars.
- [Blerd Licensing](https://blerd.com/blerd-licensing/): Official licensing of the BLERD® trademark for apparel, events, and media.

## Company

- [About Blerd](https://blerd.com/about-blerd/): Company origin, timeline, brand, and team.
- [Work](https://blerd.com/work/): Client results and case studies.
- [Contact](https://blerd.com/contact/): Start a conversation with the Blerd team.

## Optional

- [Blog](https://blerd.com/blog/): Articles on marketing, conventions, and Black nerd culture.
- [The Blerd Shop](https://blerd.com/blerdshop/): Official Blerd® merchandise.
- [Black Nerd Con](https://blacknerdcon.com/): Event directory for Black nerd conventions and events.