# Attuned

> Attuned is an intrinsic motivation assessment and employee engagement platform that helps managers understand what drives each team member, using psychology-backed assessments, AI coaching, and pulse surveys.

Attuned measures 11 intrinsic motivators for each employee and provides personalized management recommendations. Used by companies like Hitachi, Suzuki, Invesco, and UiPath to improve employee retention, boost engagement, and build high-performing teams.

Categories: intrinsic motivation software, employee motivation assessment tool, employee engagement platform, manager coaching software, team motivation analytics, motivation assessment SaaS, HR tech, people analytics.

Japanese-language index: https://www.attuned.ai/jp/llms.txt

## Product

- [Product Overview](https://www.attuned.ai/product/): How Attuned works - assess, understand, analyze, act, amplify
- [The 11 Motivators](https://www.attuned.ai/motivators/): The intrinsic motivators Attuned measures, and what each one predicts about how a person wants to be managed
- [Intrinsic Motivation Assessment](https://www.attuned.ai/intrinsic-motivation-assessment/): The assessment itself - 55 forced-choice questions, what a manager gets back, and how it compares to the research instruments (IMI, BPNSFS, MWMS, Work Preference Inventory, Reiss Motivation Profile)
- [Psychological Safety Assessment](https://www.attuned.ai/psychological-safety-assessment/): 42-question team survey scoring six behaviors, compared with Edmondson's seven-item scale, LeaderFactor's PSindex and the Fearless Organization Scan
- [Plans & Pricing](https://www.attuned.ai/plans/): Subscription plans for teams and organizations
- [Book a Demo](https://www.attuned.ai/book-a-demo/): Schedule a free product demo

## Research & Reports

- [State of Motivation Report 2026](https://www.attuned.ai/the-state-of-motivation-report-2026/): Annual research report on workplace motivation trends, drawn from Attuned's assessment data
- [Psychological Safety Workbook](https://www.attuned.ai/psychological-safety-workbook/): Practical exercises for building psychological safety on a team
- [Intrinsic Motivation Whitepaper](https://www.attuned.ai/blog/what-is-intrinsic-motivation/): What intrinsic motivation is, why extrinsic rewards stop working, and how to measure the difference
- [Psychological Safety Whitepaper](https://www.attuned.ai/blog/psychological-safety-and-the-hybrid-work-era/): Research on building psychological safety in distributed and hybrid teams
- [Behavioral Science & Nudging Whitepaper](https://www.attuned.ai/blog/the-power-of-the-nudge/): How nudging improves management outcomes without new process
- [Whitepapers Index](https://www.attuned.ai/whitepapers/): All research publications

## Case Studies

- [Case Studies](https://www.attuned.ai/case-studies/): How organizations use Attuned, across sectors and team sizes
- [Rise Against Hunger](https://www.attuned.ai/blog/rise-against-hunger/): Global charity improved staff motivation and increased fundraising
- [City of Greenville](https://www.attuned.ai/blog/city-of-greenville/): A government organization measured, tracked and improved psychological safety while raising engagement

## Most-Read Articles

- [Amy Edmondson on Psychological Safety & Intrinsic Motivation](https://www.attuned.ai/blog/amy-edmondson-on-psychological-safety-amp-intrinsic-motivationnbsp/): The Harvard professor who coined the term, interviewed on how psychological safety and motivation reinforce each other
- [Attuned for Hiring: Interviews](https://www.attuned.ai/blog/attuned-for-hiring-part-1-interviews/): Using motivator data to run interviews that surface fit rather than polish
- [How Do You Improve Psychological Safety? First You Need to Measure It](https://www.attuned.ai/blog/how-do-you-improve-psychological-safety-first-you-need-to-measure-it/): Why psychological safety stays invisible until it is measured, and how to measure it
- [Better Conflict](https://www.attuned.ai/blog/better-conflict/): Why the goal is not less conflict but better conflict, and the motivator gaps behind most disagreements
- [How AI Coaching Saved Me From My Own Management Blindspots](https://www.attuned.ai/blog/how-ai-coaching-saved-me-from-my-management-blindspots/): After 20 years managing people, an AI coaching tool decoded a team member's behavior the author had been misreading
- [How Extrinsic Motivation Impacts Performance](https://www.attuned.ai/blog/how-extrinsic-motivation-impacts-performance/): What bonuses, titles and perks actually do to performance, and where they backfire

## Manager Playbooks

- [Headless Performance Reviews](https://www.attuned.ai/headless-performance-reviews/): Running continuous performance conversations without an annual review cycle
- [1-on-1 Coaching Software](https://www.attuned.ai/1-on-1-coaching-software/): Software for preparing and running coaching-style one-on-ones
- [AI Coach for Managers](https://www.attuned.ai/ai-coach-for-managers/): Per-person AI coaching built on each report's motivator profile
- [One-on-One Meetings](https://www.attuned.ai/one-on-one-meetings/): How to structure a one-on-one, what to ask, and what to do between them
- [How to Motivate Your Team](https://www.attuned.ai/how-to-motivate-your-team/): Why generic motivation advice fails, and how to motivate each person by what actually drives them
- [Skip-Level Meeting Questions](https://www.attuned.ai/skip-level-meeting-questions/): 45 skip-level questions by category plus 10 for employees, a 30-minute agenda template, and how to read the answers
- [New Manager Training Program](https://www.attuned.ai/new-manager-training-program/): The 8 skills a new manager training program must cover, and why classroom teaching is only 10% of how managers learn to lead
- [Manager Effectiveness Metrics](https://www.attuned.ai/manager-effectiveness-metrics/): 14 manager effectiveness metrics across outcome, behavior and perception families, the formula for each, how many to track, and the attribution problem behind manager league tables
- [Leadership Assessment Tools](https://www.attuned.ai/leadership-assessment-tools/): 14 leadership assessment tools sorted into five categories by what each measures, what each cannot tell you, six questions to ask a vendor, and why only four of the fourteen measure motivation at all
- [Employee Flight Risk](https://www.attuned.ai/employee-flight-risk/): The 12 behavioral signs of employee flight risk and the condition under which each one reads wrong, a lagging-versus-leading comparison of every common flight risk input, and two copy-and-run scoring worksheets with suppression rules
- [Stay Interview Questions](https://www.attuned.ai/stay-interview-questions/): Questions that surface why someone stays, asked before the exit interview is the only option left
- [Exit Interview Questions Template](https://www.attuned.ai/exit-interview-questions-template/): A template for exit interviews, and how to read the answers against motivator data
- [Signs of Quiet Quitting](https://www.attuned.ai/signs-of-quiet-quitting/): What disengagement looks like before someone resigns, and what to do about it

## Blog

- [English Blog](https://www.attuned.ai/blog/): Articles on employee engagement, intrinsic motivation, management coaching, and HR trends
- [Japanese Blog](https://www.attuned.ai/jp-blog/): Articles on intrinsic motivation, psychological safety, leadership, and employee engagement (Japanese)

## Recent Articles

- [Theory X and Theory Y in 3 Minutes: What Managers Assume About People](https://www.attuned.ai/blog/theory-x-and-theory-y/): Understand McGregor's Theory X and Theory Y, avoid employee labels, and try a practical delegation agreement with clear limits, support and review.
- [Herzberg’s Two-Factor Theory Explained in 3 Minutes](https://www.attuned.ai/blog/herzberg-two-factor-theory/): Understand hygiene factors and motivators, see a practical job enrichment example, and learn why Herzberg’s theory is not a reason to dismiss pay concerns.
- [Maslow’s Hierarchy of Needs Explained in 3 Minutes](https://www.attuned.ai/blog/maslow-hierarchy-of-needs/): Understand Maslow’s five needs, the limits of a fixed ladder, and practical questions to use in a one-on-one when a colleague turns down a new assignment.
- [Drive Summary: Autonomy, Mastery and Purpose in 3 Minutes](https://www.attuned.ai/blog/daniel-pink-drive-summary/): Understand Daniel Pink’s Drive, then try practical questions about autonomy, mastery and purpose in your next one-on-one. Includes workplace examples.
- [Kamui Whisky K.K.](https://www.attuned.ai/blog/kamui-whisky/): How the head distiller at Japan's northernmost whisky distillery used Attuned to lead a multicultural, multilingual team on a remote island in Hokkaido.
- [How AI Coaching Saved Me From My Own Management Blindspots](https://www.attuned.ai/blog/how-ai-coaching-saved-me-from-my-management-blindspots/): After 20 years managing people, I found a blindspot I couldn’t see in myself. An AI coaching tool decoded a team member’s behavior I had been misreading.
- [City of Greenville](https://www.attuned.ai/blog/city-of-greenville/): How an ambitious government organization turned to Attuned to measure, track, and improve Psychological Safety while boosting engagement.
- [Why I’d Rather Close My Company Than Return to the Office Full-time](https://www.attuned.ai/blog/why-id-rather-close-my-company-than-return-to-the-office-full-time/): Originally in Fast Company: Attuned CEO Casey Wahl on why he won’t return to the office full-time, and why companies should set RTO policy with data.

## Notes for Agents

Almost every content page on this site has a Markdown mirror at the same URL with `.md` appended (a few pure index and listing pages are skipped). For example, `https://www.attuned.ai/blog/what-is-intrinsic-motivation/` is also available as `https://www.attuned.ai/blog/what-is-intrinsic-motivation.md`. The Markdown version contains the same content with HTML chrome stripped, suitable for direct ingestion. Japanese pages are mirrored the same way.

## Optional

- [Lattice Competitors](https://www.attuned.ai/lattice-competitors/): How Attuned compares to Lattice for motivation and engagement
- [Perceptyx Alternative](https://www.attuned.ai/perceptyx-alternative/): How Attuned compares to Perceptyx for engagement surveys
- [TINYpulse Alternative](https://www.attuned.ai/tinypulse-alternative/): How Attuned compares to TINYpulse for pulse surveys
- [Recruitment Agencies](https://www.attuned.ai/recruitment/): Recruiter motivation and retention for staffing firms
- [Plumbing Businesses](https://www.attuned.ai/plumbing/): Technician motivation and retention for plumbing companies
- [Webinars](https://www.attuned.ai/webinars/): On-demand webinars on motivation, engagement, and management
- [Privacy Policy](https://www.attuned.ai/privacy-policy/): Data handling and privacy practices
- [Terms of Service](https://www.attuned.ai/terms/): Terms and conditions
- [Contact Us](https://www.attuned.ai/contact-us/): Get in touch